Remove Decision-making Remove Prioritization Remove Stakeholders
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Mastering Stakeholder Management

Whetstone

In strategic account management, the stakeholders you dont seeand the ones you misunderstandare the ones most likely to derail your success. Many SAMs focus on engaging with their primary contactsthe people they know bestwhile neglecting to map out all stakeholders who may influence the decision. This blind spot creates risk.

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What is Stakeholder Mapping in Sales?

Upland

Stakeholder mapping in sales is the process of mapping out key decision makers within the buying group of the account you are looking to do business with. In stakeholder mapping, you need to: Define stakeholder goals: what are their biggest priorities? How do you do stakeholder mapping?

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Sales vs. Account Management: What Every Sales Leader Needs to Know

Brooks Group

Territory planning: Systematically organize and prioritize sales activities within a geographic or account-based region to maximize coverage and results. An account manager must be able to identify key accounts and prioritize their time based on which accounts have the most potential for growth.

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People & Problems: The core of strategic account planning

Strategic Account Management Association

It’s how faithfully (and effectively) we execute on these principles that makes the difference. How we’re able to step up and continue to serve these customers depends on our ability to collaborate internally and prioritize our finite resources to deliver maximal value. Are we in tune with the way initiatives are prioritized?

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Shareholder vs Stakeholder: What's the Difference?

Hubspot Sales

One of the big questions on that front is, “What's a shareholder versus a stakeholder?” So, to help you get a better sense of what shareholders and stakeholders are and how they differ, I've put together this handy guide. Table of Contents Shareholder vs. Stakeholder What is a shareholder? Here we go. Here are the key points.

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The Art Behind Becoming a Strategic PMO Leader

Planview

In this post, you’ll learn: Why Putting People at the Heart of Change Matters The Exciting Future Ahead for the PMO How AI Can Help Prioritize Impactful Work Meet Athena Smith Athena Smith hails from Georgia and is based in Atlanta. Then, I identify all stakeholders, flagging who is an assister, a resistor, and a neutral.

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KAM Technology – Growing Key Accounts In 2025

ProlifIQ

With kam techology , you can: Centralize Account Information : Make sure the critical information about an account is clean and in one place. Capabilities of KAM Technology Solutions That A Company Needs Map out stakeholders by location, business unit, or job function.