Account Manager Tips

JUNE 29, 2021

Build relationships with decision-makers and expand your network. Create contact plans to keep in touch with key stakeholders in your company and your client's. Do you make the first move and present a compelling proposal that positions you as the partner of choice? Be transparent and accountable for purchasing decisions.

Suppliers 246

Suppliers Shareholders Stakeholders Decision-making 246

DemandFarm

OCTOBER 23, 2024

This process involves multiple product demonstrations, engaging with IT, procurement, and finance stakeholders, and significant customization to meet the client’s needs. Compared to small or mid-sized business (SMB) sales, enterprise sales typically entail a longer decision-making process, more resources, and more stakeholders.

Key Account Management 40

Key Account Management Account Management Management Procurement 40

Brooks Group

APRIL 9, 2024

Bigger deals usually mean bigger committees, which present unique challenges compared to selling to an individual decision maker or even a small group. Lack of clear authority, conflicting priorities, and the logistics of keeping 7, 10, or 12 people in the loop make the B2B buying process an increasingly tough sale.

Value Proposition 109

Value Proposition Procurement Decision-making Stakeholders 109

DemandFarm

MARCH 31, 2025

Conversations, stakeholder engagement, external market intelligence, and predictive signals all play a crucial role in shaping long-term growth. Where are the unstructured insightsthe informal conversations, strategic signals, and competitive shifts that influence decision-making? And there lies the friction.

Key Account Management 52

Key Account Management Account Management Management CRM 52

Hubspot Sales

APRIL 17, 2018

After all, signing new customers and upselling existing accounts is how a rep makes quota. Here are 17 of the most prevalent -- and devastating -- closing fumbles I see reps make. 17 Sales Closing Mistakes to Stop Making Right Now. Purchasing decisions are driven by two things: Need and timing. Closing only once.

Procurement 145

Procurement Decision-making Negotiation Sales 145

PandaDoc

MARCH 25, 2025

Its a decision that requires research, deliberation, and often, multiple stakeholders. Sometimes called enterprise sales, complex sales generally have a longer sales cycle involving multiple stakeholders and decision-makers. This stage can involve multiple meetings and additional stakeholders.

Sales 52

Sales Supply Chain Decision-making Stakeholders 52

Hubspot Sales

NOVEMBER 27, 2017

Map the decision-making process. Ask them for introductions to the other stakeholders; forging multiple relationships means you’re less vulnerable if one of your contacts finds a new job, loses influence, or decides to focus on different priorities. 2) Map out the decision-making process. Provide value.

Procurement 111

Procurement Decision-making Negotiation Value Proposition 111

Mike Kunkle

FEBRUARY 5, 2023

Sellers sometimes work with professional procurement leaders and company executives who work together frequently and have processes and policies to guide their purchase pursuits. click the image to see a larger version] This makes sense, right? Some committees hum; others are more like a ragtag band of misfits.

B2B 231

B2B Sales Decision-making Negotiation 231

Hubspot Sales

AUGUST 19, 2018

They define their prospects’ decision criteria early on. They bring in all stakeholders before negotiation starts. Great closers don’t just spew information and hope the prospect will bite; instead, they work with their prospects to make sure that a sale will be mutually beneficial. They know that a close goes both ways.

Negotiation 128

Negotiation Procurement Stakeholders Decision-making 128

Revenue Storm

MARCH 14, 2023

Well, maybe not, because you may have been told one of the following buyer excuses: #1: “I am the decision maker.” – This is the classic of all deceptions. In a complex B2B sales cycle, there is rarely one decision maker. Therefore, your opportunity should stand out as the best choice for all stakeholders involved. #2:

Procurement 78

Procurement Value Proposition Decision-making B2B 78

Whetstone

MAY 9, 2023

Unfortunately, Procurement doesn’t! This vicious cycle is typically the result of procurement departments believing their value to their organization is to find ways to drive prices down. Here are four tips on how to effectively deal with procurement departments: 1. You know how valuable your solutions are.

Procurement 40

Procurement Suppliers Value Proposition Decision-making 40

Account Management Skills

JANUARY 25, 2022

I spoke to Jessica Bowler and Iris Gatzweiler , two senior procurement clients who shared some insights into the pitching process. Don’t forget to go back to Episode 9 , where Jessica and Iris talked about how to approach and develop relationships with procurement. So welcome Iris and Jess. Wonderful, Jess. Jess 02:35.

Procurement 52

Procurement Suppliers Stakeholders Decision-making 52

Hubspot Sales

JUNE 13, 2018

Features are more important to users than decision makers. Benefits have the highest influence over the purchasing decision, but only when presented near the end of the sales conversation. Would X make it simpler to achieve [positive event]? Make sure your Need-Payoff questions don’t highlight issues your product can’t solve.

Procurement 145

Procurement Decision-making Meetings Publishing 145

Hubspot Sales

OCTOBER 12, 2020

So I've put together a high-level overview of the deal review process and laid out five rules to make your deal reviews valuable for both you and your salespeople. It should also offer some background on key decision-makers at the company and a rough estimate of the potential size of the deal. Let's jump in. Rep: “Schuman Inc.

Procurement 131

Procurement Sales Management Decision-making Publishing 131

MTD Sales Training

DECEMBER 8, 2014

You’ll be well aware of the different levels of stakeholders in the companies you are dealing with. It will be good to categorise these so you can plan how to make each of these levels’ lives easier so it makes sense for them to choose you. The power that each person has can have a larger or lesser effect on the end decision.

Stakeholders 48

Stakeholders Procurement Decision-making Sales Training 48

Hubspot Sales

FEBRUARY 16, 2018

So, before you go all in on ABS, make sure you’re taking the right approach, getting buy-in from your executives, and avoiding these common mistakes. When you’re making an account-based sale, you’re likely tailoring your offer, and maybe even your product/service, to the unique needs of a single business. Think about it.

Procurement 110

Procurement Stakeholders Decision-making Facilitation 110

Hubspot Sales

MAY 30, 2019

Customers assess how much of a priority the issue is, determine their options, and develop decision criteria and decision process. Customers research, compare solutions, narrow down choices, and refine decision criteria. Make sure that's clear for your prospect. Knowledgeable customers make their selection and negotiate.

Procurement 109

Procurement Negotiation Sales Leadership Sales 109

Hubspot Sales

AUGUST 7, 2018

Understanding the reasons why a prospect became a customer, opted for the competition, or made no decision at all makes your sales process all the stronger for future bids. Just make sure not to ask all of them -- in-person interviews should be no longer than 15-20 minutes.). Did you define your decision criteria?

Procurement 94

Procurement Decision-making Logistics Stakeholders 94

Hubspot Sales

NOVEMBER 16, 2018

Together, the primary and support activities make up the value chain. Once the value chain analysis is complete, the primary stakeholders in the business can see an overview of where the business is excelling and where improvements can be made operationally. Procurement. Determine the business' primary and support activities.

Food and Beverage 142

Food and Beverage Logistics Suppliers Profitability 142

Account Manager Tips

JULY 9, 2020

You never get a second chance to make a first impression. A 90 day plan will make sure you get the kind of results that leave no doubt in anyone's mind they made the right decision to hire you. Or will you make a clean break? The rest of this article will explain how, so read on. People will judge you. 1 to 30 days.

Account Management 130

Account Management Management Key Account Management Stakeholders 130

Hubspot Sales

DECEMBER 18, 2024

It makes it really quick to find your location-based keywords and start building pages to rank and help customers find you in those areas. Depending on your chosen AI tool, even non-tech-savvy stakeholders in a franchise network can effortlessly search, discover, and use data. I dove into data and reached out to experts for answers.

Food and Beverage 52

Food and Beverage Artificial Intelligence e-Learning Manufacturing 52

Account Manager Tips

JUNE 23, 2020

For example, right now a lot of procurement teams are focused on stabilising their supply chain, which means less reliance on single sourcing. Before COVID-19, single sourcing was the big thing: because one supplier for everything makes it easy. I like to make sure I don't just jump in to rescue the day. And I'm like, “Oh, dear.

Key Account Management 182

Key Account Management Account Management Management Suppliers 182

Miller Heiman Group

JULY 30, 2019

In the past, manufacturing sellers could succeed by working with one or two decision-makers, developing friendships with handshake deals were agreed upon at the ballgame, on the golf course or during extravagant dinners. All this has changed. Now according to CSO Insights’ 2018 Buyer Preferences Study , sellers face an average of 6.4

Manufacturing 61

Manufacturing Supply Chain Procurement Decision-making 61

Louise Collins Associates

OCTOBER 26, 2017

It is no surprise then, when we consider decision making units and critical stakeholders in our accounts that we should factor in their broader network and seek to find areas and people in common. When creating stakeholder maps, and understanding our critical decision makers we need to probe further.

Decision-making 52

Decision-making Stakeholders Procurement Account Management 52

ProlifIQ

MAY 17, 2024

Different health care systems, hospitals, and regional players in the space make understanding the different nuances and connections between people and businesses a challenge. Can team members easily understand the various roles stakeholders have when they look into an account?

Key Account Management 52

Key Account Management Account Management Management Procurement 52

ProlifIQ

MAY 17, 2024

Different health care systems, hospitals, and regional players in the space make understanding the different nuances and connections between people and businesses a challenge. Can team members easily understand the various roles stakeholders have when they look into an account?

Key Account Management 52

Key Account Management Account Management Management Procurement 52

Brooks Group

MARCH 28, 2024

As buying processes grow more complex, it’s becoming increasingly important for sales professionals to gain access to senior executives and C-level decision makers. Today’s major purchasing decisions often involve cross-functional buying committees that include executives from the C-suite. Your prospect lacks budget authority.

Decision-making 88

Decision-making Logistics Supply Chain Suppliers 88

SBI

JULY 15, 2021

Your account team needs to have a common understand of an account or opportunity – the key stakeholders, their goals, and company objectives. By removing the siloes, your team will have the insight to make informed decisions when things turn on a dime. This requires collaboration and a well-documented account plan. .

Procurement 57

Procurement Sales Account Planning Stakeholders 57

Apptivo

JUNE 20, 2022

Integration: Integration involves handling the complexities of vast projects by managing conflicts between various key elements of the project and making suitable compromises for a smooth flow of the project. Communication: A project has many stakeholders, including the clients, creditors, vendors, employees, management, etc.

Management 52

Management Procurement Stakeholders Decision-making 52

Openview

MARCH 26, 2018

This is not preparation for success given how complex enterprise sales cycles often are, and the many obstacles that have to be navigated with precision: multiple decision makers, disjointed business units, budget considerations, procurement and contract review, vendor assessment, and so on. Better yet?

Account Planning 33

Account Planning Procurement Decision-making Small Business 33

Flevy

JUNE 10, 2024

Effective value chain management enhances operational efficiency, reduces costs, and improves product quality, thereby creating significant value for customers and stakeholders. Raw material sourcing ensures the procurement of essential inputs, while R&D drives innovation and the development of new chemical products.

Supply Chain 52

Supply Chain Logistics Artificial Intelligence Manufacturing 52

DemandFarm

MARCH 31, 2023

Ensuring the entire organization is part of the change, making everyone an advocate and engaging the whole team will in turn make the adoption of Digital Key Account Management easier. The leadership team plays a big role in creating an impression that as a business it is vital to understand all the stakeholders in the buying process.

Key Account Management 52

Key Account Management Account Management Digitalization Management 52

PandaDoc

NOVEMBER 25, 2022

LinkedIn advertising allows precise targeting, meaning you can contact the decision-makers directly and lower the costs of customer acquisition. Procurement departments are better at determining the company’s needs. Get a person from the client’s company, preferably a stakeholder, who will help you promote your service/product within.

Procurement 52

Procurement e-Learning Publishing Decision-making 52

Flevy

JUNE 23, 2024

Effective value chain management enhances operational efficiency, reduces costs, and fosters innovation, thereby creating significant value for patients, healthcare providers, and stakeholders. Support Activities: Procurement: Sourcing materials and components for device production.

Healthcare 52

Healthcare Manufacturing Artificial Intelligence Innovation 52

Zendesk

AUGUST 24, 2021

Enterprise sales is the process of procuring high-value deals with large companies. It typically has a big business impact, includes a long sales cycle, involves multiple stakeholders, or comes with more technical aspects. Start by making a list of your offerings and identifying their benefits for enterprise-level companies.

Stakeholders 52

Stakeholders Sales CRM Procurement 52

SuperOffice

DECEMBER 21, 2021

But for businesses in construction, IT and manufacturing, there are additional aspects of CRM that can make daily tasks simple. So, what makes CRM any different? This doesn’t make it easy to distinguish meaningful information from the noise. Speed and accuracy are critical when it comes to making tough business decisions.

Construction 75

Construction Manufacturing CRM Supply Chain 75

Flevy

JUNE 18, 2024

Effective value chain management enhances operational efficiency, reduces costs, and fosters innovation, thereby creating significant value for patients, healthcare providers, and stakeholders. Procurement secures essential medical supplies and equipment, while technology development drives innovation in medical technologies.

Healthcare 52

Healthcare Artificial Intelligence Cybersecurity Innovation 52