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The Importance of Developing StrategicThinking in Strategic Account Managers In our fast-paced business environment, Strategic Account Managers (SAMs) face a myriad of challenges that require them to go beyond routine selling and service tasks. SAM teams end up in a vicious cycle from which there seems to be no escape.
How to ThinkStrategically as Leaders and Build Stronger Teams Great leaders dont just react to challenges- they anticipate them. They navigate uncertainty with a clear vision, aligning their decisions with long-term goals while making the most of available resources. How Do You Start ThinkingStrategically?
Relationship Intelligence and Stakeholder Knowledge The best account managers know business is personal. They create trust-based connections by mapping out and understanding key stakeholders, tracking team shifts, and staying updated on client organization changes. Core Traits of High-Performing Account Managers 1.Relationship
This one is equally helpful for experienced leaders and students first grasping the principles of strategicthinking. The author clarifies the strategic process while guiding the reader through it to create a new strategic mindset. What is the informal decision-making process? The need for more fluidity.
In early December we welcomed 15 delegates to a PM Forum “Be more strategic” workshop. The workshop covered strategicthinking, business strategy and marketing and business development (MBD) strategy. The delegate aims, views and key takeaways are shown below. We looked at case studies from professional services firms.
Because the job is so varied and involves many different tasks, you need a lot of skills to do it well: Strategicthinking Influencing Business management Leadership Teamwork Change management Innovation and creativity Solution design and positioning Relationship building Sales Project management Phew!
And I thought its answer was pretty good: Leadership: The ability to inspire and motivate others, delegate tasks effectively, and make sound decisions under pressure will continue to be highly valued in senior leadership roles. Time spent doing a job doesn’t improve a leader’s soft skills; that requires deliberate prioritization.
I was delighted to return to Dublin to lead an in person training workshop for PM Forum Ireland on “ Being more strategic” with delegates from law, accountancy and consultancy firms. We considered strategicthinking, business strategy and marketing and business development strategy.
To excel, SAMs must understand stakeholder goals, simplify complexities through effective communication, and ensure proactive action. Communication with Key Stakeholders The first step in strategic account management is identifying the true key stakeholders, both internal and external.
You’ve got to have a firm handle on the market and your product -- while inspiring employees and influencing stakeholders. Great People Decisions. The first few chapters alone make this book amazing.”. Understand the cognitive biases humans use to makedecisions, and learn how to use that knowledge to lead a business.
Decision-makers switched roles faster than you could update your CRM. Psst Case in point, nearly 4 in 10 decision-makers change roles every year. 2024 brought its share of wins, misses, and lessons like you were in speed-dating with stakeholders. Champions turned into detractors (and vice versa). So, was 2024 all doom and gloom?
The Revegy Customer Optimization Wheel outlines the common practices we have identified that make leading companies successful at securing bigger deals over shorter sales cycles with more predictability. This is a dramatic shift from backward-looking, record keeping activities to revenue-driving strategicthinking.
It also plays a big role in driving innovation in many ways, from fostering inter-departmental collaboration to data-driven decision-making. Transparency and collaboration allow for faster decision-making, more efficient problem-solving, and ultimately, a greater capacity for innovation.
This team consists of dedicated professionals who work collaboratively to support the strategic account manager in delivering value to the strategic accounts. As strategic account managers typically handle multiple accounts, managing many accounts simultaneously requires careful planning, prioritization, and effective time management.
A: To evaluate your team’s thinking [and help them thinkstrategically], we recommend gaining insights from your team before sessions with good thoughtful questions, considering their answers, and creating an environment conducive to strategicthinking. Additional Resources to Consider Is it Strategic?
The supervisor formulates work plans and makesdecisions that are discussed with and approved by the manager and based on organization policy. Examining the department’s budget and resources and making the necessary adjustments. Managers carry a higher level of formal authority than supervisors. Objectives.
A lot of companies still don’t make the connection between a good user experience and value to their business. Especially for our clients—technology companies selling to businesses—a website is critical for making a good impression and providing value by making it easy for visitors to find what they are looking for. Efficiency.
At its core, strategic selling involves a thorough understanding of the customer’s business, industry, and competitive landscape, as well as the ability to navigate complex sales environments and decision-making processes.
What’s often overlooked, however, is the fact that an organization’s success rests heavily on its ability to implement decisions and execute processes efficiently, effectively, and consistently. Giving regular updates on strategic progress helps keep everyone accountable, celebrate successes, and learn from challenges.
To do this, leaders must navigate changes and challenges with a strategic mindset and purpose: Be nimble as they solve problems and makedecisions that help ensure business success, even in chaos. Once the business begins to move beyond the crisis, leaders need to avoid starting where they left off with the old strategic plan.
Key account managers work with a range of individuals within a client organization, from end-users to decision-makers to CEOs. They must be able to communicate effectively with different stakeholders and adapt to the client’s changing needs and expectations.
In general, salespeople are good at solving specific problems, while strategic account managers have the time and skillset to assess the larger picture and move to solving underlying business problems. This makes their skillset different than the ones salespeople possess. This requires a strategic approach not just salesmanship.
These leaders must confront the daily challenges of making key decisions across a variety of stakeholders and balancing competing demands. Areas of focus include developing strategicthinking, building a high-performance team, developing a purpose, and aligning the team.
There would be a supporting applications perspective, a data perspective and so on which different stakeholders and teams can use to understand what needs to be built overt time and why. Equally, for this to happen, architects must be able to exhibit gravitas, strategicthinking and strong business understanding.
There would be a supporting applications perspective, a data perspective and so on which different stakeholders and teams can use to understand what needs to be built overt time and why. Equally, for this to happen, architects must be able to exhibit gravitas, strategicthinking and strong business understanding.
StrategicThinking and Planning One of the most important skills for a Key Account Manager is the ability to think and plan strategically. To develop strategicthinking skills, Key Account Managers should regularly analyze industry trends, customer insights , and competitive landscapes.
I employ a pyramid-style mapping of stakeholders, identifying their roles and influence in decision-making. This approach extends not only to client-facing interactions but also to internal stakeholders within the organization. Understanding the dynamics of both client and internal teams is crucial.
I employ a pyramid-style mapping of stakeholders, identifying their roles and influence in decision-making. This approach extends not only to client-facing interactions but also to internal stakeholders within the organization. Understanding the dynamics of both client and internal teams is crucial.
Appointment Scheduling Tools: Account managers can use appointment scheduling tools such as Arrangr to set up meetings with the stakeholders. CRM tools: Communication is a particularly important part of a relationship – be it with the internal teams or with the external stakeholders. Good at makingstrategicdecisions.
A New Approach to Writing Job Descriptions (hbr.org)) Then it was over to the delegates – split into two teams to consider what current and future competencies they felt were important.
The Challenger Sales Model centers around teaching customers about problems they might not know exist, tailoring discussions to their priorities, and confidently guiding them toward better Decisionmaking. It emphasizes a 6-stage process, making it as much about leading conversations as closing deals.
Winning new business and expanding existing accounts is more challenging than ever, making it crucial for sales teams to prioritize the right accounts instead of casting a wide net. Boards are scrutinizing budgets, demanding efficiency, and prioritizing strategic investments. Turning ABS strategy into execution.
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