Strategic Account Management Association
SEPTEMBER 11, 2020
In strategic account management, companies have to address the never-ending question of how to differentiate themselves and gain market share. I’m talking about customer experience management (CXM), which I would argue may be the single most important investment a company can make in today’s cut-throat business climate. In a word: No!
Customer Think
JANUARY 6, 2023
Digital transformation is the strategic adoption of various digital technologies, used for improving processes, productivity, enhancing customer care, improving employee experience, managing business risks and helping control costs.
Customer Think
NOVEMBER 23, 2021
When I was asked to present to a group of 8- to 12-year-old girls on the subject of digital transformation and change management, I found myself in a conundrum.
PartnerTap
FEBRUARY 17, 2021
As companies continue to shift to a remote model, it’s important to understand the impact and digital transformation strategic alliances have gone through. Because the truth is, your ecosystem will only be able to scale if it can adapt to the inevitable changes from COVID-19 and the digital transformation of alliance management. [1]
Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing
Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digital transformation. Virtual sales success requires new ways of thinking. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment.
Zendesk
DECEMBER 1, 2020
Digital transformation was already vital to surviving in the ever-evolving digital economy and meeting the ever-increasing customer expectations it generates. The importance of digital transformation isn’t under question. What is digital transformation? Digital transformation examples.
Customer Think
AUGUST 23, 2024
A major goal of any digital transformation is to digitize or improve digitized processes to speed information flows. Gen AI has the potential to do so significantly. However, the generative AI hype continues full-on in the marketplace and new vendors enter seemingly by the minute.
Advertiser: ZoomInfo
The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. It’s no secret, only 13% of salespeople are satisfied with their CRM.
Expert insights. Personalized for you.
520 
Let's personalize your content