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Looking back on a pandemic-driven year, we learned a lot about remote selling, virtualselling and engaging via video. The virtual world is here to stay. Does sales enablement as a discipline also need to shift to virtual enablement? What can these principles mean for virtual enablement and in this decade?
Since we don’t know what the transition back into the workplace will look like, it’s important that companies don’t give up on their digital strategies suddenly. Experts believe that virtualselling may be here to stay when the pandemic begins to fade away. Accelerate your digitaltransformation.
Digital Sales Transformation Has Accelerated: There is no debate that COVID-19 accelerated the digitaltransformation in the B2B world. Businesses that pivoted their Go-to-Market strategy to changing customer demands thrived while laggards were left behind waiting for the dust to settle.
The apathy loop is difficult to break in ordinary times; add in the challenges of the coronavirus pandemic, with social distancing and virtualselling, and it may seem like an insurmountable hurdle. User buying influence : The person using the product or service and managing its implementation.
Speaker: Erika Bzdel - Vice President of Sales and Craig Simons - Director of Marketing
Virtual sales success requires new ways of thinking. Sales managers, trainers, sales enablement managers, and sales reps across all industries must adjust to this digitaltransformation. That doesn’t mean, however, that you can transfer the old ways of doing business to the new blended selling environment.
Not sure what it means to be a journey orchestrator in Account Management? Last week more than 500 Strategic Account Managers (SAMs) and leaders of SAM programs gathered in New Orleans for the annual Strategic Account Management Association (SAMA) conference. With the rise of virtualselling comes the rise of omnichannel.
With a restarting economy, many B2B go-to-market teams are at risk of being left behind as competitors lean in strongly to digitallytransformativeselling and buying strategies. This lets managers analyze and review live sales and customer calls to identify teachable moments and areas of improvement.
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