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Ten insights on the future of SAM

Strategic Account Management Association

If you’re accumulating data on your customers and even your customers’ customers, how are you using it to develop insights that lead to innovative value propositions? In just a few months, COVID accelerated digital adoption as much as 10 years. How are you linking it to your core business strategy? #8.

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The Future of SAM – Revisited

Strategic Account Management Association

She also works on sales effectiveness and has recently done some innovative work around omni-channel excellence. He’s a global thought leader around business-model innovation, market design and disruption. Ask yourself: What does the acceleration of digital adoption and the explosion of available data mean for SAM?

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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

AVI-SPL is a digital enablement solutions provider that serves 86 percent of the Fortune 100. The [GAM] program’s core mission is to form and maintain a trusted partnership with our clients that produces mutual innovation and value resulting in measurable outcomes. Establishing a Customer-Centric GAM Program.

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Innovation-Ambition Matrix

Flevy

Innovation is no longer a luxuryits survival. Organizations that fail to innovate, stagnate. Thats where the Innovation-Ambition Matrix steps in. This framework helps leaders balance incremental improvements, market expansion, and transformative breakthroughs, ensuring Innovation efforts align with Strategy.

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How to Transform Your Supply Chain: Digitization for Decision-Making

Speaker: Hannah Testani, CEO of Intelligent Audit

The future of the supply chain industry will take the emotion out of decision-making by leveraging innovative technology to transform raw data into actionable intelligence. Hannah Testani will teach us more about: How technology will transform and digitize the supply chain and what impacts we’ll see going forward.

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Eye on Innovation: Staying Adaptable in Economic Uncertainty 

Planview

I’m excited to launch Eye on Innovation, a brand-new series on the Planview Blog. Plus, youll get an early look at innovation thats coming soon. How Were Responding Hearing what matters to our customers and the market at large drives our innovation roadmap.

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Stop Guessing: Digital Experimentation is the Future of Marketing

Customer Think

This is particularly true in the digital space, when red tape stifles innovation and slows the speed of digital transformation. Too often, corporate bottlenecks stall progress and growth. Simply said, businesses that can’t keep up – get left behind.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.