Account Manager Tips

OCTOBER 11, 2021

15 Reasons Why You Might be a Bad Account Manager Bad key account managers fail to build business relationships and achieve results. Here are fifteen signs you might be a bad key account manager and how to turn yourself into a good one. Key account managers without an action plan will fail.

Account Management 246

Account Management Key Account Management Management Suppliers 246

Strategic Account Management Association

AUGUST 6, 2021

“In a multi-phased approach, the local account management activities for the defined SV&I accounts have been transferred to the globally acting and responsible SV&I client business partners.”. We introduced the title of “client business partner” differentiating this role from the standard key account management function.

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Supply Chain Logistics Co-Creation Account Management 520

DemandFarm

MAY 22, 2023

Is a key account manager the same as a sales manager? Meet Anna, a diligent Sales Manager at Brilliant Solutions , a thriving software company specializing in cutting-edge automation tools. Her daily tasks revolve around driving sales, managing the sales team, and ensuring sales targets are met.

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Key Account Management Account Management Digitalization Sales Management 52

DemandFarm

APRIL 21, 2023

With digital key account management tools , sales teams can offer numerous advantages over traditional methods, including increased security, convenience, and visibility. With key account management evolving and becoming more complex , organizations are turning to AI as a key differentiator and enabler.

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Key Account Management Account Management Digitalization Management 52

DemandFarm

MARCH 31, 2023

The world of B2B selling has transformed dramatically in recent years, as the shift towards digitalization has changed the way businesses interact with one another. With the growing size of buying groups in the digital age, it is imperative to consider factors that play into the challenges and benefits of digital key account management.

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Key Account Management Account Management Digitalization Management 52

SBI Growth

JULY 2, 2020

There has been exponential growth in the amount of data generated since the start of the digital age. This has enabled almost every industry and business to become more productive, but a function like sales that is largely relationship-based (especially.

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Digitalization Sales Key Account Management Digital Transformation 147

DemandFarm

APRIL 4, 2023

The question ‘is it time to go digital with your KAM’ can be addressed from two perspectives – internal and external. In uncertain times, what is generally seen with customers is that the tacit knowledge of key accounts is retained by certain account managers.

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Key Account Management Account Management Digitalization Management 52

DemandFarm

APRIL 11, 2023

Digital Key Account Management is the process of managing and growing a company’s most important customers using digital tools and technologies. It is essential for Sales Enablement , as it enables businesses to manage their key accounts more efficiently and effectively.

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Key Account Management Account Management Digitalization Management 52

DemandFarm

AUGUST 11, 2023

The seamless integration of digital tools into the sales process has resulted in a more efficient and effective sales experience for both buyers and sellers. The responsibility falls on the customer success manager to showcase the product’s features and benefits and how they add value to the customer.

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Account Manager Tips

MARCH 23, 2021

Portrait Software became a key account, and within 18 months, that partnership led to winning the larger Pitney Bowes business. Which is why key account management is so important. Profitable revenue and win-win for mutual growth are key elements of valuation. So let's find them. Flavio Stiffan ?

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Co-Creation Key Account Management Account Management Suppliers 227

DemandFarm

APRIL 13, 2023

KAM Glossary (with 65 Definitions) To help strategic account managers / key account managers /sales professionals enhance their understanding of Key Account Management (KAM) , this glossary provides clear and concise definitions and explanations of essential terms, definitions, and concepts related to key account management.

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DemandFarm

APRIL 20, 2023

How does one manage key accounts and set up successful key account management processes ?

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Key Account Management Account Management Digitalization Management 52

DemandFarm

MAY 5, 2023

Digital transformation has become an essential element for businesses to remain competitive in today’s ever-changing business landscape. What has changed in the sales experience, since the ability to integrate digital tools seamlessly into the sales process has improved?

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Key Account Management Account Management Digitalization Digital Transformation 52

PandaDoc

APRIL 21, 2023

Key accounts are the 20% of accounts that generate 80% of your company revenue. Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Let’s examine what strategic account management is and the best ways to approach it.

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Key Account Management Account Management Management Prioritization 52

Red Star Kim

NOVEMBER 1, 2023

Digital environment – Where people buy people, the challenge of forging strong personal relationships becomes more acute when most communications are managed through digital channels. Time and capacity – Many fee-earners are stretched and compelled to manage large amounts of client work under heavy time pressures.

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Key Account Management Account Management Value Proposition Client Relationships 130

DemandFarm

JUNE 2, 2023

Maximizing Customer Retention with Key Account Management Looking for valuable insights into growing your existing customer base? Learn how to leverage customer success and account management teams to drive growth. The Shift Podcast has got you covered!

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Key Account Management Account Management Digitalization Government 52

Red Star Kim

FEBRUARY 8, 2024

I’ve summarised the key points here as a supplementary learning resource for the delegates. And I’ve noted the highlights of the sessions by other speakers (How the BD function can be more influential, Rethinking your online strategy, Digital marketing maturity and Best practice for KAM) below. Some automated systems (e.g.

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Value Proposition Key Account Management Digitalization Sales 130

Account Manager Tips

NOVEMBER 27, 2020

Are you struggling for Christmas gift ideas for the key account manager in your life? If you want to show appreciation to a colleague or just treat yourself - there's something for everyone and every budget in this Christmas gift guide: key account management edition! All using digital ink.

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Key Account Management Account Management Digitalization Innovation 130

Account Manager Tips

SEPTEMBER 15, 2022

Why key account managers need a personal brand Why I started to build my personal brand Step 1: Figure out your personal brand Step 2: Create a personal branding plan Step 3: Become a student of personal branding Join the Personal Branding Playbook In other news Quote of the week. Your digital reputation. Learn more.

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Key Account Management Account Management Media Publishing 130

Red Star Kim

SEPTEMBER 26, 2023

Or their focus may be on digital and predictive analytics. see Advanced Marketing Management: Principles, skills and tools (kimtasso.com) ). The research team will ensure that all data and surveys are managed and integrated in central knowledge systems and integrated with CRM and performance monitoring.

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Marketing Key Account Management Account Management Artificial Intelligence 130

Red Star Kim

NOVEMBER 17, 2023

Here I summarise brand, referrals, research, key account management (KAM) and new service development case studies. At law firms: Addleshaw Goddard, Collas Crill, LawNet, Ontier, Schillings and accountancy firms: Menzies, Mercer and Hole. I scour publications and awards to pick up as many as I can.

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Marketing Key Account Management Innovation Account Management 130

Account Manager Tips

AUGUST 3, 2022

When to give up Forms of communication (from most to least effective) Favourite book on follow up In other news Have your say on the future of key account management Quote of the week. Learn more about the world's most amazing community of key account managers. Amit Kalantri.

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Key Account Management Account Management Decision-making Communication 130

DemandFarm

JUNE 23, 2023

about the key principles and strategies behind account-based marketing in a digital age. They discuss the importance of personalized and targeted marketing strategies, the role of data analytics and AI in account-based marketing, and the need for synchronization between account-based marketing and account-based selling.

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Key Account Management Digitalization Communication Account Management 52

DemandFarm

AUGUST 31, 2023

The rise of the digital era has changed the rules of the game. Success lies in a tailored, strategic approach to customer success management. One that leverages Key Account Management (KAM) principles to retain customers and transform them into brand advocates.

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Key Account Management Account Management Customer Success Management 52

Account Manager Tips

SEPTEMBER 7, 2022

The KAM CLUB You’re only seconds away from the essential training, advice and support you need for an exceptional career in key account management. Sadly, letter writing seems to be a lost art in the digital age we live in. This book was written for professional services but equally useful to key account managers.

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Value Proposition Key Account Management Negotiation Account Management 130

The SAMA Podcast

MAY 18, 2021

15, "The Challenge of Selling Expertise, Not Product: Transforming SAMs into high-value advisors supported by engaging digital content." SAMA will host a virtual symposium featuring Michael on Sept. " Register here.

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Key Account Management Account Management Digitalization Organization 104

DemandFarm

JULY 26, 2023

Quality over Quantity: How Focusing on a Select Few Accounts Can Drive Greater Success in Digital Key Account Management As digital Key Account Management grows in relevance, many organizations find themselves confounded by the question of whether obtaining new customers is more important than retaining existing key clients.

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Key Account Management Account Management Digitalization Management 40

DemandFarm

MAY 25, 2023

For those of you who haven’t guessed, the right answer is digital transformation. Building a Digital Mindset Digital transformation is the integration of digital technology into various aspects of an organization. We’ve all been Brendon or Sarah or any of the others to some degree or another. Before and after what??

Account Management 52

Account Management Digitalization Key Account Management Management 52

DemandFarm

MARCH 31, 2025

AI-driven analytics can flag accounts that are at risk of churn by analyzing email response rates, recent product usage, and support interactions. Why do you need an AI Account management tool? Top AI-Powered Tools for Account Managers in 2025 1. suggesting relevant case studies based on industry and deal stage).

Account Management 40

Account Management Key Account Management Management Account Planning 40

Account Manager Tips

JULY 5, 2022

B2B Book Club Selection (July 2022) A monthly selection of handpicked business books specifically to help key account managers get better results for their clients, companies and careers. We read the winner and each week a summary and companion podcast explore the key themes and big ideas. But they do exist.

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B2B Key Account Management Healthcare Account Management 130

DemandFarm

JULY 12, 2023

Learn how organizations can develop a digital-first approach to sales that not only engages customers but also fuels revenue growth. The importance of balancing data and relationships in key account management 2. The significance of empathy and change management in driving digital transformation 3.

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Digitalization Digital Transformation Key Account Management Retail 52

DemandFarm

APRIL 18, 2023

A connected apps ecosystem in key account management involves the integration of your digital key account planning tool with other tools in your sales tech and marketing tech stack. When a lot of tools are used to keep track of your accounts, you will often operate in silos within your ecosystem.

Account Management 52

Account Management Digitalization Management Account Planning 52

DemandFarm

JUNE 9, 2023

Change Management Guide for Digital Transformation in Account Management Digital Key Account Management Transformation for Sales Success – Learn how to seamlessly implement and adopt digital account management software & tools across your organization.

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Account Management Digitalization Software Software 52

Jermaine Edwards

MAY 6, 2020

Digital Company. In response to this the digital company could attempt a number of things. As a Key Account Manager or Director you must begin with identifying the difference between the customer and the industry. Take the situation of the digital market intelligence company. What do they do?

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Manufacturing Key Account Management Decision-making Digitalization 130

Mercuri International

AUGUST 18, 2020

Executives across all industries are united in their belief in VBS and the need to win new customers, while CEOs value key account management. Sales directors and managers embrace remote selling, while HR/training are more product oriented. LOOKING AT DIFFERENT ROLES. TRAINING TRENDS 2020 – BUDGETS ARE AFFECTED.

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Key Account Management Construction Finance Account Management 98

Red Star Kim

OCTOBER 25, 2023

Blick Rothenberg: Annual Landlords survey – Spotlight on EPC Compare yourself live with your industry peers Personalised report: EPC Survey Report Impact of AI on B2B The impact of AI on B2B Report Arrow: Cybersecurity spot check 2023 Cogniclick can be used for assessment and evaluation to support consulting and sales conversations.

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Banking Artificial Intelligence Cybersecurity Key Account Management 130

SBI Growth

JANUARY 16, 2019

Keys to Implementing Digital Customer Experience An in-depth look at different keys to implementing and perfecting the art of the Digital Customer Experience… What Role Does Your Marketing Team Play in The Revenue Desk? An emerging best practice in Key Account Management.

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Key Account Management Digitalization Account Management Customer Experience 67