Nutshell

JANUARY 30, 2025

Every marketing team should clearly understand whether its efforts are yielding results. However, many marketing departments struggle to define their key performance indicators (KPIs) or establish effective analytics tracking, which can make their marketing reports less useful. Table of Contents What is a marketing report?

Marketing 83

Marketing Media Decision-making Digitalization 83

Hubspot Sales

APRIL 7, 2023

What do ebooks, graphic design software, and online courses have in common? They're all digital products. Because digital products are so ubiquitous, selling them can be profitable for your business. These advantages make selling digital products a good option for artists, educators, writers, freelancers, and more.

Digitalization 126

Digitalization Computers and Electronics Media Brainstorming 126

SBI Growth

OCTOBER 22, 2020

At this point in 2020, all your competitors have undergone some variation of a “digital transformation” to supplement an end-to-end data-driven, Customer Experience (CX) focused digital sales strategy. A recent study conducted by KPMG found that over 90% of companies.

Digitalization 166

Digitalization Digital Transformation Customer Experience Sales 166

Nutshell

AUGUST 11, 2020

Visual cues in digital marketing influence users to click stuff and make decisions. Whether you sell software or razors, you’re in the business of solving people’s problems. Your digital marketing efforts are no different. What are visual cues in digital marketing? Assess your brand.

Digitalization 127

Digitalization Marketing Decision-making Software 127

Nutshell

FEBRUARY 19, 2021

Email marketing is still one of the best ways to reach potential buyers, build relationships with existing customers, and boost sales. According to Litmus , email marketing has an average ROI of 42X. Obviously, email marketing can make you a lot of money. What does email marketing software cost? Email Marketing.

Software 110

Software Software Marketing CRM 110

Strategic Account Management Association

JUNE 30, 2021

They come from our acquisition of a software company and, boy, are they really smart.” What we’re seeing with our clients as a key component for skills improvement is digital content. It might be a variety of different things, but it’s not a PowerPoint deck put together by their marketing team.

Digitalization 520

Digitalization Organization Account Management Management 520

Hubspot Sales

OCTOBER 11, 2021

The digital world grows larger every day, and it can be hard to keep up. Navigating the ever-changing digital landscape is a challenge — especially if you have a business of your own and are struggling to market yourself and make sales. But you don't have to tackle the trials and tribulations of digital transformation alone.

Digitalization 131

Digitalization Media Digital Transformation Insurance 131

Nutshell

APRIL 26, 2023

What is a CRM system in marketing? But with the right Customer Relationship Management (CRM) solution, you can optimize your marketing to suit the unique needs of every customer, just like you might in a small independent business. When people refer to CRM, they’re usually referencing the software. What is CRM?

Marketing 171

Marketing CRM e-Learning Software 171

Hubspot Sales

JANUARY 26, 2023

Now with the internet, the possibility of digital entrepreneurship is open to everyone. You can connect with millions of people globally for only a fraction of the cost of traditional marketing. If you want to fully take advantage of digital entrepreneurship, then strap in. What is digital entrepreneurship?

Digitalization 124

Digitalization eCommerce Finance Internet 124

Nutshell

OCTOBER 30, 2020

Users should be able to host multiple speakers in both live-streamed and pre-recorded sessions using this kind of software, as well as enable attendees to interact with event hosts at predetermined times. This kind of tool is different from a virtual meeting software like Zoom or GoToMeeting. Event marketing options.

Software 127

Software Software Internet Digitalization 127

Hubspot Sales

DECEMBER 15, 2020

Enter: Call recording software. Call Recording Software. Call recording software records phone calls in a digital format via voice over internet protocol (VoIP) — which allows you to make calls over internet connection — or traditional phone. Benefits of Call Recording Software. Call Recording Software.

Software 141

Software Software Artificial Intelligence Internet 141

Hubspot Sales

SEPTEMBER 22, 2020

Do me a favor, complete this sentence: my sales software is so __. After all, it only takes a quick look at Google's predictive search feature to get a sense of how sales people really feel about their software. Everything Is Changing, Except Legacy Software. Ease-Of-Use: The Secret Sauce That Unlocks Sales Software Success.

Software 126

Software Software CRM Sales 126

Nutshell

AUGUST 21, 2020

With over a hundred and one different things that could kill your cloud software business, poor marketing is the slow poison that can put it to sleep for good. With every SaaS market crowded these days— G2 lists over 2,800 solutions for “ CRM ” alone—there’s little room for error in your marketing. Target users.

Marketing 142

Marketing Onboarding Media B2C 142

Hubspot Sales

OCTOBER 10, 2023

As subscription-model popularity grows, it's vital for organizations to implement the right billing software to effectively manage recurring revenue. In this blog post, we'll highlight the best subscription billing software on the market and help readers asking: What is subscription billing software? Price: Free.

Software 111

Software Software Banking Value Proposition 111

Hubspot Sales

SEPTEMBER 9, 2024

Leads are often categorized and managed through these different stages: Marketing Qualified Leads (MQLs). Leads who have engaged with your marketing efforts, and are deemed ready for sales review and converting it to an opportunity. Sales Qualified Leads (SQLs).

B2B 118

B2B Decision-making Media CRM 118

Nutshell

JULY 28, 2020

” HubSpot has been around since 2006 and is a frontrunner in the marketing space. If you’ve ever Googled any sales or marketing tips, you’ve more than likely seen its content. HubSpot is essentially a collection of expensive tools that serve as a platform powerful enough to handle all of an organization’s marketing needs.

Software 126

Software Software CRM Advertising 126

Hubspot Sales

DECEMBER 3, 2019

According to a recent study published by Gartner, CRM is both the largest and fastest growing enterprise software category -- additionally, spending on CRM software reached $48.2 In other words, the CRM market is an absolute powerhouse. Marketing Automation. billion in 2018. Operational CRMs. What is an Operational CRM?

CRM 131

CRM Software Software Decision-making 131

Customer Think

NOVEMBER 24, 2022

So, you’ve tried to find the best email marketing software for your business, maybe you have an email list with potential customers eager to learn about your brand. You might have even sent a few emails to these recipients, but quick question – what happens now? Answer: you take your campaign to the next level […].

Marketing 132

Marketing Software Software Digitalization 132

Customer Think

APRIL 28, 2023

Technology has upended nearly every sector, allowing businesses to scale and grow thanks to advanced tools and software.

Digitalization 111

Digitalization Marketing Software Software 111

Apptivo

JULY 19, 2022

In a digital world, every aspect of business has transformed; marketing is no exception. Marketing in the past had always been a hit or miss: it was not customized for any group or individual. This made marketing both expensive and ineffective. Features of CRM Marketing. Benefits of CRM marketing.

CRM 98

CRM Marketing Advertising Software 98

Holden Advisors

OCTOBER 12, 2021

For illustrative purposes, let’s say you are launching a new software product that allows companies to digitally engage with their customers to improve customer satisfaction. The companies who would use this software will all be different and have varying needs in terms of cash flow, use, etc. That’s true for most businesses.

e-Learning 195

e-Learning Software Software eCommerce 195

Apptivo

JUNE 3, 2021

Given the transformation in digital technology, businesses across the globe rely more on search engines to capture leads for their websites. A separate marketing team is put into place by businesses to manage and analyze the traffic. Benefits Of Email Marketing. Easy to set up. Quick to share. Dedicated target audience.

Marketing 111

Marketing Software Software Communication 111

Flevy

JULY 6, 2022

Account-based Marketing (ABM) solutions are valuable to implement the ABM approach. These solutions can be combined with other Sales and Marketing systems, e.g. CRM or any Marketing Automation platforms , to better target and prioritize communications with key accounts. Digital Personalization. Account Intelligence.

Marketing 109

Marketing Account Management Facilitation CRM 109

Upland

OCTOBER 21, 2022

Is Account Planning Still Effective in a Digital Age? If anything, the digital age demands a more human touch. Keeping Frontline Managers Engaged in the Digital Age . In a digital world, however, it can be a challenge to change their mindsets, processes, and even to keep them engaged. . And that’s a mistake.

Account Planning 195

Account Planning Leadership Software Software 195

Hubspot Sales

JULY 30, 2024

But it doesn’t matter how powerful the “hooks” are in your subject lines or how insightful or inspiring your body copy is: Your marketing campaign results will suffer if you don’t end your sales email with finesse and power. Close the email and leave it to consider later – or worse – toss it in the digital trash bin.

Supply Chain 122

Supply Chain Energy and Utilities Healthcare Sales 122

Hubspot Sales

JULY 22, 2024

In many cases, prospects need to be compelled to act, and digital channels may not be enough to close the sale. A modern enterprise communication solution can help simplify your outbound communications by connecting your telephone sales with your other digital channels. Rep: Aja Frost, my name is Dan from Outbound.

Value Proposition 111

Value Proposition Decision-making Software Software 111

Insightly

APRIL 14, 2022

How to grow your digital agency with Insightly. If you’re marketing effectively, you will receive plenty of inquiries on a consistent basis. There are a variety of CRM platforms on the market today; some are better suited to agencies and their unique business needs than others. Grow your digital agency with Insightly.

CRM 98

CRM Digitalization Client Relationships Communication 98

Red Star Kim

DECEMBER 5, 2023

In November it was a full house for the PM Forum’s Proactive marketing and business development executive online workshop. Proactive marketing and business development executives – CRM, internal engagement and career insights. CRM and Marketing Automation Software for SMBs | Act! Email Online Invitations that WOW!

CRM 100

CRM Marketing Interpersonal Skills Client Relationships 100

SuperOffice

JULY 5, 2022

B2B marketing is simple: Attract new customers and keep existing customers. While the marketing part might sound easy, it’s the buying process that’s complex. B2B buyers are: Thorough (67% of the buyer’s journey is now done digitally). And that’s where modern day B2B marketing begins. Easy, right?

B2B 129

B2B Marketing Acquisition Media 129

Agile CRM

NOVEMBER 29, 2022

Email marketing has come a long way since its inception. In the early days of email, marketers were limited to a single email blast that was sent out to everyone on their list. As technology advanced, email marketing tools evolved to include features such as segmentation, automation, and personalization. .

Marketing 98

Marketing Media Software Software 98

Customer Think

AUGUST 19, 2021

When it comes to selling products and promoting your firm, affiliate marketing is an essential part of the sales process. As affiliate marketing efforts grow, people are discovering the areas that are having the biggest impact.

eCommerce 124

eCommerce Software Software Marketing 124

QYMATIX

APRIL 21, 2025

However, as many wholesalers have been used to stable prices, growing sales, and complete product availability for years, they often lack experience with such dynamic markets. Digitalization and AI as a success factor for efficient customer management Traditional customer evaluation methods often fall short.

Supply Chain 40

Supply Chain B2B Management Prioritization 40

Nutshell

APRIL 3, 2024

But nowadays, with modern software for startups, getting your small business off the ground is easier than ever. Whether you want to sell or scale your business, here are the software tools to make a productive tech stack for your startup. Read on to learn more about each type of startup software. Of course you do.)

Software 71

Software Software CRM Communication 71

Hubspot Sales

MAY 26, 2023

Define your target market. Before you start prospecting, it's essential to define your target market. Identify the type of prospects you want to attract and tailor your marketing strategy accordingly. This can help you engage with viewers and provide them with helpful information related to the real estate market.

Marketing 105

Marketing Advertising Media Software 105

Upland

AUGUST 29, 2023

As a result, harnessing it is essential in today’s competitive market – more so than ever before. However, software solutions often include deciding whether a custom solution will work or if they should go with an off-the-shelf solution. Not only does it help with sales enablement, but it also helps craft better buyer journeys.

Value Proposition 195

Value Proposition Decision-making e-Learning Supply Chain 195

Insightly

JUNE 13, 2023

Are you feeling a little stuck in your marketing career? Even though the marketing career path isn’t a straight one, there are a few steps you can take to advance your career. Marketing jobs are dynamic, and you may never feel like you’ve completed everything on your long ‘to-do’ list. Do I want to: Pursue a marketing specialty?

Marketing 98

Marketing Remote Working Decision-making Meetings 98

Planview

APRIL 14, 2025

With these reports, well connect you with what were doing at Planview and the market at large, echoing our conversations with highly effective teams and leaders at companies around the world. How Were Responding Hearing what matters to our customers and the market at large drives our innovation roadmap. And thats not all we heard.

Innovation 59

Innovation Decision-making Prioritization Government 59