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The Enablement Profession at a Crossroads

Mike Kunkle

To firmly establish the function as required and themselves as integral players in their companies, enablement experts must be equipped to prove their worth by improving sales results and bolstering profitability. The ability to convey this vision can rally senior leaders and front-line stakeholders alike behind our initiatives.

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Banking on Transformation: Unlock the Future of Financial Services with Value Stream Management

Planview

Evolving Business Models : Customers expect seamless, personalized experiences, forcing businesses to balance profitability with human-centered design. Strategy-to-Execution Alignment Creates a shared vision of objectives and key results (OKRs) across business and technology teams, ensuring all stakeholders work toward common goals.

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5 Ways Startups Can Drive Massive Organic Growth

Hubspot Sales

Successful businesses of any size play the long game, understanding that growth and profit may take some time. Write it down and share with every stakeholder. A pillar page or piece is typically a comprehensive guide, post, or ebook on a broad topic. Invest in a long-term content creation strategy. Source: HubSpot.

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All the Bases Your Kickoff Meeting Needs to Cover [Template Included]

Hubspot Sales

Everyone on your end is ready to get to work on a new — and hopefully profitable — relationship. This meeting or call is a conversation with the major stakeholders to ensure that everyone is on the same page. Developing top-of-the-funnel ebooks and whitepapers. A/B testing calls-to-action for ebooks.

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The Enablement Profession at a Crossroads

Mike Kunkle

To firmly establish the function as required and themselves as integral players in their companies, enablement experts must be equipped to prove their worth by improving sales results and bolstering profitability. The ability to convey this vision can rally senior leaders and front-line stakeholders alike behind our initiatives.

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The Comprehensive Guide to Account-Based Sales for 2019

Hubspot Sales

Instead of one salesperson targeting a single contact within a company, an entire team is dedicated to targeting multiple stakeholders at the prospective customer’s company. The product team uses insights from customer stakeholders to plan new features and develop potential use cases. Who Should Use Account-Based Selling?

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How to seal the deal in a matter of days

PandaDoc

Create a kanban board with the scope and add all the stakeholders there. In cases where there is no unity among the stakeholders, and they’re confusing each other, offer them a ballot box. The goal is to let each stakeholder involved decide on the scope independently. Get the eBook. Offer a ballot box. Be well prepared.