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Best Practices for SaaS Companies and Vendors with Nigel Cullington of Upland Software

Upland

Listen to the whole podcast via the link above, and download our recent eBook, The Practice of Account Planning to learn more about the delicate art and science of account planning from Nigel Cullington. At the end of the day, shiny new martech stacks are only going to deliver value if there is a tight partnership with sales.

Software 221
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Sales engagement software: What does it do, and which platform should you choose?

Nutshell

The answer is to invest in sales engagement software! Keep reading to learn what sales engagement software is, why it’s beneficial, and how to use these tools to better personalize your automated outreach efforts and boost productivity. . Fortunately, there are software tools to help you increase engagement levels.

Software 106
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Get more sales references without a traditional program

Upland

New software? Typically, these programs are powered by a robust software solution designed to meet all stakeholders’ reference needs—from Marketing and Customer Success to frontline sellers and everyone in between—and require at least one dedicated Advocacy Manager to keep everything running smoothly. Will it require new hires?

Sales 195
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How to use email marketing software to turn subscribers into legit B2B sales leads

Nutshell

I’ve put together a guide full of ways that you can nurture your subscribers using marketing automation software so that you can boost your revenue without having to pour even more resources into lead generation. Giving your leads a chance to tour your software, services, products, etc., Let’s dive in. Start with a welcome email.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. Download this eBook to learn how to start improving your marketing team's data!

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How to Sell Digital Products [+ 10 Best Digital Products to Sell]

Hubspot Sales

What do ebooks, graphic design software, and online courses have in common? Ebooks Ebooks are electronic books that can be read from a computer, smartphone, or handheld device like ereader. They are widely favored by readers — the ebooks market is projected to reach ereader market is projected to reach $14.21

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Five things to look for in a B2B sales reference app

Upland

Not all software providers understand what sellers are up against and have a record of success with both traditional advocacy programs and helping B2B sellers win the deals that matter. For more on improving your sales reference process, download our eBook: Win more deals with peer-to-peer sales reference > Proven success record.

B2B 195
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How to Overcome the Pain Points of Your CRM

CRM software is a powerful tool when used correctly, yet another obstacle to a sales team’s efficiency when it’s not.

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Top 10 Tactics for a Successful SKO!

Download the eBook today! Scale up your sales coaching with SecondNature’s sales coaching software. How to keep salespeople engaged. Overcoming the forgetting curve. Make sure your 2022 SKO is a success with these top tactics! About SecondNature.