Mon.Oct 14, 2024

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The Difference Between Customer Satisfaction vs. Customer Loyalty

Brooks Group

Recently I was talking to one of our sales trainers about the difference between customer satisfaction and customer loyalty. He said a client’s sales team was confusing the two. It made me realize that other sales teams might be doing the same thing and thought it would be helpful to provide insight here. Customer satisfaction is what a customer feels when a sales professional (or company) fulfills their needs, wants, and expectations.

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AI and the Race for the Light

Help Scout

We're in the midst of the race to fill a market gap created by generative AI.

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How to Permanently Delete Your LinkedIn Account: A Step-by-Step Guide

LinkedFusion

Key Takeaways Go to Settings & Privacy, then Account Management to delete your LinkedIn account. Cancel your LinkedIn Premium subscription before deleting your account. You have 14 days to reopen your account after deletion. Uploaded content and profile information will be permanently deleted. Check the Help Center for support with account information and privacy.

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Recruiting for a High-Performing Sales Team: Roles and Key Competencies

The Center for Sales Strategy

Let’s cut to the chase—there’s no magic formula to building a successful sales team. Unless, of course, you consider “hiring the right people” a kind of magic. The foundation of any high-performing sales structure starts with one thing: talent. You can have the latest CRM, a killer product, and the best marketing team behind you, but you're spinning your wheels without the right people in the right roles.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Sales Training Programs that Last: Five Key Success Factors

SBI Growth

Sales organizations continue to invest in customized sales training but are often challenged when it comes to demonstrating that the training had a lasting impact on how their sales team sells. According to ATD Research, sales organizations invested an average of $2,326 per salesperson annually on sales training. Interestingly, a survey by TrainingIndustry.com found that 43.5% of participants felt that sales skills training “needed improvement.

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How To Develop a Strong Customer Service Policy

Groove HQ

Is your service team struggling to respond to customers in a consistent way? If everyone has a different approach to handling returns or refunds, it’s hard to maintain standards and keep buyers happy. As your business hires new team members, it becomes increasingly important to establish a firm set of actionable guidelines. Agents need to know […] The post How To Develop a Strong Customer Service Policy appeared first on Groove Blog.

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