Mon.Feb 12, 2024

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SAMA’s Annual Conference: The Ultimate ROI

Strategic Account Management Association

To navigate today’s ever-changing marketplace, modern SAM practitioners need to lead with agility and view strategic account management as a business imperative — themes we are excited to explore at the SAMA 2024 Annual Conference in Miami, FL, at the legendary Fontainebleau Miami Beach hotel, May 21 - 23. The post SAMA’s Annual Conference: The Ultimate ROI appeared first on Strategic Account Management Association.

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Internal Alignment — The Key to Professional Services Partnership Success

Vantage Partners

No professional service firm partnership works without getting buy-in and mindshare from the partners or account executives who manage client relationships.

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Zendesk completes acquisition of Klaus

Zendesk

Zendesk today announced it completed its acquisition of Klaus, the industry leading AI-powered quality management platform. The acquisition of Klaus is the latest addition to the company’s existing WEM solutions which includes Tymeshift, a modern workforce management tool built exclusively for Zendesk. “Workforce engagement management is key to not only meeting, but exceeding customer expectations.

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Persuasive writing checklist

Red Star Kim

Delegates from legal, financial service and industry, joined me last week for a full day workshop on persuasive writing. Whilst it is usual to have business development professionals and experienced partners on this session, it was great to welcome a number of trainee solicitors too. During the session we created our own persuasive writing checklist – here are the highlights.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Put Some Snot In Your Potatoes

Software Sales Guru

Put Some Snot In Your Potatoes I’ve said before that sales negotiations are a game, and one of the most common plays a buyer has is the flinch: you state the price and they almost fall out of their chair. A client once told me she had just been to negotiating training for buyers and showed me eight pages of material dedicated to the flinch. Read more The post Put Some Snot In Your Potatoes appeared first on Software Sales Gurus.

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The Secret Weapon of Persistence: Key Insight from the 2023 Media Sales Report

The Center for Sales Strategy

Let's face it, sales isn't for the faint of heart. It's a battlefield of "no's," rejection emails, and voicemails that mysteriously transform into black holes, swallowing your carefully crafted messages whole. But before you drown your sorrows in a pint of Blue Bell Homemade Vanilla (hey, emotional eating is a valid sales strategy, right?), hear me out: persistence is the secret weapon in your sales arsenal.

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More Trending

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7 Sales Training Tips for Effective Upselling and Cross-Selling

Brooks Group

The revenue potential of your customers doesn’t end when they sign the contract. Once a prospect buys your product or service, they represent an opportunity for future growth. If growing customer revenue is on your mind, you’re not alone. A new report from our Sales Performance Research Center shows that sales leaders in multiple industries say that retaining and expanding existing accounts are two of their top three strategic objectives this year: 65% want to increase customer retention 56% see

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Sparkling ROI: 4 Ways To Cash In On The $400B Cleaning Industry

Hubspot Sales

The pandemic greatly shifted how people view hygiene — with many more focused on cleanliness than ever before. To meet the emerging demand, consider getting into the cleaning services biz, a ~$400B industry that’s projected to reach $633B by 2030. Source: Subreddit Stats At Trends, we love “unsexy” businesses, particularly ones that “don’t have flashy tech, aren’t in the news, haven’t raised much funding, and mint cash,” as Sam Parr used to say.

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who benefits from win-loss analysis? gain valuable insights for every team

Corporate Visions

Win-loss is often regarded as a marketing initiative, but its influence extends far beyond. Find out how every department, from the C-suite to delivery, can harness the valuable insights gained from win-loss analysis.

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New Ways I’m Using GenAI for Content Marketing

Strategic Communications

I was an early adopter of GenAI and have been experimenting with its various tools since they first became available for consumer use. And I’ve found them to be very helpful for a number of things. In fact, I usually have at least two or three tools open on my desktop that I refer to throughout the day. GenAI Tools Are Useful, Sometimes… While I haven’t found them to be useful for actually writing content, I have found them to be very useful for other things, like reviewing and

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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India's First Unicorn The journey Of Mu Sigma With Dhiraj Rajaram

Strategic Planning and Management Insights

India’s first unicorn gallops its way into this episode of Strategy and Leadership Podcast. Today, the Founder and CEO of Mu Sigma , Dhiraj Rajaram, takes us into the journey of Mu Sigma in becoming India’s first unicorn and how he leads the company to its success. He also mentions how data and information shape the decisions of leaders and why that is important.

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Who Benefits from Win-Loss Analysis? Valuable Insights for Every Team

Corporate Visions

Win-loss is often regarded as a marketing initiative, but its influence extends far beyond. Find out how every department, from the C-suite to delivery, can harness the valuable insights gained from win-loss analysis.

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Software Reviews Report: Insightly vs. Salesforce

Insightly

Insightly vs. Salesforce can often feel like David vs. Goliath. According to Statista , Salesforce spent 13.5 billion U.S. dollars on marketing and sales in the fiscal year 2023. I won’t bore you with the specifics, but Insighty’s marketing budget does not start with a ‘B.’ Not even close. We’re small, and we’re scrappy, trying to get the good word out about a modern CRM that’s affordable, flexible and scalable.

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The Sales Transformation Imperative in 2024: Co-Selling

PartnerTap

2024 is the year companies admit the old sales playbook is broken and invest in sales transformation. Buyers have changed how they buy products and services for their companies and deal dynamics are exponentially more complex. Selling to the modern buyer in this more complex environment requires a seismic shift in how companies sell and empower their sellers.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Top 35 customer service and support podcasts for 2024

Zendesk

In today’s fast-paced and competitive business environment, staying ahead in customer service means continually educating yourself and your team. Customer service podcasts provide an excellent avenue for gaining knowledge and insights without disrupting your busy schedule. These digital platforms bring together a diverse range of perspectives from industry experts, CEOs, consultants, and front-line service providers, who discuss emerging trends, challenges, and effective solutions in customer se

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The AI-Enhanced Support Team of the Future

Help Scout

Generative AI and machine learning tools are set to change the assumptions customer support teams were built under. Let’s explore how support departments will be shaped and directed by the capabilities, costs, and competition represented by artificial intelligence.