The Center for Sales Strategy
JANUARY 16, 2024
As businesses focus on attracting new customers, they often overlook the importance of nurturing existing relationships to boost their bottom line. Don't let your hard-earned customers slip away. Read on to discover five powerful ways to elevate your organization and achieve a higher renewal rate.
The Great Game of Business
JANUARY 16, 2024
What Business Leaders Should Know Going Into 2024 Another year is in the books. As we set our sights on 2024, many businesses are starting to feel the effects of the slowing economy. To help you and your team find success through this time, ITR Economics and The Great Game of Business are teaming up to provide you with insight into some essential information all business leaders should know going into 2024.
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Force Management
JANUARY 16, 2024
There’s no doubt that the way sales organizations and their customers interact has shifted in the past few years. From a new remote-first approach to rapid digital technology advancement, the customer journey is new and requires active participation from more than just your sales team. The companies that succeed in 2024 will be those who adopt a cross-functional revenue mindset , equipping every customer-facing role to articulate and negotiate on the value of their solution.
ClearPoint Strategy
JANUARY 16, 2024
18 goal-setting tips to increase the likelihood of realizing your strategic goals.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Customer Think
JANUARY 16, 2024
Artificial Intelligence: An Overview and Evolving Responsively Artificial Intelligence (AI) involves creating intelligent computer systems that operate autonomously. These systems possess the ability to learn, adapt, make decisions and act in a manner similar to the human brain, utilizing advanced techniques such as Large Language Models (LLMs) and Generative AI.
Kainexus
JANUARY 16, 2024
The term "Gemba" comes from Japanese and is widely used in various industries, particularly in lean manufacturing practices (or lean in other settings). "Gemba" (現場)—sometimes spelled "Genba"—translates to "the real place" or "the actual place" in English. In the manufacturing context, it refers to the place where value is created, where the actual work happens, such as the shop floor or production line.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Kainexus
JANUARY 16, 2024
In the competitive landscape of today's business world, organizations face constant pressure to deliver superior products and services while optimizing operational efficiency. Continuous process improvement (CPI) contributes to success by providing a framework for organizations to regularly evaluate and refine their processes. This leads to cost savings and improved productivity, allowing businesses to meet or exceed customer expectations.
Nutshell
JANUARY 16, 2024
Hey Nutshellers! As we wrap up 2023 , we’re taking a look back at where we’ve been this past year and the enhancements we’ve launched in Nutshell. Here are just a few of our most exciting new features: Nutshell Scheduler , which lets you create, manage, and invite people to your Zoom, Google Meet, and Microsoft Teams meetings, all without leaving Nutshell.
Customer Think
JANUARY 16, 2024
Like many B2B marketing agencies, even though we’re a professional services business and don’t sell or re-sell technology, our firm gets marketed to regularly by companies looking to recruit us as a channel partner.
Nutshell
JANUARY 16, 2024
Hey Nutshellers! As we wrap up 2023 , we’re taking a look back at where we’ve been this past year and the enhancements we’ve launched in Nutshell. Here are just a few of our most exciting new features: Nutshell Scheduler , which lets you create, manage, and invite people to your Zoom, Google Meet, and Microsoft Teams meetings, all without leaving Nutshell.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Customer Think
JANUARY 16, 2024
Customer service emerges as a vital difference in the fast-paced and complex world of logistics, where the smooth transportation of goods is crucial. The term “customer service in logistics” refers to a complex collection of contacts and operations that extend beyond cargo deliveries.
Nutshell
JANUARY 16, 2024
Now more than ever, people love podcasts. They’ve become a very popular form of media in the past decade or so, with people listening to podcasts about everything from true crime to Dungeons and Dragons. You might even listen to some podcasts yourself. Of course, while you may listen to podcasts about things that interest you personally, have you considered listening to some podcasts related to the business side of your life?
Customer Think
JANUARY 16, 2024
TextMR uses generative AI to analyse qualitative text data to a high standard and allows for easy understanding of insights
AchieveIt
JANUARY 16, 2024
In the modern business environment, implementing a successful change management strategy is crucial. It allows teams to navigate unforeseen circumstances and organizational change effectively. A good change management strategy includes methods, strategies, and plans for smoothly adopting new initiatives. By using this multi-faceted approach, teams and individuals can work towards defined goals and constructive changes.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Customer Think
JANUARY 16, 2024
The key differentiator for any brand is its customer experience – the sum total of all the activities it performs. As competition intensifies, the need for creating excellent and outstanding CX only amplifies further!
ClearPoint Strategy
JANUARY 16, 2024
The unique qualities of a mission statement and some great examples for inspiration.
Customer Think
JANUARY 16, 2024
I buy everything on Amazon. Suppose I want something; that is where I go first. Not only that, it’s usually the only place I go. It’s habitual, and breaking it would be difficult for anyone. But not impossible. Today, let’s look at seven ways you can change habits to improve your return on investment.
ClearPoint Strategy
JANUARY 16, 2024
Explore 4 key healthcare KPI dashboards for strategic decision-making, offering crucial insights for better patient care and operational success.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Customer Think
JANUARY 16, 2024
Mark Twain once said, “Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did so.” That quote is about living a “no regrets” life. No regrets thinking is great mindset to install into your sales organization.
ClearPoint Strategy
JANUARY 16, 2024
Real-world vision statements to inspire your own organization's view of success.
SmartKarrot
JANUARY 16, 2024
Greetings, esteemed readers! As a seasoned professional with a background spanning various industries, I’ve witnessed the transformative power of operational efficiency, especially in the realm of software and technology. Today, I’m thrilled to shed light on a crucial but often overlooked aspect of customer success – the role of operations.
ClearPoint Strategy
JANUARY 16, 2024
Successfully transition from plan ideation to execution.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
SmartKarrot
JANUARY 16, 2024
As someone who has traversed the realms of both Customer Success and Marketing, I find myself uniquely positioned to shed light on the intricate interplay between customer success matrices and overall business strategy. In a landscape dominated by technical nuances and highly educated users, understanding the impact of these matrices becomes paramount.
ClearPoint Strategy
JANUARY 16, 2024
Find out the benefits and considerations of scorecard tracking options.
SmartKarrot
JANUARY 16, 2024
As someone who has traversed the realms of both Customer Success and Marketing, I find myself uniquely positioned to shed light on the intricate interplay between customer success matrices and overall business strategy. In a landscape dominated by technical nuances and highly educated users, understanding the impact of these matrices becomes paramount.
ClearPoint Strategy
JANUARY 16, 2024
Is your sales team spending time and effort on the right initiatives?
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
SmartKarrot
JANUARY 16, 2024
Greetings, esteemed readers! As a seasoned professional with a background spanning various industries, I’ve witnessed the transformative power of operational efficiency, especially in the realm of software and technology. Today, I’m thrilled to shed light on a crucial but often overlooked aspect of customer success – the role of operations.
ClearPoint Strategy
JANUARY 16, 2024
As the old saying goes, “Don’t put the cart before the horse.
Envisio
JANUARY 16, 2024
Affordable housing is a major barrier to achieving economic security, and it has been a growing crisis in North America for decades. Renters in Canada and the United States—and specifically those with low incomes—encounter significant challenges in securing housing. According to the National Low Income Housing Commission, in a report published in 2023 , in the United States, there is a deficit of 7.3 million available and affordable rental homes for individuals in the low income demographic, rep
ClearPoint Strategy
JANUARY 16, 2024
Eyes glaze over in meetings as data is presented in large sets of numbers and lines.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
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