Thu.Sep 19, 2024

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How to Build A Sales Enablement Framework

Hubspot Sales

When I joined a SaaS startup as the Head of Sales, we were an emerging upstart in a crowded space. It was an uphill battle trying to explain who we were and convince skeptical prospects to take a chance on our solution. Fortunately, the prospects we did close became big fans, and they thought of us as the best kept secret on the market. My first task?

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How Persuasion Skills Set Top Key Account Managers Apart

Account Manager Tips

The post How Persuasion Skills Set Top Key Account Managers Apart first appeared on The KAM Coach Discover how persuasion skills help key account managers influence decisions, build relationships, and drive business growth. Practical tips included.

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The Execution-Driven SKO: Lessons from our Conversation with Tim Caito

Force Management

This week, we hosted a webinar with Force Management Senior Partner Tim Caito. Tim is our resident expert on sales negotiation and has years of experience planning and leading sales kickoffs. He joined us to share his do's and don'ts when it comes to planning a sales kickoff that drives measurable results on company strategic goals and revenue objectives.

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Go-to-Market & Partnership Strategies: Mastering Sales Training with Barrett King

Sales Gravy

In this episode of The Sales Gravy podcast, Jeb Blount Jr. hosts Barrett King, Senior Director of Revenue and Partnerships. In this episode they dive into key insights on building effective sales training, the importance of a well-defined go-to-market strategy, and the power of partnerships to drive customer success. Barrett's approach to how sales enablement and partnerships can dramatically reduce the time it takes for a sales team to become proficient, creating stronger, faster results.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How to Upsell: 16 Best Upselling Techniques

Nutshell

Upselling is a great way to increase your customers’ lifetime value, strengthen relationships, and even improve a customer’s experience with your business. And when implemented effectively, upselling doesn’t have to be awkward for the sales rep or annoying for the customer. In fact, upselling can be a key component of your company’s growth strategy.

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Why CMOs Need to Become “T-Shaped” Leaders

Customer Think

(Marketing’s role in driving revenue generation and growth at B2B companies has never been more important. However, research continues to show that the influence of most CMOs with their CEO isn’t as strong as the importance of marketing suggests it should be.

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Unlocking Multi-Million Dollar ROI: The Power of Strategic Quality Assurance in Customer Service

Customer Think

In today’s competitive landscape, customer service leaders are constantly seeking ways to improve customer experience (CX) while also driving tangible business outcomes. One area that plays a pivotal role in achieving these dual objectives is Quality Assurance (QA).

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How To Use Customer Feedback Reports To Grow Your Small Online Business

Groove HQ

Are you overwhelmed by the volume of customer feedback across multiple platforms: reviews, social media, email? It’s a struggle to organize and analyze all that data, while also managing the pressure to respond quickly and effectively. Direct feedback from your buyers is invaluable. But that value is limited if you’re uncertain how to leverage it. […] The post How To Use Customer Feedback Reports To Grow Your Small Online Business appeared first on Groove Blog.

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Beyond DMPs: Embracing First-Party Data for More Effective Digital Advertising

Customer Think

Following Oracle’s announcement to wind down its advertising business by the end of September, many brands find themselves needing to plan their next move.

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Building Robust Support and CX Eco-System: Tried-and-True Strategies That Actually Work

Customer Think

In today’s competitive business landscape, the synergy inside of Support and Customer Experience (CX) departments is critically crucial for fostering strong customer relationships, successfully organized touchpoints and ensuring organizational prosperity.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.