Customer Think
JULY 2, 2024
In the dynamic world of B2B marketing, creating compelling content that drives engagement and conversions is crucial. Two highly effective content types in this arena are case studies and whitepapers. Both can play pivotal roles in your go-to-market (GTM) and content strategies, helping you educate your audience, build trust, and showcase your expertise.
AchieveIt
JULY 2, 2024
When you look out at the horizon and see a disturbance headed towards your ship, there are two options: brace yourself and prepare to struggle, or shift the sails and move to uncharted territory. And, the same is true for organizations with disturbances in the market. Startup companies can shift on a dime. In this case, even major overhauls only impact a small number of people.
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Customer Think
JULY 2, 2024
From AI to social media, the landscape of ecommerce is changing rapidly. It’s also growing rapidly. The market hit 5.8 trillion USD in 2023 and is predicted to soar to past 8 trillion by 2027.
Insightly
JULY 2, 2024
One might gloss over the history of CRM (customer relationship management) and not think it has much relevance. After all, this technology is ubiquitous in business today, so why bother learning its origin story? Looking at the history of CRM is almost like the history of SaaS (software as a service) itself since Salesforce is considered the grandfather of SaaS.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Customer Think
JULY 2, 2024
As leaders, one of the most crucial skills we must master is accountability. It’s a term that’s often easier said than done, but let’s break it down together – the do’s, the don’ts, and the winning formula. Why should we, as leaders, prioritise this super skill?
Flevy
JULY 2, 2024
MOST Analysis (Mission, Objectives, Strategies, and Tactics) is a powerful framework that redefines Strategic Planning and enhances organizational alignment. By focusing on internal processes and organizational culture , MOST transforms abstract visions into actionable objectives, driving organizations toward success. The framework begins with defining the mission, outlining the organization’s purpose.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Customer Think
JULY 2, 2024
Introduction How UAE is taking initiatives in leveraging AI Whar are the investment Plans by Saudi Arabia How Indian AI Developers plays an important role in the Project? Future Growth of Saudi Arabia and the UAE with AI development. AI is revolutionizing industries worldwide, and the Middle East has understood its importance.
Customer Think
JULY 2, 2024
Listen to the podcast: When it comes to experiences and the influences psychology has on them, there is never one thing happening at any one time. There are typically several things happening. I mention this because, on the podcast, we have been doing a masterclass about Unlocking the Psychology of Customer Experience.
Customer Think
JULY 2, 2024
Podcast Today’s interview is with Dr Peter van der Putten, who is Director of the AI Lab at Pega and assistant professor of AI at Leiden University in The Netherlands.
Customer Think
JULY 2, 2024
The existing methods of conducting commerce are evolving, with the DPE being introduced as the new business model. DPE is defined as engaging highly in developing and enhancing innovative products through engineering and digital techniques.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Customer Think
JULY 2, 2024
Zoho is well-known as a technology vendor for the SMB market. The company has products that support the whole range from single proprietors to larger companies. This range in itself is remarkable. For some time now, the company is diligently working on moving upmarket and to also support enterprises.
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