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I originally wrote today’s post for Sprinklr. It appeared on their site on March 21, 2024. Customers’ expectations have evolved over time, so much so that they want brands to know them better than they know themselves, including anticipating and addressing their needs and issues even before they arise. Seems crazy, right?! It’s not.
If you’re operating a small business, you’re always thinking about how to make your product or service as good as it can be. And you’re putting the best of those ideas into action. But are those changes having a tangible impact on customer satisfaction? Are there other areas where your resources would be better spent? […] The post 5 Approaches To Total Quality Management appeared first on Groove Blog.
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AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
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In a marketplace crowded with competitors, creating a strong brand identity is essential for your startup’s success. However, building a brand identity isn’t just about having a catchy name or an attractive logo—it’s about crafting a cohesive, strategic identity that resonates with your audience and distinguishes your startup from the rest.
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