Mon.Aug 12, 2024

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The Power of Aligning Sales & Marketing with Andrew Sims & Trey Morris

The Center for Sales Strategy

In this episode, we're exploring how a company successfully aligned its sales and marketing teams to maximize the efforts of its sellers. The great Andrew Sims, CRO at SentriLock, and Trey Morris, VP/Senior Consultant here at CSS, are joining Matt Sunshine in breaking down that journey. Both bring such great points to the table, like: Why you don't have to make Mount Everest-sized changes in order to achieve sales and marketing alignment.

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Operational Excellence in Healthcare: Build a Culture of CI | KaiNexus

Kainexus

According to a study by McKinsey & Company, hospitals in the United States could save $130 billion annually by improving their operational efficiency. This staggering amount represents about 16% of total healthcare spending in the country. This statistic underscores the critical need for healthcare organizations to focus on operational excellence to enhance patient care and achieve significant cost savings that can be reinvested into improving healthcare outcomes and services.

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Customer Service Motivation: 7 Tips for Small Businesses That Want To Thrive

Groove HQ

Do you struggle to keep your customer service team motivated? It’s a common problem. And it gets worse as your business grows, when they’re faced with high volumes of inquiries and the constant pressure to deliver exceptional service. Here’s the thing – a highly-motivated customer service team can be one of your greatest assets. Happy […] The post Customer Service Motivation: 7 Tips for Small Businesses That Want To Thrive appeared first on Groove Blog.

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Influence Consumer Choices Through Behavioral Marketing

Nutshell

Have you ever felt like your phone knows exactly what you’re thinking? It may seem that ads on Google and social media perfectly align with your interests, recent thoughts, and searches. Rest assured, there’s no mind-reading involved – this is simply the result of behavioral marketing. In this post, we’ll cover the basics of behavioral marketing and segmentation, why it’s important, and strategies for implementing it into your marketing plan.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How to Prevent Unnecessary Sales Objections

SBI Growth

No matter how good you're at selling at some point in the sales process, you'll get some objections. Common objections we all hear include price, quality issues, competitive comparisons, or concerns about terms and conditions of the sale. Good salespeople know how to “overcome” these objections. But outstanding sales professionals can prevent objections in the first place.

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Dynamic Pricing in Specialist Wholesaling: Revolutionising Sales Strategy with AI

QYMATIX

At a time when specialist wholesalers in Germany are facing unprecedented competitive pressure, sales managers and managing directors are looking for innovative ways to strengthen their market position. The increase in direct sales by manufacturers and the need to adjust prices based on customer behaviour and historical sales data from the ERP system are forcing companies to rethink their traditional strategies.