Tue.Apr 23, 2024

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Navigating Data Obstacles to Shift From Gossip to Genuine Customer Trust

Customer Think

Businesses have access to more customer data today than ever before. However, this abundance of information comes with increased customer scrutiny—customers are increasingly, and justifiably, opinionated about how their data is used, especially with the growing adoption of AI.

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30 Consulting Buzzwords that Work (and Don't Work) in Conversation

Hubspot Sales

Knowing the right buzzwords can help you prove to clients that you know what you’re talking about. Yet, not all buzzwords are created equal, and some may even paint you in a bad light. In my experience as a marketing consultant, good buzzwords are widely understood, not cliche, and propel the conversation forward. After “consulting” some of the best consultants in the industry, I’ve created a list of which buzzwords/phrases can make you look like an expert and which ones you should avoid.

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How to Build a Referral Machine in Five Steps

The Center for Sales Strategy

Referrals are the lifeblood of sales success. They are the ultimate "social proof" because people trust friends and influencers more than any advertisement delivered by the brand. A referral is someone who has a personal reason to check out your brand and who approaches your products or services with a positive-leaning curiosity. They may even be a pre-qualified lead if the referral itself was based on personal knowledge.

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Pros v. Cons of a Sales Career

Brooks Group

A sales career can be exhilarating and rewarding—offering the potential for high earnings, flexible schedules, and the chance to work directly with a diverse range of customers. However, it also comes with its fair share of challenges, from the pressure of constant target-setting to the emotional toll of frequent rejection. As you consider whether a sales career is the right fit for you, it’s crucial to understand both the upsides and the downsides.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Bridging the Gap Between Marketing and Customer Experience

Customer Think

I originally wrote today’s post for GetFeedback. This is an updated version of that article from July 2020. What customers are seeing and experiencing vs. what brands are saying can often be in conflict. The gap between Marketing and Customer Experience (CX) teams is largely responsible for that.

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How To Provide Customer Support for Any Communication Style

Groove HQ

Working with customers can be both fulfilling and demanding. One moment, you’re dealing with a buyer who is friendly, funny, and just needs a bit of help. The next, you have to solve a complex problem for an angry and demanding business owner. Each of those conversations will benefit from a different approach. Once your customer […] The post How To Provide Customer Support for Any Communication Style appeared first on Groove Blog.

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Take Your Team’s Performance to the Next Level with Sales Coaching

Revegy

Sales leaders have seen massive transformations over the last couple of years. Limited budgets…more educated and demanding buyers…hybrid and remote reps…digital buying…personalized sales approaches…partner ecosystem shifts…and don’t get us started on introducing AI! Given these disruptions to the market, the cost of winning new revenue and preventing customer churn is increasing, putting additional pressure on […] The post Take Your Team’s Performance to the Next Level with Sales Coaching

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Playvox Brings New Integrated Workforce Management Solutions to Freshworks Customer Service Applications

Customer Think

Freshworks customers can access Playvox's suite of AI-powered workforce engagement solutions to forecast workloads and better manage their workforce

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How To Provide Customer Support for Any Communication Style

Groove HQ

Working with customers can be both fulfilling and demanding. One moment, you’re dealing with a buyer who is friendly, funny, and just needs a bit of help. The next, you have to solve a complex problem for an angry and demanding business owner. Each of those conversations will benefit from a different approach. Once your customer […] The post How To Provide Customer Support for Any Communication Style appeared first on Groove Blog.

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Custom Healthcare App Development: The Ultimate Guide

Customer Think

The healthcare industry is undergoing a digital revolution, with mobile apps playing a pivotal role in transforming patient experiences and healthcare delivery. What’s the driving force behind this trend? – Well, it’s simple! Users want more personalized experiences in accessing healthcare services.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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How to manage your sales pipeline without losing your mind

PandaDoc

In the world of sales, understanding how to implement an effective pipeline management strategy is paramount. This article lays out essential steps that enable you and your team to do just that. From the initial stages of customer contacts to the final closure of a sales deal, we’ll elaborate on every step to help you and your salespeople stay more productive in handling the ebb and flow of the sales process.

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The ESG spotlight is on retail: How the real-time movement of data can help retailers get a grip with pressing ESG requirements

Customer Think

For retailers with vast global supply chains, managing hundreds of disparate sites from manufacturing, and warehousing, to stores and customer delivery, and having to deal with geo-political and economic issues disrupting the entire chain of events, the prospect of getting an overview of their sustainability impact is, to put it mildly, a challenge.

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15 Service Desk Software Options Every IT Team Should Consider

Help Scout

Learn what service desk software is, why your IT team should make the investment, and a few interesting options if you’re ready to take the next step.

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Launching Reach 2.0: Next-Gen Event Marketing Platform for Webinars and Field Marketing Events

Customer Think

Upgrade Focuses on Enhanced Usability and Advanced Analytics

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Advertising Account Manager Salaries: Myanmar VS Thailand

May Phoo Pan

In Myanmar, up to 80% of the general public won’t know that your career exists unless they are from advertising industry and there is 100% chance of not having a proper education or skill training for this career.

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SundaySky Powers Personalized Video for Account-Based Marketing on LinkedIn

Customer Think

The enterprise video platform leader joins the LinkedIn Marketing Partner Program to empower B2B marketers everywhere to create and personalize video at scale

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5 Essential Tools for Crafting A Winning Strategy Execution Plan

ClearPoint Strategy

Unlock the secrets to a winning strategy execution plan with these 5 tools. Learn how to streamline processes and achieve your strategic objectives!

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Chatbots aren’t the answer to your customer service problems

Customer Think

It’s a nearly universal opinion: Today’s customer service leaves much to be desired. But it’s not just customers who are frustrated. Service agents are, too. Many people have suggested that AI and chatbots are innovative, “easy” fixes to customer service challenges. They are wrong. We’ve seen many examples of chatbots gone rogue.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How Much Time Does Your CX Team Spend Reading T&Cs On Each Customer Call?

Customer Think

Source: Unsplash We all agree to the terms and conditions (T&Cs) for services and products we use without ever reading them.