Nutshell

JULY 5, 2024

Sales can be tough work. Salespeople constantly put what they’re selling (and maybe even themselves) up for rejection, then deal with the daily challenges of staying motivated and balancing lots of demands on their time. That’s where motivational sales quotes can come in handy. Although it’s rewarding, sales can feel like a marathon—and it requires just as much training, technique, and mental toughness.

Sales 125

Sales Decision-making Leadership Sales Leadership 125

Customer Think

JULY 5, 2024

In my work with clients, the buying process for their complex solutions takes considerable time with buying groups that involve five or more people.

B2B 78

B2B Marketing Digitalization 78

Insightly

JULY 5, 2024

If you could peek into a time machine and see the future of CRM (customer relationship management) , what would it look like? Let’s explore this topic! It’s hard to imagine running a successful business without a CRM, and the data supports this line of thought. While it’s not surprising that large, fortune 500 businesses and enterprises use a CRM, you might be interested in knowing that even small businesses are on board, with 26% of SMBs using one , according to the 2024 annual report of the st

CRM 52

CRM Small Business Artificial Intelligence Profitability 52

Customer Think

JULY 5, 2024

Now that we’re midway through 2024, it’s clear that consumer expectations have continued to shift significantly. The demand for excellence and personalized experiences has never been higher, particularly among high-end customers. This demographic’s expectations have soared even more than usual, driven by a desire for unique, tailored interactions that go beyond generic services.

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Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales

Mercuri International

JULY 5, 2024

Building a lead list that fits your ideal customer profile (ICP) is a crucial aspect of lead generation for any company. Traditionally, this has been a labor-intensive and manual process, but with the help of artificial intelligence (AI), you can streamline and improve accuracy. Here is a step-by-step guide on how to practically approach this task. Introduction Sales and marketing teams invest enormous amounts of time and money into AI lead generation, or the process of finding and nurturing pot

Artificial Intelligence 52

Artificial Intelligence Media Sales Decision-making 52

Customer Think

JULY 5, 2024

As we all know and, unfortunately, have probably also experienced, every dollar in our marketing expenditure must be justified, and we have to prove our marketing ROI or risk budget cuts! Chief Marketing Officers (CMOs) face the dual challenges of managing budget constraints while also demonstrating the return on investment (ROI) of their marketing initiatives.

Marketing 64

Marketing Management Digitalization 64

Customer Think

JULY 5, 2024

Mike Jones, writing for “The Athletic” outlines the way the Kansas City Chiefs were able to dismantle the Baltimore Ravens on the way to the Super Bowl. The Ravens, prior to this game, notes Jones, had been a very balanced team.

Construction 59

Construction 59

Customer Think

JULY 5, 2024

In today’s fast-paced digital landscape, businesses are continually seeking ways to innovate and remain competitive. One of the most transformative approaches is through no-code/low-code app development. This methodology empowers businesses to drive their IT initiatives without the need for extensive programming knowledge.

Innovation 59

Innovation Digitalization 59

Customer Think

JULY 5, 2024

Was the Nissan Cube a good car or a bad car? Was it the dream vehicle that its designers imagined or the ugliest thing you ever laid your eyes on with four wheels? I pose a similar question about Fred. One client claims that he is their top salesperson.

Management 59

Management Sales 59

Customer Think

JULY 5, 2024

Welcome to the busiest week of US summer travel. AAA predicts travel this week across airports, train stations, and roads, will reach higher than pre-pandemic levels for the first time. Nearly six million of those travelers are expected to go through US airports in the next few days.

Customer Experience 59

Customer Experience 59

Advertisement

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

Customer Think

JULY 5, 2024

As campaigns and causes fight for voter, constituent and policymaker’s attention, the accuracy of an organization’s data is now more critical than ever. Data integrity affects every aspect of public affairs campaigns, from strategic and informed decision-making and campaign efficiency to constituent activation and advocate recruitment.

Decision-making 49

Decision-making Organization Digitalization Marketing 49