Customer Think

SEPTEMBER 11, 2024

The original article was posted on Eglobalis.com/blog: [link] What if the secret to skyrocketing your revenue lies in understanding not just what your customers do, but how they feel? In a world where every interaction counts, successful companies aren’t merely focused on closing deals—they’re laser-focused on keeping customers happy, loyal, and engaged.

Customer Success 124

Customer Success Customer Experience 124

The Center for Sales Strategy

SEPTEMBER 11, 2024

A successful sales organization requires more than just talented individuals. It demands a cohesive team where each member's development aligns with the company's overall sales strategy. This alignment is crucial for driving performance, fostering a positive company culture, and achieving long-term success.

Sales 115

Sales Organization 115

FinListics Solutions

SEPTEMBER 11, 2024

Everyone’s a skeptic these days. Whether it’s a new streaming subscription or the latest tech gadget, there’s always that nagging question: “Is this really worth it?

B2B 83

B2B 83

Customer Think

SEPTEMBER 11, 2024

If you’re the CEO of a B2B SaaS business, you’ve likely noticed deal closure rates declining over the past few quarters. Multiple surveys have confirmed this troubling trend, with The Bridge Group reporting that SaaS win rates declined from 23% in 2023 to 19% in their 2024 SaaS Account Executive Report.

Marketing 67

Marketing B2B Sales Digitalization 67

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Hubspot Sales

SEPTEMBER 11, 2024

Gen Z is poised to overtake Boomers in the workforce this year as the oldest members of the age group turn 27. Despite this, Gen Z is wearier than other generations about the “traditional” work options, craving autonomy, evidenced by a Quickbooks survey that found that Gen Z is more interested in starting their own businesses than any other generation.

Internet 59

Internet Decision-making Meetings Media 59

Customer Think

SEPTEMBER 11, 2024

In the competitive world of B2B SaaS marketing, it’s easy to make missteps that hinder growth. While SaaS marketers are often focused on driving leads, increasing brand awareness, and boosting conversions, many unknowingly fall into common traps that limit their success.

B2B 62

B2B Marketing Digitalization 62

Customer Think

SEPTEMBER 11, 2024

In today’s data-driven world, understanding your customers is more crucial than ever. Customer segmentation, the process of dividing customers into distinct groups based on shared characteristics, is a fundamental strategy for effective marketing.

Meetings 57

Meetings Marketing Digitalization 57

LinkedFusion

SEPTEMBER 11, 2024

If you’re in the B2B marketing space, LinkedIn Ads should be a staple in your strategy. Unlike other social platforms, LinkedIn advertising is built for professionals—people looking to connect, learn, and make business decisions. This makes it a goldmine for driving serious ROI, whether you’re after brand awareness , lead generation , or direct sales.

Advertising 40

Advertising Decision-making Financial Services Healthcare 40

Customer Think

SEPTEMBER 11, 2024

In the last part of this three-part series I want to explore where Generative AI may lead us and imagine the potential it offers marketers. What comes next does feel a little bit like science fiction as we need to consider Artificial General Intelligence (AGI).

Marketing 57

Marketing 57

ClearPoint Strategy

SEPTEMBER 11, 2024

Local governments face complex challenges. ClearPoint Strategy helps align departments, visualize connections, and enhance performance management for better outcomes.

Government 40

Government Management 40

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Customer Think

SEPTEMBER 11, 2024

Leading global IT market intelligence firm helps enterprises accelerate sales planning and drive growth

Sales 57

Sales Marketing 57

Planview

SEPTEMBER 11, 2024

As software development initiatives increase in scope and complexity, teams are facing persistent bottlenecks that can seriously hinder productivity and slow down delivery cycles. Left unaddressed, these issues can lead to costly delays in bringing new products and features to market, excessive rework and technical debt, lower-quality outputs riddled with bugs and defects, and strained team morale as frustrations mount.

Software 52

Software Software Communication Facilitation 52

Customer Think

SEPTEMBER 11, 2024

Within B2B marketing today the adage “know your customer” has never been more relevant. The future of such lies in the ability to not just understand broad audience segments, but to drill down into advanced segmentation to create highly targeted and personalized marketing strategies.

B2B 44

B2B Marketing Digitalization 44