Customer Think

SEPTEMBER 5, 2024

CX strategy is smarter in 2024 due to several new discoveries I talked about last year. You may have adopted these since then, or they may be new to you.

Customer Experience 113

Customer Experience Leadership 113

Force Management

SEPTEMBER 5, 2024

Last month, the Revenue Builders Podcast shared some tactical sales conversations that really dig into the intricacies of winning deals, creating processes, and leading teams with confidence. Hosts John Kaplan and John McMahon speak to several specialized experts with deep practical knowledge on their topics, as well as sharing their own insights and experiences from their decades-long tenure as sales leaders.

Sales Leadership 87

Sales Leadership Artificial Intelligence Leadership Publishing 87

Sales Gravy

SEPTEMBER 5, 2024

In the competitive world of sales, adopting the right mindset is crucial for success. On this episode of the Sales Gravy podcast, Jeb Blount Jr. sits down with Dre Baldwin, a former professional basketball player in the NBA turned business guru to discuss why sales professionals who adopt an opportunistic mindset have greater long-term success. Key Takeaways - Importance of Personal Initiative: Personal initiative is crucial for success.

Decision-making 76

Decision-making Sales 76

SBI Growth

SEPTEMBER 5, 2024

For B2B organizations to make the right annual planning decisions for 2025, they need to ensure they remain on top of rising sales and marketing costs and slowing commercial productivity. It’s clear that a critical part of the value creation process will require growth leaders to capture rapidly shrinking opportunities if they want to achieve their revenue targets.

B2B 71

B2B Decision-making Organization Marketing 71

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Groove HQ

SEPTEMBER 5, 2024

A high churn rate is more than just a revenue problem. Losing customers hurts your business’ reputation, visibility, and potential for growth. And since you may never find out why most of them left, you might not know what needs to change. The better option is to address the kinds of issues that drive people […] The post A Beginner’s Guide To Customer Satisfaction Measurement appeared first on Groove Blog.

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Customer Think

SEPTEMBER 5, 2024

The recently announced partnership between Starbucks and Mercedes-Benz definitely grabbed my attention. I’ve consulted for and written about both brands but had yet to conceptualize them working together. This somewhat unusual partnership addresses mutual goals and allows us to “think beyond” our obvious partnership opportunities.

Digitalization 67

Digitalization Marketing 67

Customer Think

SEPTEMBER 5, 2024

As a startup founder, one of the most crucial roles you play is that of a culture builder. The culture you cultivate within your startup will shape everything—from how your team collaborates to how you navigate challenges and achieve growth.

Leadership 62

Leadership 62

NG Data

SEPTEMBER 5, 2024

The shift from digital transformation, which often focused on mere digitization, to a broader business model innovation driven by generative AI. As companies face challenges in realizing ROI from digital transformation, the emphasis is now on leveraging AI to fundamentally rethink business models, enhance operational efficiency, and create new revenue streams.

Digital Transformation 52

Digital Transformation Innovation Digitalization 52

PandaDoc

SEPTEMBER 5, 2024

Being service-based, the plumbing industry faces customer-related issues, operational difficulties, and financial challenges. These specific needs can be greatly streamlined with invoicing software that guarantees minimal disruptions, service ease of use, and frictionless customer experiences through timely, secure payments and advanced job management.

Software 52

Software Software Computers and Electronics Finance 52

NG Data

SEPTEMBER 5, 2024

While traditionally, larger market share was linked to higher profitability due to efficiency, market power, and quality perception, digital advancements have altered this dynamic. The findings suggest that while market share still matters, its impact on profitability is reduced for highly digitalized firms. Smaller firms can leverage digital tools to achieve efficiency gains and narrow the profitability gap with larger competitors.

Marketing 52

Marketing Profitability Digitalization 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

LinkedFusion

SEPTEMBER 5, 2024

Choosing between LinkedIn and Facebook for your business can feel like picking sides in a heavyweight boxing match. Both platforms are giants in their own right, but the key is figuring out which one will pack the most punch for your business growth. LinkedIn : The go-to platform for professional networking, especially in B2B marketing. Facebook : A social media behemoth that offers a broad reach, perfect for B2C marketing.

Business Growth 40

Business Growth B2C Advertising B2B 40

NG Data

SEPTEMBER 5, 2024

Key findings include the rapid advancement of generative AI (gen AI), which has significantly increased in investment and adoption, driving innovation across interconnected fields like robotics. Electrification and renewables also emerged as major trends, continuing to attract investment despite economic challenges. The report emphasizes the importance of aligning long-term technology strategies with internal capacities and external ecosystems to successfully scale new technologies.

Innovation 52

Innovation 52

NG Data

SEPTEMBER 5, 2024

Five key motivations—relevance, belonging, emotional engagement, simplicity, and loyalty—are central to effective personalized marketing. These motivations help brands craft tailored experiences that resonate deeply with customers, fostering stronger connections. By delivering relevant content, creating a sense of belonging, and engaging customers emotionally, brands can simplify the customer journey and build lasting loyalty.

Marketing 52

Marketing Meetings 52

NG Data

SEPTEMBER 5, 2024

By providing educational resources and programs, banks and credit unions can build trust and loyalty among their customers. Financial education helps customers make informed decisions, fostering a deeper connection with the institution. The article emphasizes that offering valuable financial knowledge not only strengthens customer relationships but also differentiates financial institutions in a competitive market.

Marketing 52

Marketing Banking Decision-making 52

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Meetings