SBI Growth
MAY 10, 2024
2024 has all the signs of a prosperous year for CEOs: 52% of surveyed leaders report accelerating demand into the start of the year, with many more prioritizing growth as a core element of their value-creation strategy. However, meeting these goals will require more than just a robust plan; CEOs need a go-to-market (GTM) team that can execute it effectively.
Customer Think
MAY 10, 2024
When it comes to creating outstanding customer experiences, we often hear the same stories of struggle: “Our brand is facing a crisis,” or “We need our staff to take customer experience (CX) more seriously.
OnStrategyHQ
MAY 10, 2024
Why do you need to identify your AI governance structure? As you work to complete your AI governance plan and begin implementing AI projects, it’s important to establish a clear AI governance structure and team that will be responsible for the ethical use of AI in your organization. Establishing this structure and working group is important to mitigate risk, remain compliant with laws in your competitive space, and protect your data and privacy.
Planview
MAY 10, 2024
The automotive landscape is evolving, witnessing a subtle shift as the industry diversifies its focus to include a broader range of alternatives to both EVs and internal combustion engines (ICEs). This change, influenced by fluctuating demands and stricter regulations, underscores the need for agility and adaptability. Amidst this dynamic backdrop, automotive organizations find themselves at a crossroads, tasked with making strategic, future-proof investments that minimize risks.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Customer Think
MAY 10, 2024
In today’s warp-speed tech landscape, brands are on an endless quest for new ways to utilize data while keeping consumers’ interests front and center. From creating hyper-personalized marketing campaigns to gaining consumer insights that better predict customer needs, data-driven strategies are a cornerstone of today’s modern business model.
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