The Center for Sales Strategy

JULY 1, 2024

New business development is a cornerstone of sales success. Whether you’ve heard it described as a 5-step, 6-step, or even a 9-step process, the number of steps doesn’t matter as much as the quality of execution. Let's break down the most critical steps to kickstart your new business journey: identifying great leads and securing that first meeting. If you can't master these, the rest of the process is moot.

Meetings 101

Meetings Sales 101

FinListics Solutions

JULY 1, 2024

It's time to face the truth: traditional sales tactics are dead. Your competition will leave you in the dust if you're not ready to adapt.

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SBI Growth

JULY 1, 2024

When we think of great coaches, the picture that frequently comes to mind is of tough, no-nonsense football coaches—"field generals”, Knute Rockne, Vince Lombardi, and Bear Bryant all come to mind. However, famous coaches do more than just give motivational speeches. They are also great teachers during practice sessions, getting their players to buy into new ideas, techniques, and strategies with the goal of constant improvement.

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QYMATIX

JULY 1, 2024

Everywhere you look, news about generative AI platforms like Chat GPT abound. But the technology isn’t new, so much as it’s gotten amazing press in recent months. We created the cover image of the article with the help of DALL-E. The input command (Prompt) was as follows: “Please generate an image in 16:9 format. It should show you in an environment in which you feel comfortable.

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

SBI Growth

JULY 1, 2024

If you are in a sales slump, the good news is that you have likely experienced sales success in the past and can get back on track. As a starting point, it’s important to recognize that fluctuations in sales results are natural and that several factors impact sales performance. These include economic headwinds, industry trends, changing market conditions, and increased competition.

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PartnerTap

JULY 1, 2024

Earlier this year I delivered a keynote at the Women of the Channel West conference in Palm Springs about the shifting power dynamics between partners and vendors and the five new co-selling leadership opportunities this creates within companies. If you missed it, here’s a recap of the shifting vendor and partner power dynamics that are accelerating the co-selling movement and why this is a once-in-a-decade career opportunity.

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PartnerTap

JULY 1, 2024

In May this year our CEO, Cassandra Gholston , delivered a keynote at the Women of the Channel West conference in Palm Springs about the shifting power dynamics between partners and vendors and the new opportunities this creates for co-selling. During this talk she identified five new co-selling leadership opportunities and roles that people in the room could step up for regardless of their level within their companies.

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ClearPoint Strategy

JULY 1, 2024

Discover how healthcare providers and hospitals enhance strategy management with ClearPoint, driving better outcomes and operational efficiency.

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PartnerTap

JULY 1, 2024

TL/DR : The Co-Sell Quarterback is a very cool role emerging in companies with large partner ecosystems. A Co-Sell Quarterback gets to be very strategic and proactive, drive top-of-funnel co-selling conversations at scale, track and get credit for net new pipeline generated by each co-sell play. Over the next few articles we will dive into details about the new ecosystem and co-selling leadership roles emerging in companies that sell with and sell through their partner ecosystems.

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ClearPoint Strategy

JULY 1, 2024

Find out how strategy executives utilize ClearPoint Strategy to streamline strategic management, planning, and execution across their organizations.

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2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

SalesGlobe

JULY 1, 2024

Whether or not the idea of “Growth at all costs” is dead, organizations are nevertheless revising sales incentive plans to limit incentive costs if organizational goals are missed. Sales incentives and commissions are a significant contributor to Operating Expenses and are early candidates for cost-cutting areas. Fortunately, organizations can protect against high costs while maintaining target pay levels, and still provide significant incentives for high performance.

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Help Scout

JULY 1, 2024

Customer service automation is a great way to scale customer support. When paired with human-driven support, automation makes teams more efficient and gives customers a better experience.

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SBI Growth

JULY 1, 2024

Industry research shows that consistent sales coaching can dramatically improve the performance of sales teams, driving up revenue by over 20%. With such potential benefits, it is no wonder that many sales organizations recommend that their front-line sales managers spend between 25% - 40% of their time on sales coaching. However, many managers are seeing mediocre results from coaching despite their best efforts.

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Flevy

JULY 1, 2024

Whether the focus is a strategy, operations, tax, finance, HR, or IT, management consulting firms have become a staple of corporate life. From defining strategic directions to simply serving as an additional pair of hands for outsourced work, management consultants have become inextricably linked to the success of most large organizations. However, festering underneath the myriad consulting offerings, methodologies, and tools, management consulting firms are exposed to vulnerabilities that are u

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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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