Nutshell

APRIL 1, 2025

Tracking engagement with your marketing emails is a critical part of determining whether your strategies are working. And measuring marketing effectiveness is more than just looking at metrics like email open, click, and unsubscribe ratesits also about seeing which recipients are clicking your high-priority calls to action (CTAs), so you can gauge your audiences interests and behavior.

Prioritization 62

Prioritization Marketing 62

Hubspot Sales

APRIL 1, 2025

Before you start Googling: No, AI agents arent secret spies fueled by mysterious government schemes. The AI agents Im talking about actually serve an entirely different purpose. And I know youre probably like, Whats this lady even going on about? I know I sound cryptic AF, so allow me to explain further. Despite their misleading name, AI agents were designed to assist, enhance, and optimize the operations and workflows of various businesses, especially enterprise-level ones.

CRM 52

CRM Decision-making Meetings Onboarding 52

Brooks Group

APRIL 1, 2025

Hiring sales professionals can feel like a hassle, but its one of the most important business decisions you can make. Be sure your time and effort dont go to waste. Avoid these five common sales hiring mistakes weve seen organizations make time and time again. Sales Hiring Mistake #1: You dont define exactly what the position needs. Too often, sales professionals are hired based on likeability.

Onboarding 52

Onboarding Sales Sales Training Decision-making 52

Strategic Planning and Management Insights

APRIL 1, 2025

The New Rules of Talent Retention with Steve Cadigan, LinkedIn's First CHRO, Global Talent Advisor and Author of Workquake.

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Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales

Corporate Visions

APRIL 1, 2025

Amanda DeVlugt and Tim Riesterer chatted with Preston Polk, seasoned C-level executive and former business unit CEO at Wells Fargo, to get all his advice on selling to the C-suite without losing your nerve.

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ClearPoint Strategy

APRIL 1, 2025

Understand why goal setting is important for strategic success and how it provides direction, accountability, and motivation to achieve your objectives.

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