Customer Think
SEPTEMBER 8, 2024
How do you know you’re at the peak of a Hype Cycle? When means outweigh ends. Martech professionals and marketing ops leaders are being driven to apply AI in marketing — use it for something, anything! — with the belief that automating and accelerating things with AI, especially with generative AI, must produce beneficial outcomes.
LinkedFusion
SEPTEMBER 8, 2024
When it comes to B2B sales, LinkedIn Sales Navigator is like your sales Swiss Army knifeits got everything you need to find, connect with, and convert the right prospects. But heres the kicker: its all about how well you use Sales Navigators advanced search filters to cut through the noise and zero in on those people who actually matter for your pipeline.
Customer Think
SEPTEMBER 8, 2024
In today’s dynamic business environment, project management is more than just a buzzword—it’s a critical function that can make or break a company’s success. As organizations increasingly recognize the value of effective project management, keeping abreast of the latest trends is essential for professionals who want to stay ahead of the curve.
Peter Simoons
SEPTEMBER 8, 2024
“The success of your external collaboration is directly tied to your ability to collaborate internally.” You’ve likely heard this before, but it’s worth repeating; if you struggle to collaborate effectively within your organisation, what makes you think you’ll excel at collaborating with external partners? Sure, there may be enticing reasons why working with external partners seems more appealing, but remember, the grass isn’t always greener on the other side.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Customer Think
SEPTEMBER 8, 2024
Using the Hospitality Mentality to Shape Your Company Culture Shep Hyken interviews Alan Williams, Founder and managing director at SERVICEBRAND GLOBAL Ltd and the co-author of Supercharging the Customer Experience: How Organizations Can Drive Performance in Today’s Values-Based Economy. He talks about aligning the organization’s culture, from the leadership to the frontlines, with its customer experience.
LinkedFusion
SEPTEMBER 8, 2024
Welcome to your go-to guide on mastering LinkedIn Sales Navigator filters. If you’re serious about prospecting and closing deals, these filters are your secret sauce. Let’s break down why these filters are essential and how to use them like a pro. Key Takeaways Sales Navigator Offers powerful tools like filters to drill down suitable leads, making it easy to narrow down your lead search and connect with high-value prospects.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Whetstone
SEPTEMBER 8, 2024
In the world of strategic account management, the term “account value” is thrown around frequently, as if it were a fixed asset that could be easily calculated and universally agreed upon. But what if I told you that there is no such thing as “account value”? That value is not an objective metric, but rather a perception that resides solely in the minds of individual stakeholders?
Customer Think
SEPTEMBER 8, 2024
It is not news that today, customer experience (CX) has become a fundamental aspect of deciding an organization’s success, no matter the industry in which it operates. As buyers increasingly demand customized experiences, organizations are turning to data analytics to gain significant insights into their customers’ inclinations, ways of behaving, etc.
LinkedFusion
SEPTEMBER 8, 2024
Welcome to your go-to guide on mastering LinkedIn Sales Navigator filters. If you’re serious about prospecting and closing deals, these filters are your secret sauce. Let’s break down why these filters are essential and how to use them like a pro. Key Takeaways Sales Navigator Offers powerful tools like filters to drill down suitable leads, making it easy to narrow down your lead search and connect with high-value prospects.
Customer Think
SEPTEMBER 8, 2024
Starting conversations and building customer relationships is the heart of any business enterprise, but sales outreach can be a significant challenge. While Artificial Intelligence (AI) offers astounding possibilities to personalize communication, streamline operations, and differentiate sales strategies in a crowded marketplace, it’s important to note that it’s not a one-size-fits-all solution.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Customer Think
SEPTEMBER 8, 2024
Amid ongoing economic uncertainties, managing software costs has become a top priority for CIOs. According to Forrester’s Q2 2024 Tech Pulse Survey, a majority of technology decision-makers in the US have reported increased software costs, with nearly 79% experiencing a rise over the past year.
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