Kainexus
APRIL 12, 2024
We are often asked if continuous improvement and operational excellence are the same. They are not, but they are closely related. Continuous improvement involves constantly improving your business processes to reduce waste, cut costs, improve quality, and maximize human potential. It focuses on making each existing process perfect. Operational excellence goes further.
Vantage Partners
APRIL 12, 2024
Driving revenue and margin growth in the fast-moving IT Services market requires providers to harness the right mix of talent, industry and technical expertise, and intimate client knowledge. Add to that a fine-tuned set of internal processes and expert approaches to negotiation and competitive intelligence. All these factors must come together to deliver value and innovation to clients, which translates to increased loyalty, revenue, and profitability.
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Customer Think
APRIL 12, 2024
Like everyone else in the world right now, I’m finding ways to use AI, the latest greatest shiny object. One of the more impressive types of AI generative tools are those that create sophisticated graphics on demand.
SBI Growth
APRIL 12, 2024
Marketing is an integral part of any successful go-to-market model, yet they are typically the most misunderstood, with many relegating them to the role of cost-center. What roles do they play in a B2B environment, and how can leaders transform marketing into a key revenue driver for their organization?
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Customer Think
APRIL 12, 2024
Can a retailer’s loyalty program drive customer loyalty and become a source of revenue? Some retailers and grocers are already leveraging the idea of augmenting a loyalty program with a paid membership, and, by the numbers, they have very good reason for doing so.
SBI Growth
APRIL 12, 2024
If you sell for a living, hearing “no” is a part of your career. This is particularly true in prospecting, where prospects offer all types of resistance. However, this resistance typically doesn’t indicate that the prospect is interested in your solution. With these six effective sales prospecting tactics, you can manage common forms of prospecting resistance and book more appointments.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
ACT
APRIL 12, 2024
If you want to take your content marketing strategy to the next level, you’ll need a plan. A key part of any content marketing plan is a content calendar. This tool helps your business manage all its content marketing efforts. Using a content calendar doesn’t have to be complicated. You just need it to contain the information necessary to put your strategy into action.
Customer Think
APRIL 12, 2024
Whether your brand is new to the creator economy or has been at it for some time, here are three rules to help maximize your influencer marketing investments. Influencer marketing plays a key role in the creator economy, accounting for $5.89 billion in marketing spend in the U.S.
ACT
APRIL 12, 2024
If you want to take your content marketing strategy to the next level, you’ll need a plan. A key part of any content marketing plan is a content calendar. This tool helps your business manage all its content marketing efforts. Using a content calendar doesn’t have to be complicated. You just need it to contain the information necessary to put your strategy into action.
Customer Think
APRIL 12, 2024
In the fast-paced and ever-evolving retail sector, understanding the customer has never been more crucial. The sheer volume of choices available to consumers today, from a quick online search to the aisles of a grocery store, highlights the importance of creating a standout customer experience (CX) right from the first interaction.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
ProlifIQ
APRIL 12, 2024
Upsell & Cross-Sell From Your CRM Implementing effective cross-selling and upselling strategies can provide tremendous benefits for growing your business revenue and building customer loyalty. By offering customers additional products or services that complement their original purchases, you can increase the revenue earned per customer, improve customer lifetime value, drive higher profit margins, and strengthen customer relationships.
Customer Think
APRIL 12, 2024
New solution will help companies build products people love and actually need by understanding and meeting their requirements
Customer Think
APRIL 12, 2024
The world of software development is an intricate tapestry, woven with lines of code and boundless creativity. Yet, within this expansive world, there is an increasingly essential thread – artificial intelligence (AI).
Customer Think
APRIL 12, 2024
In the current competitive market, fostering enduring connections with your clients is extremely crucial. However, building and maintaining strong client relationships is not just a task. It’s an art and a science. It requires dedication, strategy, and consistent effort to ensure longevity and mutual benefit.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Customer Think
APRIL 12, 2024
In the age of social media marketing and targeted online ads, cold calling might seem like a relic of the past. However, this tried-and-true sales technique remains a valuable tool for businesses looking to generate leads, connect with potential customers, and ultimately drive sales.
Customer Think
APRIL 12, 2024
The term culture is a loaded term, often associated with misalignments between what an organization professes to be and how it actually operates. So many companies do it so poorly that cynicism can be very strong when it comes to attempts to understand or change things.
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