Whetstone

JANUARY 8, 2025

A recent LinkedIn conversation brought to the forefront an issue I’ve been working on and writing about for quite some time. Executive sponsorship in Strategic Account Management (SAM) is critical to ensuring initiatives succeed. The discussion underscored a persistent challenge. While executive sponsors bring credibility, influence, and resources to SAM initiatives, their involvement is often unstructured, reactive, or misaligned with the SAM’s strategic role.

Stakeholders 52

Stakeholders Account Management Leadership Decision-making 52

Hubspot Sales

JANUARY 8, 2025

Youre selling something to someone who just wouldnt budge. No matter how you angle your pitch, how well you attempt to align your solution with their needs, or how many glowing testimonials you share, theyre just not buying it. Literally. Somehow, the deal slips through your fingers, and so does the prospect. Youre left wondering where it all went wrong.

Sales 64

Sales Decision-making Negotiation Sales Environment 64

The Center for Sales Strategy

JANUARY 8, 2025

Building a highly-talented sales team is one thing, but keeping them motivated and performing at their best is another. The most effective leaders understand that each individual they manage is unique. What motivates one team member may not always motivate another. With that in mind, here are five ways you can motivate the individuals on your team and boost performance.

Management 85

Management Sales 85