Tue.Jan 07, 2025

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Roam Research: The Cult Packaging Playbook | SBI Growth

SBI Growth

Roam Research is a note-taking application built to replicate the way our brains connect thoughts. Built on the idea of bi-directional linking.

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Prospecting Secrets to Stand Out in a Noisy World (Ask Jeb)

Sales Gravy

Welcome to a new segment of the Sales Gravy Podcast called Ask Jeb! I believe sales professionals are the heartbeat of the economy. Youre the ones generating revenue for your organization and fueling innovations that keep businesses thriving. Without your hustle, your company doesnt move forwardand, frankly, neither does the global economy. Youre the elite athletes of the business world.

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5 Project Management Trends to Catch in 2025

Planview

With business disruptions now constant, organizations must continuously evolve how they deliver projects to anticipate market shifts. To explore this challenge, I sat down with Andy Jordan, President of Roffensian Consulting S.A., to discuss the key project management focus areas for 2025. In this article, I offer a quick glimpse into that discussion and some closing thoughts on how you can embrace, adapt, and move forward.

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How to Build a Top Marketing Team with a Great Marketing Training Program

SBI Growth

Building a top-tier marketing team isnt just about hiring the best people; its about continuously nurturing their talents and adapting to new trends. With marketing landscapes shifting faster than you can say SEO, a great marketing training program can mean the difference between a team that thrives and one that just gets by. If you want your marketing team to drive results and stay ahead of the competition, heres how to create a training program that hits all the right notes.

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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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The Challenger Sales Model

Flevy

The sales world is no stranger to evolution, and the Challenger Sales Model stands as a landmark approach to navigating todays complex, insight-driven markets. Developed by Matthew Dixon and Brent Adamson, this model shifts the focus from relationship-building to challenging customer perceptions with fresh insights and tailored solutions. Introduced in their seminal book, “The Challenger Sale: Taking Control of the Customer Conversation,” the methodology originated after studying the

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Razor Blades: Lessons on Value-Based Pricing | SBI Growth

SBI Growth

Weve told you until were blue in the face that pricing has a huge impact on your business. After all, a 1% improvement in price optimization results in an average boost in profit of 11%. Yet, how do you create that 1% change? One method is through your actual revenue model, or how you charge for your product. Although many package structures exist, one of our favorite is the SaaS pricing razor-razorblade model thats been around for years in retail and creeping up into the software world.

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