Tue.Aug 06, 2024

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How to Tackle 8 Manufacturing Sales Challenges

Brooks Group

The manufacturing industry is vast, encompassing a wide variety of products and services tailored to specific industries and customer needs. But whether your sales team is selling industrial machinery and equipment, building materials, or automotive components, you share some common challenges. Although supply chains have rightsized since the pandemic, many manufacturers are dealing with increased customer choice, greater competition, and compressed margins.

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What is ACV, and How Do You Calculate It? A Beginner’s Guide to ACV and ARR

Nutshell

Depending on your industry or business model, there are numerous metrics by which to measure revenue and business growth. If you operate on a subscription-based sales model (commonly seen in SaaS), you are probably familiar with or at least encountered the terms ARR and ACV. But what do they mean, and how are they relevant to your business? In this guide, we’ll explain what ACV and ARR are and show you how to calculate each and use them to boost your sales and marketing results.

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How To Respond To Positive Customer Reviews: 8 Tips for Small Businesses

Groove HQ

Have you ever received a glowing review from a happy customer and wondered: “Now what?” It’s more straightforward (if tricky) to handle negative feedback. Many small business owners are unsure how to respond to positive customer reviews effectively – or whether they even should. Simply collecting reviews isn’t enough. The real magic happens when you […] The post How To Respond To Positive Customer Reviews: 8 Tips for Small Businesses appeared first on Groove Blog.

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Connect With Your Future Buyers Through ProspectorIQ

Nutshell

Finding the right customers for your business can take a lot of effort. Nutshell makes it easier and faster with tools like VisitorIQ and PeopleIQ , letting you bring people into Nutshell from the companies visiting your website (VisitorIQ) and the companies you already have in your CRM (PeopleIQ). To round out our Nutshell IQ suite of tools, we’re adding a third solution that helps solve the problem of lead generation by helping you identify potential customers.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Creating Champions: A Guide to Effective Customer Advocacy

Help Scout

Learn how to turn customers into loyal advocates with effective strategies for building lasting relationships, enhancing customer experiences, and fostering organic growth.

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Stay productive from anywhere: Introducing Act! Premium Cloud Mobile

ACT

In today’s fast-paced world, the performance, usability, and accessibility of mobile apps have never been more crucial. With users constantly on the move, having a reliable and efficient mobile app can make all the difference in staying connected and productive. Whether it’s for personal use or business, a well-designed mobile app ensures seamless access to essential tools and information, enhancing the overall user experience.