Openview

AUGUST 27, 2019

The post Axonius, a cybersecurity asset management startup, raises $20M in Series B appeared first on OpenView.

Cybersecurity 153

Cybersecurity Management 153

Hubspot Sales

AUGUST 8, 2019

You can’t manage what you don’t measure. While metrics are important in every aspect of any business, they’re especially critical in sales. Sales leaders can’t use their intuition to guide their decisions — not only are they dealing with a huge amount of information, but the risk of failure is high. That’s why successful companies obsessively measure everything about their go-to-market model, sales strategy, and salespeople.

Acquisition 145

Acquisition Sales Media Meetings 145

Mike Kunkle

AUGUST 27, 2019

In the first post in this series , I defined Learning, Training, Development, and Education. Learning: Learning is the act of acquiring new knowledge and skills. Training: Training is job-related learning about what, why, and how (and maybe when and where) to do something (or multiple things), to be successful in a specific role. Development: Development is a targeted form of personalized learning to foster career growth.

Sales 130

Sales Onboarding Sales Training Leadership 130

Nutshell

AUGUST 1, 2019

There’s something about the memory of your first real sale that elicits pride, confidence, and love for the profession. No matter how young or inexperienced you are when it happens, that first sale leaves an impression that stays with you for the rest of your career. We asked 11 sales professionals to take a trip down memory lane and share the stories behind the first sales they ever closed.

Advertising 121

Advertising Retail Sales Negotiation 121

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

SBI Growth

AUGUST 24, 2019

As a marketing leader, if you have ever thought about where your next new form of revenue is coming from, the answer is Outbound Marketing. Eric Quanstrom, CMO of Cience, joins us to discuss how Outbound is the new normal.

Marketing 118

Marketing Customer Experience Media Customer Success 118

Groove HQ

AUGUST 15, 2019

And how, as a result, we’re having more fun than ever. “Have fun.” She stared at me. “Go ahead. Just have fun.” I wasn’t sure how to respond. “Having fun yet?” I was talking with my sister, Elizabeth, and she was helping me come to an embarrassing realization. Groove’s “Core Values”—the ones I had so […]. The post Why We Dropped “Fun” as a Core Value appeared first on Groove Blog.

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110

Hubspot Sales

AUGUST 6, 2019

The average ramp-up time for salespeople is between six and nine months. That’s a lot of lost revenue for your company. So how do you maximize the investment you’re making in sales new hires? Below is a guide to accelerated ramp-up time for your salespeople (along with some examples of how HubSpot trains their salespeople). It takes time. It might feel like you’re over-communicating.

Negotiation 145

Negotiation Onboarding CRM Sales Training 145

Mike Kunkle

AUGUST 20, 2019

One of the things that’s been on my mind lately is the difference between education, learning, development, and training as they relate to sales talent development organizational learning strategies for Sales. Why? In the past three months, I’ve had this conversation (“this” meaning talent development and organizational learning strategy for Sales) with four different company leaders (C-suite, sales, or sales training/enablement), so it seemed time to share some thoughts on the topic.

Sales 130

Sales Acquisition Sales Training Publishing 130

Nutshell

AUGUST 14, 2019

You’re days away from the end of the sales quarter, and you’ve been hustling to reach your quota all month. You’ve got a long list of calls to keep making. Tons of clients to connect with. And major goals to reach. IT IS CRUNCH TIME. So you pick up the phone to make your first call of the day, and then you feel it. There’s no hiding the growing tickle in your voice, and you’re sure by the end of the day it will become a major strain and turn your most powerful sales

Communication 115

Communication Leadership Sales Organization 115

SBI Growth

AUGUST 18, 2019

Most CEO’s have good visibility into the top deals in your sales pipeline and are reviewing with their CRO and CFO at least weekly. And often, CEO’s will review top deals with their Chairman or a board member in a.

Sales 114

Sales Artificial Intelligence B2B Marketing 114

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Matthew Barby

AUGUST 20, 2019

Just under two years ago I launched an online community business called Traffic Think Tank with two other co-founders, Nick […]. The post The Delicate Balance of Building an Online Community Business appeared first on Matthew Howells-Barby.

105

105

Tidio

AUGUST 30, 2019

Before we jump into the subject of customer relations, consider this—. There are three varieties of customers: those you have, those you don’t (yet), and those you used to. And while it’s always a priority to focus on the current ones, the other two types are just as essential. Why? Well, you want to get new customers, that’s obvious. But you wouldn’t like your past customers to speak badly about you, would you?

Management 105

Management Acquisition CRM Software 105

Hubspot Sales

AUGUST 28, 2019

Are your sales numbers flat this year? Are you struggling to get to hit your sales quotas? Do you need something extra to get the team motivated and meeting aggressive goals? I asked a few sales experts about their current favorite techniques for increasing sales — and threw in a few tips of my own. Finish the year strong and find your new favorite technique in this list. 1.

Sales 143

Sales Sales Leadership Leadership Meetings 143

Groove HQ

AUGUST 29, 2019

What’s the best way to respond to an angry customer? It’s one of the most stressful parts of working in customer service. It’s also an issue that came up repeatedly in a recent survey we conducted of 2,300+ customer service professionals and businesspeople. When we asked about your biggest challenges, we heard answers like this: […]. The post How to Deal With Angry Customers: Examples, Research, and Field-Proven Best Practices appeared first on Groove Blog.

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Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Engage Selling

AUGUST 22, 2019

Are you underestimating the power of testimonials for your sales? You may consider your own behavior when purchasing something from Amazon, for example.

Sales 102

Sales Client Relationships Communication Management 102

SBI Growth

AUGUST 4, 2019

What does 1% mean to you? Does it mean the top wealthiest tier of individuals in the world? Does it mean you are an incredibly high or dismally low performer at something? Or does it bring to mind a particular.

Account Management 111

Account Management Organization Onboarding Customer Success 111

RAIN Group

AUGUST 7, 2019

How would you rate your organization's sales process? Ad-hoc: No consistent process. Emerging: Some consistency and planning framework. Defined: Guides sellers to plan for—and win—opportunities. Managed (adoptive): Well-defined and easy to use, offering specific details and guidance for selling. World-Class (adaptive): All of the above—and then some!

Sales 101

Sales Organization Management 101

Nutshell

AUGUST 2, 2019

Okay, jail’s a stretch, but buying lead lists is still risky business. However, 68% of businesses are struggling with lead generation, so it makes sense that purchasing lists is still a common B2B practice. So if you’re going to do it, this guide will help you do it well. Jump to. When to buy a lead list. How to buy a lead list. How to use a lead list.

Small Business 97

Small Business Marketing Communication Advertising 97

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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Meetings

Hubspot Sales

AUGUST 1, 2019

You probably spend a lot of time cultivating valuable connections by prospecting on LinkedIn , and it’s likely that at some point, you’ll want to download those contacts’ information to further nurture those connections. But how do you do that? Where do you get started when exporting LinkedIn contacts -- and then what? Read on for step-by-step directions with helpful, up-to-date screenshots.

Sales 142

Sales 142

Groove HQ

AUGUST 1, 2019

Customer marketing holds the key to sustainable and economic growth. Build a plan of action for your team by: Establishing metrics for retention and growth Choosing your ideal customer marketing strategy Targeting the right customers to promote your brand What is customer marketing? Customer marketing focuses on elevating and leveraging current customers’ experiences to improve […].

Marketing 100

Marketing Customer Experience 100

MTD Sales Training

AUGUST 27, 2019

Many of us have been there. The presentation is going well, the customer is appreciating all our demonstrations, your ideas are being well-received…. Then….Wham! Something goes wrong! The laptop freezes. The demonstration falls apart. A member of the buyer team asks a question that you can’t answer. Whatever it is, it throws a spanner in the works and you struggle to cope.

Sales Training 91

Sales Training Sales Management 91

SBI Growth

AUGUST 27, 2019

It is well-documented that CMOs now need to be revenue generators. Gone are days of being primarily measured on brand reach and field marketing events. The modern-day CMO works with the CRO in driving revenue and making the number. However, in.

Marketing 110

Marketing Organization B2B Sales 110

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

Sales

Engage Selling

AUGUST 1, 2019

Are you pushing the sale too hard with your prospects and clients? Look, we all know sales is about persistence. Sometimes though, sellers don’t know when to slow down on that persistence and actually repel the client away.

Sales 91

Sales Client Relationships Communication 91

Nutshell

AUGUST 23, 2019

When you’re spending hundreds of dollars to attend a networking event —or thousands of dollars to exhibit at one—the information on the business cards you collect is often your biggest tangible takeaway. Are you capturing it properly? We’re long past the days when each business card was treated as collector’s items. As a modern salesperson, all you want to do is get your new contact’s email and phone number into your CRM as quickly as possible so you can toss their card into the nearest recyclin

CRM 94

CRM Sales Software Software 94

Hubspot Sales

AUGUST 7, 2019

Any business that sells products needs to know its cost of goods sold. Why? Put simply, it’s one of the biggest indicators of revenue, profit, and business sustainability. In this blog post, we’ll dive more into what cost of goods sold is and why it matters, go over the cost of goods sold formula, and give you a few tips for optimizing cost of goods sold in your business.

Manufacturing 139

Manufacturing Suppliers Profitability Retail 139

Groove HQ

AUGUST 14, 2019

This guide covers the ten most valuable customer experience metrics for small to medium businesses broken down in practical terms. It’s primarily meant for those of us: Averse to analytics (english and communications majors, rejoice!) With little or no time to spare (this should be all of us, right?) Who care about customer experience but […].

Customer Experience 99

Customer Experience Communication 99

Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst

Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.

Supply Chain

The Center for Sales Strategy

AUGUST 29, 2019

If you’re in sales, then you know its extremely important to close deals, right? That’s kind of an easy question, but I ask it only because it seems as though many salespeople think their job is to have a lot of business in “pending.”. When I ask salespeople how things are going, what I typically hear is, "I got a lot out there.” While I get why having "a lot out there" feels good, it's not the most important thing and may or may not be a good indicator of the customers you will earn.

Sales 90

Sales 90

SBI Growth

AUGUST 8, 2019

Far too often, sales leaders look to org structure first regardless of the underlying cause of their performance issues. Why? It is viewed as an easier change to make, and it is likely you have executed or been a part.

Sales 110

Sales Organization Marketing 110

Engage Selling

AUGUST 8, 2019

Successful sales teams don’t manifest by chance. All of the top sales teams in the world generally possess a few key traits for success. One of these important keys is resilience. Let’s face it, sales can be challenging.

Sales 90

Sales Client Relationships Communication Management 90

CMOE

AUGUST 27, 2019

“Dave—it’s been an honor and a privilege working with you these past 12 years, but my family and I will be moving to Florida in the spring so I must regretfully tender my resignation.”. In the business world, when a hardworking, well-respected employee says, “I’m moving,” it can often be viewed as a critical blow. It means involuntarily losing an invaluable and trusted colleague and requires HR to initiate the arduous task of finding a qualified and competent replacement.

Leadership 90

Leadership Remote Working Communication Organization 90

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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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