Strategic Account Management Association
DECEMBER 9, 2024
Jochen Koetzle, Head of Strategic Account Management at Endress+Hauser Group, explores the essence of collaborative ecosystems, their role in driving innovation, providing solutions, and ensuring resilience. He also shares insights on his organization's efforts to highlight the transformative power of collaboration. The post Collaborative Ecosystem appeared first on Strategic Account Management Association.
Hubspot Sales
DECEMBER 17, 2024
Not-so-spoiler alert: I am fully on the AI train. And the more I learn about it, the more Im convinced using AI in payments and other processes is a good thing. Recently, I sat down with Emanuel Darlea , an entrepreneur who dubs himself the ChatGPT for clients, to discuss how artificial intelligence is changing the financial landscape. In this post, Ill share the insights I learned from my conversation with him, plus share the many reasons and benefits businesses like yours can gain from incor
Nutshell
DECEMBER 4, 2024
When leveraged at the right points in your workflow, AI is a powerful tool for saving time and working more efficiently. To help your sales and marketing teams accomplish more, Nutshell has launched several AI features including: Timeline summarization Zoom call transcriptions and summarizations A voice-to-text tool AI writing assistant in Nutshell Campaigns Now Nutshell is expanding its AI even further with AI-powered click-to-call.
ProlifIQ
DECEMBER 18, 2024
Leveraging AI In Pre-Sales and Post-Sales Processes Account research has historically been cumbersome, taking hours to find the different details you need to make a strong pitch to your target accounts. AI is being used across every function now, but the pre-sale process is a terrific place to bring AI into your process and workflow. Let’s talk about how to use AI in account planning.
Advertiser: ZoomInfo
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.
ACT
DECEMBER 18, 2024
Running a professional services business is no easy feat. Whether youre launching a new firm or looking to take your company to the next level, youll face several challenges. For starters, entrepreneurs must find skilled professionals who have a knack for building client relationships. In a recent survey of decision-makers in the professional services sector, 96 percent of respondents reported difficulties forecasting roles and skills for future projects.
Account Manager Tips
DECEMBER 4, 2024
The post The 5 Client Priorities Behind Every Winning Sales Strategy first appeared on The KAM Coach How to create sales strategies that win every time: Focus on these 5 client priorities and deliver the results your clients truly care about The KAM Coach - Key Account Management Training, Coaching & Consulting
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Hubspot Sales
DECEMBER 18, 2024
Im going to share a little inside baseball with you. When I saw the topic AI and franchising, I was nervous. Its a niche subject, and I wanted to cover more than just the expected franchises. You know, the famous fast food franchises. (Although you will find some of that in this article, too.) Anywho, I was nervous because I thought I wouldnt be able to speak directly to any franchises that are currently using AI.
Nutshell
DECEMBER 17, 2024
Chances are your business will need to make an announcement at some point, whether its to introduce a new product, launch a promotion, or publicize an event. The reality is that knowing how to write a compelling announcement email should be part and parcel of every marketers skill set. Lets face itemails provide one of the easiest and most effective ways to build relationships with customers and keep them coming back.
SBI Growth
DECEMBER 5, 2024
Commercial productivity has been stuck in neutral, hovering at 62-64% for several years and despite advancements in technology and strategy, commercial efficiency is eroding. The culprit lies within the buyer’s experience. In their recent webinar , Nick Toman, Chief Strategy and Product Officer, and Bryan Kurey, Head of Research, revealed insights from their latest study on commercial efficiency.
Account Management Skills
DECEMBER 30, 2024
Welcome to episode 128. This conversation is going to be particularly interesting for you if youre keen to develop your leadership skills. Its for you if youre currently in charge of the agency and leading the whole team OR youre leading an AM team within the agency – and you want to go from being a good leader to being a great leader. Founder of Navigate The Journey and author of What If Theres More?
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
DemandFarm
DECEMBER 12, 2024
Its that time of year when we look back and say, Wow, how did we survive all that? There are good reasons to think 2024 has been less of a stroll and more of a high-stakes triathlon for Key Account Managers and Sales Leaders. A. The markets have played ping-pongbouncing between bad and worse. B. You were in for nasty surprises. When you thought you had mapped the relationships within a key account, another regional division probably popped up, demanding attention and alignment.
LinkedFusion
DECEMBER 20, 2024
When it comes to finding quality leads, LinkedIn isnt just another social media platformits the largest professional network in the world. And with LinkedIn Sales Navigator, youre not just scrolling through profiles; youre using a precision tool designed to help you identify, connect with, and engage your ideal clients. Whether youre a seasoned sales professional or just starting your lead generation process, this blog will show you how to use LinkedIn Sales Navigator to generate leads, streamli
Hubspot Sales
DECEMBER 10, 2024
Imagine if you could pinpoint when youll have the cash flow to hire another employee, or how a supply chain disruption would affect your business. As a small business owner, Im not a financial expert and I cant predict the future. What I cant learn or do myself, I automate. Thats how I started using AI for financial forecasting. While AI in finance is useful for entrepreneurs, its helping companies of all sizes make more accurate predictions and better, data-based decisions.
Insightly
DECEMBER 4, 2024
In today’s digital world, customer data isn’t just important—it’s the backbone of every successful business. So whether you’re working with a handful of customers or tens of thousands, every company needs an effective way to store and manage customer data. Most organizations start out with a simple spreadsheet (like Excel or Google Sheets) to record contact information, transaction histories, and basic communication records.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Peter Simoons
DECEMBER 15, 2024
The Critical Role of Alliance Health Checks Strategic partnerships and alliances are pivotal in achieving business objectives, offering avenues for efficiency and cost-effectiveness that surpass solo endeavours. Generally, this principle is well understood. However, it is not always performed with ease. Many people and organisations continue to undertake certain tasks by themselves simply because they are used to doing so.
Cosawi
DECEMBER 2, 2024
Shifting to an Outside in Engagement Model and Mindset By Dominique Côté Owner and Founder, Cosawi Pharma needs to transform the way it engages customers if it is to adapt to disruption in the healthcare landscape For the past 30 + years, I have been involved in pharma discussions regarding the need to radically change our sales and engagement model.
DemandFarm
DECEMBER 27, 2024
Your reps need every armour in their kit to help close deals faster and meet quotas. Not just that, with competitors piling up in every single industry, the pressure is on to deliver more than just numbersits about creating unforgettable customer experiences (CX). To top it off, AI agents are rapidly taking over repetitive and mundane tasks, your sales teams must step up as strategic advisors, leveraging their uniquely human skills to build trust, tailor solutions, and add ultimate value.
LinkedFusion
DECEMBER 22, 2024
LinkedIn has evolved into a critical platform for professional networking, lead generation, and business growth. As we move into 2024, the demand for effective LinkedIn automation tools is at an all-time high, especially as businesses look to streamline their outreach efforts and personalize interactions at scale. In this blog, well explore why LinkedFusion.io is not just another automation tool but the best LinkedIn automation tool for 2024.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Hubspot Sales
DECEMBER 20, 2024
Over the past year, Ive learned about many use cases for AI across sales and marketing. But, one use case I havent seen talked about as much is AI pricing models. AI is already a useful solution for many sales processes, from automating manual tasks to uncovering personal data. So why not apply AIs data-driven approach to pricing models and optimization, too?
Account Management Skills
DECEMBER 10, 2024
Welcome to episode 127. Thank you for listening to the Creative Agency Account Manager podcast in 2024. Looking back at this year, Ive been reflecting on the superb guests Ive had on the show. I thought Id select a handful of soundbites from this years podcast episodes to share with you. This isnt a comprehensive list – there have been so many standout moments – but these clips include tips, advice, or insights that stayed with me.
Sales Gravy
DECEMBER 12, 2024
In this episode of The Sales Gravy Podcast, Jeb Blount, Jr. welcomes Kirk Richardson, author of Craft Beer Country, to dive into the world of craft beer, exploring trends, challenges, and the rise of IPAs. Discover how the craft beer industry has blended innovation and tradition to become a cultural phenomenon. Key Takeaways: Resilience in Craft Beer Market: Despite challenges in the beer industry, craft beer gained a 13% increase in market share in 2023, weathering the storm better than large-
ClearPoint Strategy
DECEMBER 3, 2024
We invite anyone who is evaluating strategy and performance management solutions to take a close look at all of the available options.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
DemandFarm
DECEMBER 27, 2024
Behind every high-performing sales team is a manager who doesnt just oversee but inspires, strategizes, and drives impactful results. Sales management today demands more than ever beforeits a delicate balance of leadership, technology, and insight. What sets exceptional sales managers apart? Its not just their ability to hit quotas but their ability to build teams that consistently exceed expectations.
LinkedFusion
DECEMBER 5, 2024
LinkedIn isnt just a social networkits the platform to take your business to the next level. Whether youre a startup owner, a marketer, or an established entrepreneur, LinkedIn marketing is the key to unlocking new opportunities. In this guide, well show you exactly how to use LinkedIn for business and why LinkedFusion is the tool you need to crush your marketing goals.
FinListics Solutions
DECEMBER 18, 2024
Executive B2B buyers are flooded with options. In a crowded and competitive sales market, capturing attention isnt just difficult; its a full-scale battle for relevance. Generic pitches and surface-level insights are a fast track to irrelevance in these high-stakes environments. To earn executive buyer confidence, successful B2B sales teams need an edge that makes them indispensable.
Vantage Partners
DECEMBER 18, 2024
How do you stack up against your competitors in the IT Services market? What do clients truly care about, and how do you know which of your efforts are having the most impact in how your clients view you?
Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst
Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.
Sales Gravy
DECEMBER 15, 2024
Over the past two months the team at Sales Gravy has been working hard on our business plan for next year. Like so many other companies, we build an annual business plan because we need to know where were going and how to get there. Were not leaving our fate to chance. Our business plan is compass that helps us navigate and stay on track to reach our goals.
ClearPoint Strategy
DECEMBER 31, 2024
Discover 2024 reporting challenges and get a closer look at opportunities for 2025. See how ClearPoint helps streamline workflows and improve decision-making.
DemandFarm
DECEMBER 27, 2024
Sales isnt just about closing deals anymoreits about equipping your team with the right tools, strategies, and insights to engage effectively and deliver value to customers. Effective s ales enablement programs and practices can increase closure rates by 84%. But how do you make your sales enablement strategy effective? What practices should you adopt to maximize its impact?
RAIN Group
DECEMBER 4, 2024
What Is Strategic Account Management? Strategic account management (SAM) is a systematic approach to managing and growing an organization's most important customers (often referred to as key accounts) to maximize mutual value and achieve mutually beneficial goals.
Advertiser: ZoomInfo
In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.
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