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“Executives owe it to the organization and to their fellow workers not to tolerate nonperforming individuals in important jobs.” – Peter Drucker. If you run a $5B company, you need a strategic presence in your marketing organization. However, if you think you need a highly experienced marketing strategist to take your company from $50M to $100M, think again.
Setting good sales goals and performance targets is a crucial step in sales success. We all know that setting goals too low can cause some serious problems. However, setting your sales targets too. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
Tweet If you’re looking for some magic formula—some wisdom of the ages—some quote from someone that ties it all together, that’s not the secret. The lost secret of leadership is found in one word: Encouragement. Encouragement is THE key to high self-esteem, high self-image, high attitude, higher productivity, and highest achievement. Every time someone is seeking to complete a task, complete a project, come close to a milestone, or compete for a victory, your encouragement may be the very words
Social Selling and Big Data at the Upcoming Sales & Marketing 2.0 Conference. Next week, Sales Dot Two Inc., will host the Sales & Marketing 2.0 Conference in San Francisco. The focus is purported to be on the benefits of big data for B2B sales organizations with an emphasis on social technologies. A close examination of the agenda indeed reveals that the two day event will be packed with presentations and discussions about many elements of the big-data/social-selling eco-system.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
'Converting your team from Sales people to enticers will help you sell more, at a higher margin and with less competition. Learn how on this podcast. Converting your team from Sales people to enticers will help you sell more, at a higher margin and with less competition. Learn how on this podcast. Podcast Series: The Sales Leader 3D Sales Training System Colleen Francis Engage Selling Solutions Lead Up!
This post is for the marketing leader trying to bootstrap their department. Your CEO wants one thing from you: leads that result in more business. Your sales team wants one thing from you: leads that are ready to buy. To satisfy both you need to produce not just more leads, but quality leads. To generate quality leads, focus on these four essential elements: Process, Technology, People and Content.
This post is for the marketing leader trying to bootstrap their department. Your CEO wants one thing from you: leads that result in more business. Your sales team wants one thing from you: leads that are ready to buy. To satisfy both you need to produce not just more leads, but quality leads. To generate quality leads, focus on these four essential elements: Process, Technology, People and Content.
Question 1: A sales person closed 25 sales for the month when the average is only 20 sales per month. Did that sales person have a good month? Question 2: One sales person closed 20 contracts for the. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
Tweet. The following affirmations should be read at least once a month. Post them on a wall in plain sight. Use them as desktop wallpaper on your computer. And record them in your own voice to playback often on your iPod or MP3 player. I am a leader. I’m not afraid to decide. When anything goes wrong, I face reality, and decide what’s best for everyone, not just myself.
Are your reps guilty of this costly mistake? A rep from one of the world’s largest technology companies that sells enterprise (i.e. large corporate) solutions rang me up yesterday. I’m not looking to call the firm out publicly so I’ll refer to the 3-lettered company as SPG. The rep didn’t reach me live so she left a message. Paraphrasing her message, she wanted to thank me for stopping by their booth at Dreamforce and asked whether I would have some time so she could lear
Converting your team from Sales people to enticers will help you sell more, at a higher margin and with less competition. Learn how on this podcast. Converting your team from Sales people to enticers will help you sell more, at a higher margin and with less competition. Learn how on this podcast.
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
No matter how discouraged you get when cold calling or prospecting, never give up - because the very next phone call you make can change your day, or your career.
Just 38% of companies have a content marketing strategy. This headline gave me pause as I was catching up on my reading! Econsultancy, the London-based community of digital marketing and ecommerce professionals, recently produced their first ever Content Marketing Report. The report is based on a survey of more than 1,300 digital marketing professionals.
Cold calling is difficult enough, but when you do not have any information, when you do not know the name of the decision maker (DM), it is even harder. Below is one way to make your job a little. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
Tweet. You can start by reading and studying these four books: Think and Grow Rich by Napoleon Hill. How to Win Friends & Influence People by Dale Carnegie. How to Stop Worrying and Start Living by Dale Carnegie. The Power of Positive Thinking by Norman Vincent Peale. Me? I read two pages from a positive book every day. I’ve been doing 15 minutes a day of “attitude reading” for 30 years.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
What kind of candy are you handing out to your sales team? It’s Halloween! I absolutely cherish watching the determined parade of astronauts, goblins, princesses, super-heroes, and other little wide-eyed dreamers waddle up the sidewalk to my front door in keen anticipation of a sweet-treated indulgence. I love seeing their eyes go big as they crowd together with their bags open wide in hopes of getting the really “good stuff.”.
"I'm starting a new sales position in a different field than what I'm used to How do I know what to say?" Answer: 1) Do You Know the NAME/TITLE of the Person You are Calling?
Over the last few months, marketers have witnessed one of the biggest changes to LinkedIn’s professional social network since its inception. The purpose of this blog post is to provide marketing leaders with a five minute executive summary explaining the new offering and what it means to your business. LinkedIn currently at 175 million members continues to grow by 170,000 profiles a day.
How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Congratulations! The company has finally hired you, and after a long training session you are ready to go out there and make your mark. However, you have some interesting challenges. First, being so. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
Tweet Everyone wants to be affirmed. You may call it a pat on the back or a way to go, for me, I want people to tell me that they own my books, they have read my books, have implemented my strategies, and as the result have become more successful. That is my fulfillment goal and my fulfillment gold. Here is an email that I received yesterday that is an example of just that: While recently attending a Church Fundraising Event, I came across a first edition Sales Bible in the book sale aisle.
Experiential learning is the process of gaining practical or fundamental meaning from direct experience. According to David A. Kolb, an American educational theorist, knowledge is continuously gained through both personal and environmental experiences. In essence, it is all about making investigations and discoveries to acquire firsthand knowledge instead of hearing or reading about the experiences or narratives of others.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
In larger organizations where an eco-system of teams and departments must communicate effectively and deliver across an engagement or project is a strategy that would not be so effective nor welcomed.
You’re called in for a meeting with the CEO. What’s it about? You run some numbers in your head as some quick prep on your way. You enter. He asks you to sit. You sit. He asks you to give a self-evaluation of your year. “In what regard?” you ask. “Three questions” he says. “They can tell a lot.” You listen. Be sure to answer honestly. Question 1: Have you upgraded your team?
You’ve set the appointment a week ago and confirmed it just the day before. It is rock solid. However, although you arrive for your 10:00 a.m. meeting a proper 15 minutes early, you find yourself. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
Tweet TRUST – You cannot buy it at any price, but slowly over time you can build it for free. For years I have employed this sales law: If they like you, and they believe you, and they have confidence in you, and they trust you – then they may buy from you. Customers buy because they trust you. In my brand new webinar, Win Trust & Make Sales for Life , you’ll learn: 14.5 Definitions of Trust.
Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst
Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.
'Are you asking for referrals the wrong way? Colleen shares some tips on how to go about this in a whole new way. By doing some upfront work to determine who you would like to be referred to as well as asking for specific introductions, you will find that referrals are much easier to come […]. Are you asking for referrals the wrong way? Colleen shares some tips on how to go about this in a whole new way.
Who would you rather hire for your inside sales team an experienced inside sales rep with experience selling different products or services across several companies, or someone new to sales, say a college graduate, or how about a waiter or bar tend
Over the last few months, marketers have witnessed one of the biggest changes to LinkedIn’s professional social network since its inception. The purpose of this blog post is to provide marketing leaders with a five minute executive summary explaining the new offering and what it means to your business. LinkedIn currently at 175 million members continues to grow by 170,000 profiles a day.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
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