April, 2009

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The Hard Cost of Complacency

Sales Gravy

Before you can enroll someone in purchasing the desired state/benefits you can deliver on, there has to be enough pain or discomfort in their present state that would motivate them enough to take action and want to make a change.

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Don?t Sell Like You Buy

Sales Gravy

If you sell in the same manner as you buy, you are instilling your beliefs onto the other people. Since every personÂ’s beliefs and buying habits are different, every prospect processes information differently.

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Obvious Truths: Who among you is immoral?

Sales Gravy

To me, the professor's question should have been met with a roomful of raised arms. The obvious truth is that most college students are immoral at least some of the time.

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The New Normal

Sales Gravy

We lived on eastern Long Island - an area known for duck farms (thus, the manure) and potatoes. We lived about a mile from a small potato farm. One day my Dad arrived home with several burlap sacks and commanded his workers to the car.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Are You A Communist Salesperson?

Sales Gravy

One of my clients analyzed their sales figures and discovered that more than 80 percent of their revenues were generated by fewer than 20 percent of their customers.

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Making Introductions

Sales Gravy

Avoid using the phrase, "I'd like you to meet." If you say, "Ms. Senior Person, I'd like you to meet Ms. Junior Person", you have actually reversed the order and you have introduced the more important person to the less important person.

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Successfully Meeting and Greeting - Ten Strategies for Getting Off to a Good Start

Sales Gravy

In business you always introduce less important people to more important people. The way to do this is to say the name of the more important person first, followed by the words "I'd like to introduce." and then give the other person's name.