June, 2016

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The 4 Word Statement That ALWAYS Builds Value

MTD Sales Training

When I was searching for a new car I did all the necessary research and visited a number of dealers for a test-drive that would convince me I had made the right decision. I don’t have many needs in a. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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3 Tips to Determine Your Competitive Advantage

SBI Growth

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Measure This to Grow Your Sales

Engage Selling

There is a specific group of individuals and businesses out there that are actually your best and fastest way to make more sales. You won’t find them by knocking on doors or during your regular prospecting routines and practices.

Sales 64
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Customer Success: Applying Science to the Art of Customer Engagement

Geehan Group

Over ten years ago, our team built a model to describe what we believe is the core of B2B sustainable growth. Called the “Customer Engagement Lifecycle,” it depicts the importance of active, meaningful engagement with your customers and why you cannot realize profitable growth without it. Market leading companies such as Oracle, AmerisourceBergen and HCL have long understood this principle, and their return to investors shows it.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How And Why To Integrate Salesforce Data With Google Maps

Gary Smith Partners

The post How And Why To Integrate Salesforce Data With Google Maps appeared first on The Gary Smith Partnership.

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Sales Manager Survival Guide [Book Review]

Jeb Blout

I believe that sales management is the hardest job in sales.Salespeople scoff when they hear me say this and from time to time respond negatively.

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Your Complete Guide to Content Marketing Strategy

SBI Growth

As a marketing leader, you must have a solid content marketing strategy in place. How can you consistently create compelling content that your audience cares about? Watch here as we speak with Toby Murdock, CEO and co-founder of Kapost. Kapost.

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No Excuse for a Summer Slowdown | Sales Tips

Engage Selling

Many sales professionals associate summer with a drop in sales. It doesn’t have to be that way. Want to drastically increase sales in your organization? Pick up your copy of Nonstop Sales Boom.

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Engagement Is the ROI on the Front End of Innovation

Planview

Practicing collaborative innovation takes time, money, and attention. Organizational leaders ask practitioners to “show me the ROI.” How does the practice benefit the organization? In this article innovation architect Doug Collins explores how engagement serves as the return on the front end of the practice—and why engagement matters. Go with the flow.

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Build Your Pipeline: Social Media in 10 Minutes Or Less A Day

Sales Gravy

If you are not using social media or you are spending too much time using it, here are 10 ways to make social media more effective and efficient for you.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Here’s One Way To Convince Your Prospect To Buy From You…

MTD Sales Training

There are not many truths in life that we can rely on these days. The rate of change is so great that what many people relied on as truth just a few years ago has radically altered. I suppose the. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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Here’s What Motivates Your Prospect (And It’s Not What You Think…)

MTD Sales Training

When you ask what motivates your prospects, you will probably get a multitude of answers. Some may say profitability, others increased productivity, still others decreased staff turnover. Whatever it. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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How To Bond With Your New Client Just After The Close

MTD Sales Training

In sales, our natural goal is to make as many people or businesses as we can more successful or profitable than they are currently. That’s the bottom line…it cements the long-term relationship. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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Is Your Prospect Negative From The Outset? Try This…

MTD Sales Training

You may have heard the saying that there is no such thing as reality, only people’s perception of that reality. Without getting too Einsteinian today, there is absolute truth in that statement. I’m. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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4 Strategies All Successful Salespeople MUST Employ

MTD Sales Training

We often see the successful salesperson and put it down to being in the right place at the right time, getting the breaks or simply being ‘lucky’. When successful people are analysed, though, we see. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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How Building “Psychological Debt” Will Increase Your Sales

MTD Sales Training

I was recently reading an article by Tim Connor on two subjects close to my heart; sales and psychology. As a salesperson, there’s always a lot you can learn from others who have been in the field. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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Use This Example To Nip Early Objections In The Bud

MTD Sales Training

We are all used to the prospect coming up with some kind of doubt about your claims on the validity of your product, or looking for discounts on your services when you have spent a lot of time. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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Ask This Exact Question To Unearth Your Prospect’s Needs

MTD Sales Training

How many times have you presented your products to a prospect and got a flat refusal or, at the very least, an objection? ‘Tell me about it, Sean’ I hear you say. ‘Like….every time I present?’ Yes, [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Sales 74
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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2 Key Components In Building Unbreakable Customer Loyalty

MTD Sales Training

When we ask clients why they buy services, we naturally get a wealth of information that allows us to pinpoint the very things we need to do to gain their business. Not only that, it creates. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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3 Keys to a Successful Product Strategy

SBI Growth

SBI recently spoke with John Mansour, founder and managing partner at Proficientz. Proficientz specializes in product management, product marketing, and sales enablement.

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Operationalizing Data and Insights

SBI Growth

Chris Lonnett, vice president of Americas market development and operations at Motorola, recently spoke with SBI to discuss how he carries out his data plan inside an enterprise organization. Often, sales ops teams struggle to derive meaningful insights from data.

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How to do Market Research: A Step by Step Guide

SBI Growth

Market research provides a deep understanding of your market, accounts, buyers and users. It’s a critical piece to your organization’s strategy. But do you understand how to do market research inside your company? Watch here as we demonstrate both its importance.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Marketing Strategy: Critical Success Factors for New CMOs

SBI Growth

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8 Simple Steps to Execute Your Sales Strategy

SBI Growth

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Product Strategy: Improving Product Profitability and Pricing

SBI Growth

To hit your revenue growth objectives, your products must be priced correctly. If they’re not, products will not be profitable and your company will no longer be able to innovate. In order to do this, you must have a comprehensive.

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SBI’s First Ten Years

SBI Growth

Every Sunday morning we will publish a photograph of an SBI’er “in action” which is meant to illustrate how much fun we have working with you. This project has one purpose: to celebrate you, our clients and followers. Companies, firms, and fads.

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The 2023 Supply Chain Crystal Ball: Challenges and Solutions

Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst

Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.

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A Quick Guide to Implementing a Sales Operations Strategy

SBI Growth

Organizations must have a strategic sales operations team in order to hit their revenue growth objectives. Ultimately, the sales ops strategy must increase the sales team’s ability to do their jobs well. We recently spoke with Steve Rutledge, the SVP.

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How to Increase Revenue Faster than Both Your Industry and Competitors

SBI Growth

What is your organization’s revenue growth strategy? How will you grow faster than both your industry and competition? SBI recently spoke with Mark Lenhard, senior vice president of strategy and growth at Magento Commerce. Watch as Mark discusses his revenue.

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3 Critical Factors to Building a Sales Strategy for a Large Salesforce

SBI Growth

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SBI’s First Ten Years

SBI Growth

Every Sunday morning we will publish a photograph of an SBI’er “in action” which is meant to illustrate how much fun we have working with you. This project has one purpose: to celebrate you, our clients and followers. Companies, firms, and fads.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten