May, 2013

article thumbnail

Why Good Storytelling Beats Good Selling

SBI Growth

'Some reps are convinced they can’t sell a new product. The next day, another rep does just that. Why is this? How can some reps be so effective and assertive, and others so passive? Confidence and belief are certainly big parts of the equation. The other part: exceptional storytelling. Here’s a great example: Rick, a sales rep with a wholesale coffee company, calls on a new prospect.

Internet 134
article thumbnail

Jeffrey Gitomer | Give Value First

Jeffrey Gitomer

'Tweet RSS readers click here for video. The Life and Sales Philosophy of Jeffrey Gitomer. I give value first™ I help other people. I strive to be the best at what I love to do. I establish long-term relationships with everyone. I have fun…and I do that every day. The post Jeffrey Gitomer | Give Value First appeared first on Jeffrey Gitomer’s Sales Blog.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Jack Welch’s Sales Management Concepts

MTD Sales Training

'Jack Welch has been voted one of the most influential managers of the twentieth century, and the effects of his style is still being felt today. He was the CEO of General Electric (GE) from 1982 till. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

article thumbnail

The Importance of KPIs in Measuring Sales Success

Engage Selling

'Too often when looking at a sales team’s success, managers only look at the actual sales (the closing of the business). Of course, this is important—but the sale is a lagging indicator. If you have no sales closing today, it indicates that your team has not been performing well for months. By the time you’re at the point of no business, you’re already well into trouble.

Sales 88
article thumbnail

AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

article thumbnail

4 Reasons Dumbing it Down is the Smartest Way to Sell

SBI

'Almost a year to the date, I posted a blog called Dumbing it Down: 5 Secrets for Getting Smart People to Buy. It was one of our most popular posts breaking the 100 tweet barrier. That post, along with the one you’re reading now, is aimed at complex sales. The characteristics of a complex sale are typically wider and deeper business challenges that require longer sales-cycles and result in larger average deal sizes.

article thumbnail

Thriving Scorecard: Monthly Strategy Meetings

Credo

Leading effectively an organization at the strategic level requires several important ingredients.

More Trending

article thumbnail

The Biggest Thing Sales Leaders Overlook: SALES!

Jeffrey Gitomer

'Tweet REALITY QUESTION FOR SALES MANAGERS: Why would you, as a leader, take an improving salesperson who is having the best year of their career, and tell him or her they’re “not making enough calls”? Why not do something to actually help? REALITY ANSWERS: (Pick any or all that apply.) You’re an idiot who knows nothing about leadership, coaching, or creating winners.

article thumbnail

How To Make Our Goals Clear

MTD Sales Training

'We know that clarity brings results. It helps us focus on what we desire and so attracts the right results our way. But how do we establish that clarity? What can we do to ensure we have our goals. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Sales 109
article thumbnail

Sales Pipeline in Percentages Redefined

Engage Selling

'It’s common for leaders to measure their sales pipelines by the probability of the deal closing. And, a common mistake. Probability of close is a subjective measurement that requires the sales rep to make a judgment about their chances of making a sale. It requires interpretation, bias and is ripe for abuse. Instead, you should be measuring the progress of a prospect through your sales pipeline, with each stage representing the percentage of the way through the pipeline that the opportunity ha

article thumbnail

The “Other” 5 Pledges to Radically Increase Revenue

SBI

'In February, I posted the first of a 2-part Sales Leaders’ pledge. I’m creating this pledge as much for my benefit as I am for yours. You see like you, I’m not immune to the centrifugal force caused by the dizzying array of ailments that plague our profession. Determined as we all may be, it is rare to NOT fall short of the lofty goals we set for ourselves and our organizations.

CRM 52
article thumbnail

2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

article thumbnail

The Most Important Factors Affecting Your Success

Sales Gravy

"There are only two things you CAN control and those happen to be the most important factors affecting your success. And they always will be," I say. And what are those two things?

40
article thumbnail

The Real Reason You're Losing the Big Deal

SBI Growth

'My professional life is focused solely on helping the VP-Sales “Make the Number.” I’m amazed by the continuous misdiagnosis made by Sales Leaders. Sales Leaders often focus their energies on one person – the Account Executive (AE). This is a huge mistake. This article will discuss why your focus needs to extend beyond the AE. At times, other team members are to blame for lost deals.

Internet 131
article thumbnail

Getting ready to think! Are you ready? What are you thinking?

Jeffrey Gitomer

'Tweet Here are 8.5 personal insights that will help you achieve some original thought, reaffirm some existing thought, and maybe even get rid of a few unwanted thoughts…. 1. Identify your NOW feeling and state of mind. What’s up? Happy? Sad? Afraid? Mad? It’s important that your mind at least be in “neutral” before you start the thinking process, and the more the needle leans toward happy and positive, the more productive and rewarding the thinking time will be. 2.

article thumbnail

People Buy For Reasons, Not For Logic

MTD Sales Training

'The challenge is often raised – “if we know why people buy we would always sell to them!” We talk about “buying triggers” and we use plenty of related jargon to talk about the moment at which people. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

108
108
article thumbnail

How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

article thumbnail

Going on a Technology Diet

Engage Selling

'There is no technology solution that has ever proven to close as many deals as a face to face meeting with a buyer. . Sadly, often effectiveness is confused with efficiency and the end result is poor sales. If you want to see your sales grow, try loosing the technology and replace it with in-person meetings. There is no technology solution that has ever proven to close as many deals as a face to face meeting with a buyer.

article thumbnail

How to Get Prospects to Remember The Golden Nugget

SBI

'You know everything there is to know about your products. You stand before your prospects fully armored, battle-ready, and poised for a stunning and mind-numbing display of the vast and all-embracing array of your knowledge. Meeting after sales meeting, you’re able to spark the prospect’s imagination and excitement and your opportunity momentum takes off.

article thumbnail

Sales Whiplash: Are You At Risk?

Sales Gravy

The most obvious symptom of sales whiplash is your company crushing its revenue targets one quarter, only to fall completely on its face the next.

Sales 40
article thumbnail

Generate 25%+ of Sales Pipeline Opportunities from Marketing

SBI Growth

'B2B Chief Marketing Officers are enthusiastic about sharing tangible results. There is a strong desire to connect marketing spend to revenue. Lead Generation is the surest way to drive tangible return on marketing investment. Building a robust B2B Lead Generation program requires the adoption of best practices in two areas; Demand Generation and Lead Management.

Marketing 130
article thumbnail

1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

article thumbnail

The Importance of Likability in Leadership | Jeffrey Gitomer

Jeffrey Gitomer

'Tweet RSS readers click here for video. The Golder Rule of Leadership, and Life. DO THE RIGHT THING ALL OF THE TIME – Jeffrey Gitomer. The post The Importance of Likability in Leadership | Jeffrey Gitomer appeared first on Jeffrey Gitomer’s Sales Blog.

article thumbnail

Three Buying Motives Of The Modern-Day Buyer

MTD Sales Training

'Selling today is all about recognising the true motivations of buyers and aligning your presentation/solution to match their needs and desires. We all know that. So, with an up-to-date buyer, who has. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

article thumbnail

Another Year Older…

Engage Selling

'… And another year wiser! Here is what I discovered during my 42nd year: The more value you deliver the more people want to be associated with you. Doing more work, adding more stuff, saying more, is not always what is needed. Sometimes a simple “you are right” is the best advice. Your clients benefit most when you deliver results quickly.

article thumbnail

Is Your Customer at the Center of Sales Onboarding?

SBI Growth

'As an experienced sales leader, new hires are essential to Making the Number. Their success is your success. The goal is to minimize the time it takes them to reach full quota attainment. Sales and HR leaders often misdiagnose the root cause of long ramp times. When new hire sales reps are not productive, take a look at onboarding. The lack of customer focus can be a deadly impediment.

article thumbnail

How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

article thumbnail

5 Social Selling Tactics to Find Your Next Sales Job

SBI Growth

'You are a Sales Rep. You lost your job or you see the axe falling soon. How do you get another job in this competitive market? You must treat hiring managers as your Buyers. Then connect to them through social selling , inbound marketing techniques. Download the Self-Promotion Guide for a ready-built, effective approach to securing your next job. The Hiring Manager as the Buyer.

article thumbnail

How Big Data Can Help the Sales Leader

SBI Growth

'Unless you’ve been living under a rock for the last two years, you’ve heard about “ Big Data ”. However, most Big Data examples concern large B2C companies. These companies are harvesting vast amounts of internet activity and point of sale data. Many of the B2B sales leaders simply dismiss the Big Data revolution. They say, “I’ll never have that kind of data, why should I bother?

B2C 129
article thumbnail

Inbound Marketing’s Top 4 Newest Insights

SBI Growth

'I recently had a cup of coffee with a good friend and marketing peer. Kathy is the CMO of an emerging software company. She has helped build the company with superb demand generation efforts. Kathy always has great insights to share. This time however Kathy was incredibly frustrated. She has been trying to reduce her cost per lead, but have not been able to get below $360 per qualified lead.

Marketing 129
article thumbnail

Energize Sales Onboarding – Make it Agile

SBI Growth

'Sales turnover is a silent killer. Sales and HR leaders constantly ask, “How can we be sure our new sales people have the right skills?”. This post answers that question with contrasting examples of onboarding models. It describes how Agile methodology can be applied to Sales new hire onboarding. It includes an Agile Onboarding Scorecard you can download here.

article thumbnail

The 2023 Supply Chain Crystal Ball: Challenges and Solutions

Speaker: Olivia Montgomery, Associate Principal Supply Chain Analyst

Curious to know how your peers are navigating ongoing disruption? The supply chain management techniques that dominated the last 30 years are no longer supporting consumer behavior or logistics and manufacturing capabilities. So what’s working now? What should your plans for 2023 include? By researching the supply chain challenges and solutions that businesses – especially small and midsize businesses – are currently experiencing, we’ve learned what’s working and what’s not.

article thumbnail

What Are My Competitors Doing That I Am Not?

SBI Growth

'“What are my competitors doing that I am not?” That’s a question I often hear from marketing leaders. The one thing the best marketers are doing is Contextual Content Marketing. Everybody is producing content these days. There’s no shortage of it on any topic under the sun. Unfortunately, simply producing content is no longer a source of competitive advantage.

article thumbnail

Sales and Marketing: Can't We All Just Get Along?

SBI Growth

'You know the saying “plays well with others”? Well, a study by the Corporate Executive Board found that Sales and Marketing don’t. In fact, they say 87% of the terms Marketing and Sales use when describing each other are negative. You read that right. Almost 9 out of 10 times, we talk bad about the other guys. Pretty amazing when you consider we both play for the same team.

Marketing 125
article thumbnail

Multiply your Content Marketing by 6X

SBI Growth

'The demands for content creation on today’s marketing team can take the form of a raging beast. Marketing teams are fighting to keep up. Too often Content Marketing leaves a wake of smoldering bodies as it devours every ounce of capacity. Chief Marketing Officers are struggling with guiding their teams on how to keep up. Inbound Marketing tactics are fueled by content.

Marketing 125
article thumbnail

Book Review: The Gamification Revolution

SBI Growth

'A few weeks ago I got an email from a client telling me “ You have to read this book.” This client, Hi Leva of Clear Channel, has a good eye so I paid attention. The book, The Gamification Revolution , by Zichermann and Linder, discusses how to leverage game mechanics to beat the competition. The concept of gamification is catching on in B2B sales and marketing.

B2B 124
article thumbnail

How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten