This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Business leaders spend months ideating and developing the perfect strategy—but when it comes time to operationalize, companies often back down, tucking the corporate strategy away until the following year. On the premiere episode of The Strategy Gap, we spoke with Candice Williams , Strategy Manager at the Development Bank of Jamaica who dived into her hands-on experience in designing and successfully implementing organizational strategies.
Thanks to the Managing Partners’ Forum Strategy Summit at haysmacintyre earlier this week. My takeaways from the insightful facilitators and panellists were: Recruitment of lawyers is down on previous years whereas business support is up Increase in tax hires in law firms Increase in marketing roles (exceeding 2019 numbers) Whilst training/learning roles shrunk compared to 2019 there was an increase in employee relations roles Legal sector recruitment is higher in the regions than in Lond
In today’s marketplace, consultative selling is a critical differentiating factor. Competition is fierce and buyers have endless options and information available at their fingertips. Having a good product or service is no longer enough to stand out. To stay relevant and get ahead of the competition, your salespeople must be capable of selling not only your offering but also of selling themselves as strategic advisors capable of helping solve their prospects’ and customers’ business problems.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
You’ve invested significant time and resources in developing a strategic plan, and now you’re eager to track its progress and evaluate its impact. Naturally, you want to keep a close eye on the execution and measure the results. Quarterly tracking seems like a reasonable approach, giving you enough time to assess performance and make the necessary adjustments.
MEDDIC is not actually a healthcare term. It’s a sales acronym. And it’s all about deal qualification MEDDIC – a deal qualification framework Many think that MEDDIC is a sales process , but it’s really a deal qualification framework with multiple processes for decision criteria, decision process, etc. aimed at helping sales teams assess the viability of a sales opportunity.
In this fast-paced digital era, staying ahead of the competition requires mastering the art of customer relationship management (CRM). A robust sales CRM system is the key to optimizing your sales process, improving team productivity, and ultimately driving revenue growth. From selecting the right CRM platform to implementing automation and analytics, we will uncover the secrets to maximizing your sales efforts.
In this fast-paced digital era, staying ahead of the competition requires mastering the art of customer relationship management (CRM). A robust sales CRM system is the key to optimizing your sales process, improving team productivity, and ultimately driving revenue growth. From selecting the right CRM platform to implementing automation and analytics, we will uncover the secrets to maximizing your sales efforts.
In today’s digital world, email marketing continues to be a vital tool for businesses to connect with their audience. However, simply sending out generic emails to your entire contact list is no longer effective or efficient. This is where email marketing automation comes into play.
AI is increasingly becoming a natural addition to daily workflows across sales and revenue departments. 79% of sales professionals who use AI say AI tools are an important addition to their overall sales strategy, according to our State of AI survey. Conversely, there are endless dilemmas about how AI will shape reality, raising serious concerns. So, let’s explore what sales leaders think about AI-powered solutions and what they do to overcome AI fears.
Elevate team collaboration and build customer intimacy directly within Salesforce. Altify Insights rewrites the rules on what best-in-class looks like in B2B sales solutions. In a time when it couldn’t be more imperative to understand the challenging business landscape, the gears and things that make accounts tick, Altify Insights promises to give sellers what they need to solve problems, build relationships, and land and expand accounts.
Sourcing new logo accounts is a top priority for every enterprise partnership. Each year companies spend weeks (if not months) preparing for and working with their partners on Quarterly Business Reviews (QBRs). Unfortunately, the bulk of those meetings end up being spent identifying which accounts to target. These efforts are often highly manual and very tactical.
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
“Half the money I spend on advertising is wasted, and the trouble is I don’t know which half.” – Unilever founder Lord William Leverhulme. This famous quote accurately described the plague of marketers for decades. When options were limited to billboards, magazine ads and TV spots, there were literally no ways to capture visits, let alone engagement.
Building rapport is central to any successful sales effort. It makes your interactions feel more human, frames you as a consultative resource, puts prospects at ease, and ultimately helps you develop trust on a limited timeline. But ineffective rapport building can read as sleazy, disingenuous, or flat-out strange. And if you exhibit any of those qualities, you're going to have a hard time sustaining productive conversations with prospects — let alone closing deals.
On this episode of the Sales Gravy podcast, Sales Mastermind Group "Awesome" asks Jeb Blount sales questions. If you've ever had a question you wanted to ask Jeb then you'll love this episode. It's free flowing, insightful, and informative. Mastermind Groups: A Powerful Way to Start Selling and Leading Better A Mastermind Group is a peer-to-peer mentoring group where individuals come together to help each other solve their problems and improve their lives or businesses.
Training. It is usually something that we undergo when we begin a new position or new company, but the best sales organizations, like the best sports teams, are constantly training all of their people. Simply put, well-trained salespeople drive more revenue. Training should be seen as an essential ongoing investment designed to develop and help each of your salespeople grow.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
To truly uncover what your buyers want and need, your salespeople must be experts in asking open-ended questions. Asking open-ended sales questions—and making an intention to listen to the response thoughtfully—allows your reps to connect with prospects and customers and gather the information needed to recommend the best possible solution. In fact, an open-ended questioning process can lead buyers towards a decision much more effectively since they’ll be verbalizing exactly what they need in a
Marketing Development Funds (MDF) are a powerful force within partner ecosystems. MDF investments are how you spread the word about your products and drive demand with and through an extended army of partner marketing teams. MDF allocations boost the marketing budgets for your partners in exchange for a promise that they will drive awareness and demand for your joint or complementary solutions.
Organizations implement process improvement initiatives, using various process improvement tools, to drive operational excellence, enhance customer value, achieve cost savings, and remain competitive in their respective industries. By continuously evaluating and improving their business processes, companies can continuously evaluate and improve their processes to adapt to changing market dynamics, deliver superior products or services, and achieve sustainable growth.
Launching or expanding a print business can be scary but; with the rise of excellent eCommerce platforms, such as WooCommerce, and innovative web-to-print product designer plugins, setting up your print-on-demand store has never been easier.
How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
The pandemic had a profound impact on people and industries across the world, with lasting changes to the way many people work and travel. Travel has now rebounded and, in some cases, even exceeded pre-pandemic levels. Most hotels and resorts worldwide have now reached or exceeded 100% of 2019 occupancy. That said, hospitality brands continue to face challenges that impact their ability to consistently deliver a high level of service to their guests, including: Labor shortages: Like most industr
Sales management is a tough job. I googled why sales managers fail and got “About 206,000,000 results (0.40 seconds).” “About 60% of new managers fail within the first 24 months in their new role”, according to research from CEB Global. Why? There are a lot of reasons (just ask Google), but it often comes down to not knowing how to manage people effectively and not being able to implement changes and improve the selling process.
The following is excerpted and adapted from my book, The Mistakes That Make Us: Cultivating a Culture of Learning and Innovation. I admire the culture that KaiNexus leaders have been cultivating -- as with a garden, tending to the culture is a never-ending process.
In my last column article Generative AI: What’s Next and How to Get the Payoff, I concluded with a recommendation and decision tree for selecting a generative AI tool — or should I say “toy” — looking at the still ongoing hype?
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Every business goes through its highs and lows. But what if I told you that your highs could be even higher and that you could avoid some of your lows altogether? Whether you are just starting your company or have been leading your team for decades, your business can benefit from having accurate economic foresight in its planning. With the right data and tools at your disposal, you can take your business to much greater heights than you thought possible!
Nowadays, new technologies enable a highly detailed understanding of the way customers buy, fancily known as “digital customer journey”. They also allow a cost-effective application of predictive analytics in Business-to-Business (B2B) sales. However, mapping this customer journey represents – at the same time – one of the most difficult challenges companies face.
Business process improvement (BPI) is the systematic approach of analyzing, optimizing, and enhancing existing business processes to achieve better efficiency, effectiveness, and overall performance. It involves identifying areas for improvement, implementing changes, and monitoring the outcomes to drive positive results within an organization. The goal of business process management is to streamline workflows, eliminate inefficiencies, reduce costs, enhance quality, and improve customer satisfa
One of the most crucial metrics to monitor in the RV industry is market share. What is Market Share? Market Share refers to the portion of the market that a specific company or product controls. Within the RV market, this can be further divided into: Unit Market Share and Revenue Market Share.
Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
SBI research indicates that 44% of satisfied A-player sellers are pursuing new roles. These are the people who claim to be happy and good at their work. Given the uncertain market, this signals a feeling of insecurity and untapped potential.
LinkedIn is a B2B social media platform for working professionals as they can connect with their prospects. Helping the professionals expand their business network and generate valuable leads is one of the main functions of every prospect. When compared with the other social media platform a LinkedIn relationship begins with one user sending a connection request to the other user that they want to connect with.
I have been thinking a lot about sales questions lately also referred to as question-based selling. Overall, asking the right kind of sales questions empowers you to effectively understand your customers, tailor your approach, address objections, and guide the sales process. Probing for the right answers improves your chances aligning to the buyer’s pain points and providing a solution that meets the buyer’s needs and increases the likelihood of successful sales outcomes.
New York, 14th July 2023, DemandFarm, a leading player in account-based sales solutions, is proud to announce its recognition in the Forrester Research report “ The Account-Based Selling Technologies Landscape, Q2 2023.” The report evaluated over 30 account-based selling technology providers and highlighted DemandFarm’s ability to help companies achieve their account-based goals by providing a comprehensive suite of features that enable them to align their sales, marketing, and customer s
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
We organize all of the trending information in your field so you don't have to. Join 105,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
52 
Let's personalize your content