ClearPoint Strategy

JANUARY 16, 2024

Worried that your strategic planning is on shaky ground?

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Strategic Account Management Association

JANUARY 17, 2024

The relationship between procurement and sales teams has always been something of a power struggle. Here, Harvey Dunham and Christopher Jensen of the Strategic Account Management Association, give the sales slant on how procurement can genuinely become a customer of choice. The post Procurement & Sales: A Complex Relationship appeared first on Strategic Account Management Association.

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Procurement Account Management Sales Management 520

Luminas Strategy

JANUARY 15, 2024

Strategic planning is a common organizational practice that, when done properly, will increase the likelihood that an organization will meet its goals. The following Harvard Business Review article, “The Hard Questions to Ask When Planning Your Strategy” provides an interesting perspective on conventional strategic planning and the importance of being realistic about the value that your organization creates.

Customer Value 52

Customer Value Supply Chain Value Proposition Advertising 52

OnStrategyHQ

JANUARY 19, 2024

This is the age of Artificial Intelligence – and as the world grapples with using generative AI models contextually inside their organizations, we’re here to help explore how to use AI practically and incorporate it into your next strategic planning process. ChatGPT and other generative AI tools have one thing in common– they are only as strong as the AI prompt you put into it.

Artificial Intelligence 52

Artificial Intelligence Organization Media Decision-making 52

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

ClearPoint Strategy

JANUARY 16, 2024

Master the art of strategic planning with our guide. Learn how to develop a strategic plan that aligns with your goals and drives measurable results.

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Software Sales Guru

JANUARY 15, 2024

Don’t Give Away the Deal at the End Salespeople can invest months building value slowly with a customer, only to give it away in an instant at the end of the sales cycle when a savvy buyer flinches at the price tag. If a salesperson believes the buyer has the money, and thus all the leverage, they offer unilateral concessions in order to get a.

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Software Software Sales Negotiation 130

Hubspot Sales

JANUARY 15, 2024

Welcome to “The Pipeline” — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. Many moons ago, I was pitching a huge deal to Sony Pictures. It was all going according to plan — we had a great initial call, flew to Los Angeles to demo the product, and nailed it. Things were looking good. We sent them a proposal and even flew out for a second in-person follow-up.

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Stakeholders Sales Communication Meetings 119

RAIN Group

JANUARY 17, 2024

Every buyer has personal preferences for how they like to buy. There are multiple buying styles and preferences to consider, but the number isn't infinite. It’s six.

Sales 111

Sales 111

The Great Game of Business

JANUARY 16, 2024

What Business Leaders Should Know Going Into 2024 Another year is in the books. As we set our sights on 2024, many businesses are starting to feel the effects of the slowing economy. To help you and your team find success through this time, ITR Economics and The Great Game of Business are teaming up to provide you with insight into some essential information all business leaders should know going into 2024.

Business Planning 102

Business Planning 102

The Center for Sales Strategy

JANUARY 15, 2024

Developing sales leaders is not just about their individual growth; it’s the secret to the continued success of the organization. Sales leaders play a pivotal role in coaching teams, driving revenue, and creating a positive culture. With all of this responsibility, it is often difficult for leaders to find time to focus on their own development. Yet, there are many proven benefits to providing leaders with growth opportunities, including increased productivity and performance, better recruitment

Decision-making 107

Decision-making Organization Sales Leadership 107

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Hubspot Sales

JANUARY 17, 2024

Confession time: I've been in the market for a new car for months now, but the thought of stepping onto a car lot and negotiating prices with a car salesperson is about as exciting as getting a root canal. Luckily for me, the Internet exists, and I can do quite a bit of research on my own. I can pinpoint the exact value of my current car, compare prices, and find the right car for me.

Value Proposition 118

Value Proposition Decision-making Sales Internet 118

Force Management

JANUARY 16, 2024

There’s no doubt that the way sales organizations and their customers interact has shifted in the past few years. From a new remote-first approach to rapid digital technology advancement, the customer journey is new and requires active participation from more than just your sales team. The companies that succeed in 2024 will be those who adopt a cross-functional revenue mindset , equipping every customer-facing role to articulate and negotiate on the value of their solution.

Negotiation 99

Negotiation Digitalization Organization Sales 99

ClearPoint Strategy

JANUARY 16, 2024

18 goal-setting tips to increase the likelihood of realizing your strategic goals.

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The Center for Sales Strategy

JANUARY 16, 2024

As businesses focus on attracting new customers, they often overlook the importance of nurturing existing relationships to boost their bottom line. Don't let your hard-earned customers slip away. Read on to discover five powerful ways to elevate your organization and achieve a higher renewal rate.

Organization 103

Organization Sales 103

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Vantage Partners

JANUARY 19, 2024

It’s no great secret that M&A activity in bipoharma has been on the rise over the past 12 months. Analysis from EY found that life sciences M&A spend was up 34% last year relative to 2022, despite a reduction in deal volume. Activity among Big Pharmas in 2023 ( Merck + Prometheus ; Pfizer + Seagen ) dominated headlines, and major deal announcements around this year's JPM Healthcare conference (including Merck's acquisition of Harpoon Therapeutics , J&J's acquisition of Ambrx , and GS

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Acquisition Healthcare 83

Force Management

JANUARY 18, 2024

Many companies mistake sales negotiation as a function conducted exclusively by sellers. We consider negotiation a team effort. In a complex B2B sales environment, it is rare for an individual seller to negotiate an entire deal on his/her own without the support, guidance and active participation from the rest of the organization. There are multiple functions and teams involved in negotiation alongside the sales team.

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Negotiation Sales Environment Sales B2B 91

ClearPoint Strategy

JANUARY 18, 2024

Discover the essentials of PHAB Accreditation in our guide: Uncover what it is, why you should care, and why it matters for public health performance.

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Zendesk

JANUARY 18, 2024

The Zendesk Agents of Change program partners with nonprofit organizations that offer workforce development training and upskilling services to historically marginalized or underrepresented adult communities. Agents of Change was launched in 2021 by the Zendesk Tech for Good team. The program provides grant funding, free Zendesk software, and free certification exams to nonprofit organizations so they can provide skills-based learning to students from underserved communities.

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Digitalization Organization Marketing Software 78

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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Meetings

Customer Think

JANUARY 16, 2024

Artificial Intelligence: An Overview and Evolving Responsively Artificial Intelligence (AI) involves creating intelligent computer systems that operate autonomously. These systems possess the ability to learn, adapt, make decisions and act in a manner similar to the human brain, utilizing advanced techniques such as Large Language Models (LLMs) and Generative AI.

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Artificial Intelligence Decision-making Customer Experience 78

Nutshell

JANUARY 15, 2024

Every business can get up to speed to sell its products online when equipped with the right tools. One of the crucial tools you must have is an ecommerce platform. The best ecommerce platforms make building and managing an online store easy. These tools also make the buying process seamless, thus providing an excellent experience that retains customers.

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eCommerce Artificial Intelligence Decision-making Media 78

Kainexus

JANUARY 16, 2024

The term "Gemba" comes from Japanese and is widely used in various industries, particularly in lean manufacturing practices (or lean in other settings). "Gemba" (現場)—sometimes spelled "Genba"—translates to "the real place" or "the actual place" in English. In the manufacturing context, it refers to the place where value is created, where the actual work happens, such as the shop floor or production line.

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Manufacturing Communication Management 75

SBI Growth

JANUARY 18, 2024

When organizational growth stagnates and prospects decline, company boards might bring in new talent to revamp the company’s trajectory. For the new CEO brought in to turn things around, it might seem a daunting task: conflicting opinions, time pressures, and a lack of background info are all challenges the new CEO must overcome. The first step in going forward?

Organization 71

Organization Marketing 71

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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

Sales

Customer Think

JANUARY 14, 2024

I originally wrote today’s post for Measures Consulting. It appeared on the Enghouse Interactive blog on September 7, 2023. Customers’ expectations about their experiences during every stage of the relationship with the brands with which they interact have evolved greatly over the last few years.

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Management 78

Nutshell

JANUARY 19, 2024

At the end of the day, the goal of every business is to win sales and earn revenue. But when people buy from you, you need a way to bill people for your services and accept payments. That’s where invoicing software comes into play. On this page, we’ll be covering some of the best free invoicing apps. Of course, some of the free apps listed here include paid versions.

Software 71

Software Software Sales Analytics Digitalization 71

Kainexus

JANUARY 16, 2024

In the competitive landscape of today's business world, organizations face constant pressure to deliver superior products and services while optimizing operational efficiency. Continuous process improvement (CPI) contributes to success by providing a framework for organizations to regularly evaluate and refine their processes. This leads to cost savings and improved productivity, allowing businesses to meet or exceed customer expectations.

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Prioritization Innovation Organization Meetings 72

Zendesk

JANUARY 17, 2024

As Zendesk unveils its sixth CX Trends report, it’s become clear that the CX landscape is undergoing sweeping changes. And as Zendesk’s Joey Edwards-Lebair explains in this latest episode of Conversations with Zendesk, businesses and their customers are entering the era of intelligent CX. “What sets this moment in time apart is really the convergence and synergies of capabilities and technologies coming together,” Edwards-Lebair said.

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Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

Sales

Customer Think

JANUARY 14, 2024

Are your customer service staff spending too much time answering repetitive questions? Do you want to improve customer satisfaction and reduce your support team’s workload? Then, it’s time to consider implementing a knowledge base.

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Nutshell

JANUARY 18, 2024

Back in the days when documents existed only in physical, printed copies, people would always sign those documents using pens. But today, so many documents are purely digital. As a result, it’s common for people to use electronic signatures (eSignatures) to sign documents. Doing this, though, requires specialized apps to ensure security and authenticity.

Digitalization 71

Digitalization CRM Organization Management 71

Kainexus

JANUARY 18, 2024

Continuous improvement is a systematic and ongoing process to enhance the efficiency, effectiveness, and overall performance of an organization, product, or process. Rooted in the philosophy of incremental progress, continuous improvement involves identifying and implementing small, ongoing changes to achieve greater productivity, quality, and customer satisfaction over time.

Innovation 70

Innovation Organization 70

SBI Growth

JANUARY 15, 2024

Generation Z is all about tech. However, when building relationships with customers, they might struggle a bit compared to older generations. To close this gap, you must teach your Gen Z reps some key rapport-building skills that will position them as trusted partners despite age differences.

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Sales Sales Leadership Sales Management Leadership 62

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Marketing