Hubspot Sales
APRIL 12, 2021
As a sales manager, ensuring that your team's communication with prospects is tight and effective is in your best interest. You want to put out cohesive messages, in keeping with your organization's values and goals. That process — making sure your team's communications aren't erratic — is most commonly referred to as implementing consistent sales messaging.
Software Sales Guru
APRIL 12, 2021
Create a Safe Negotiating Space In a career as a salesperson, chances are you will come across a professional negotiator. Someone who has been trained to get the best deal possible. There are plenty of strategies to prepare you to work with these savvy people. But most deals are going to be with average buyers. People who hate conflict as much as you do.
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The Center for Sales Strategy
APRIL 13, 2021
When you start a new sales job, there’s always a transition that includes many different learning curves. You learn how to embrace a new culture, learn to meet the expectations of new leadership, take on new functions within a sales job, and then there's the social pressure. One of the best ways to ease the pain of transition is to offer new sales hires training —training in areas that help introduce skills needed or training for existing salespeople to enhance skills they may have already devel
Drift
APRIL 15, 2021
The most successful salespeople share a few things in common. They: Focus on helping vs. selling Listen more and talk less Use creativity over craftiness And they double down on technology to keep pace with their ever-evolving buyers Those are just a few of the fundamentals I learned early on from the Drift sales team. But I wanted to learn more. More about our sales process and how we use Drift.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Hubspot Sales
APRIL 12, 2021
When it comes to sales, some might think the only difference between sales roles is the product you’re selling. However, enterprise sales strategy differs vastly from self-service, SMB (small-medium business), or mid-market sales. The method for engaging customers and moving through the sales cycle will depend on what type of sales process your company is running.
Xant
APRIL 15, 2021
One of the most positive outcomes from the past year was the swift adoption and embrace of technology for sales and marketing. As teams moved out of the office, they learned quickly how to stay aligned and hit their targets without face-to-face interactions. As a result, many sales technologies saw rapid growth, and sales teams shifted their priorities and strategies.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
OnStrategyHQ
APRIL 15, 2021
We’re All Tired, But Don’t Skip This! We get it! We’re all fatigued with Zoom meetings, virtual happy hours, working until all hours of the night. It’s easy to just close the curtains and roll into tomorrow. But the world has shifted in almost every way. Not considering the resulting megatrends would be a mega-mistake. If your strategic plan doesn’t consider megatrends brought on by the pandemic, we recommend revisiting your plan to adjust for your organization̵
Hubspot Sales
APRIL 13, 2021
The right pricing can make or break a business. Copying your competitors might mean starting a price war, but making a guess could leave you balking at abysmal sales numbers. Successful price optimization is a matter of finding the sweet spot between valuable and lucrative — a balance that can have a major impact on your sales, customer satisfaction, profits, and achievable growth goals.
Arpedio
APRIL 16, 2021
careers. Office Assistant til hurtigt voksende softwarevirksomhed. Careers. Office Assistant til hurtigt voksende softwarevirksomhed. ? Back to careers. Trives du med at holde orden, et godt overblik, hjælpe gode kollegaer med diverse praktiske ting og byde gæster velkommen? Er du imødekommende og har du en proaktiv tilgang til dine egne opgaver? Så er du måske vores nye Office Assistant.
The Center for Sales Strategy
APRIL 14, 2021
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Zendesk
APRIL 16, 2021
Sales reps know nothing’s harder than patiently nurturing a lead, establishing a relationship with them, and carefully converting them into a customer—nothing, of course, except finding a good lead in the first place. Lead generation is often a huge challenge for sales and marketing professionals. But it doesn’t have to be. With the right tools and advice, anyone can become an expert in how to generate leads.
Insightly
APRIL 15, 2021
What is a sales process? Why is it important (Par 1). How to future-proof your sales process & avoid failure (Part 3). This is part 2 of a sales process series based on conversations with Insightly VP of Sales, Mark Ripley. The first part of this series covered the benefits of improving your sales process: richer data, better coaching, improved scalability, and revenue optimization.
Freshworks
APRIL 14, 2021
What do you get when you combine the power of superior customer and employee engagement software with the world’s largest cloud platform? Yes, you got it right: more choice for millions of businesses small and large to buy modern, agile cloud solutions that delight customers and employees. . With the added availability of Freshworks products via AWS Marketplace’s curated digital catalog, customers can now easily find, test, buy, and deploy Freshworks solutions with simplified controls.
The Center for Sales Strategy
APRIL 16, 2021
- MOTIVATION -. "What you focus on is what you get.". -Bob Burg. - AROUND THE WEB -. > Debunking Myths About Selling Virtually – Selling Power. Historically, change can be difficult, especially after people devised and developed systems that work. That's why many sales professionals were skeptical of selling virtually. As one of the oldest professions, selling has always been about meeting people, locking eyes, and shaking hands.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
MDI Training
APRIL 13, 2021
Impuls Series - The Future of Workplace Learning Part 1 with Marina Begic: Digital Business Development Expert and Senior L&D Consultant. Our Digital Business Development Expert and Senior L&D Consultant Marina Begic is currently focusing intensively on “The Future of Workplace Learning” F ast and targeted learning, especially for leaders, is becoming increasingly important in an intensifying digital and agile world.
Zendesk
APRIL 12, 2021
Do you know what the No. 1 consideration for today’s job seekers is? Surprisingly, it’s not cash; it’s not the benefits, either. It’s culture fit. Fifty-six percent of people think finding the right organizational culture is more important than money in choosing a job, according to Glassdoor. And having a culture that inspires your workers is key for long-term retention, too.
Thoughtful Leader
APRIL 13, 2021
Many leaders feel frustrated by team members who won't follow instructions. Should the team members just be fired? Well, maybe. However, many leaders actually contribute to creating team problems without even knowing it. It's not necessarily a simple case of having bad team members, as convenient as that might seem. If your team members struggle [.].
Aepiphanni
APRIL 13, 2021
Not only have businesses been forced to “re-think” internal operations, they were also challenged to monitor customer expectations and quickly pivot as marketplace landscapes changed in the last 18 months. The long-term strategy from 2021 and beyond for businesses in any industry will most likely be focused on the perspective of customer experience in a post-COVID world.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Peter Simoons
APRIL 11, 2021
For a little over a year now we have all, to some extent, been influenced by the COVID-19 pandemic. Some countries have reacted more vigorously than others. We’ve seen that in all stages of the pandemic (and now again with the vaccination roll out). Some companies have reacted more vigorously than others, to the changing circumstances. Some have held back and will wait until it all passes by, others have transformed immediately to new business models.
Zendesk
APRIL 10, 2021
Let’s start with a brief reminder on what mass email marketing is and what it aims to achieve. What is mass email marketing? Also known as bulk email marketing , mass email marketing is a promotion technique where advertisers send out a single email to a large audience in hopes to convert prospects into closed sales. Why is mass email marketing helpful?
RAIN Group
APRIL 14, 2021
According to our research of sales, enablement, and company leaders: 64% prioritize increasing business with existing accounts. 62% prioritize improving customer retention, repeat business, and renewals. Despite this, only 8% of executives rate their account planning process as very effective.
The Center for Sales Strategy
APRIL 15, 2021
Regardless of the industry you work in; every company ultimately has the same goal: to increase revenue and grow business. To set your organization up for long-term success, you need more than just a goal. You need a strategic plan, and that’s where target drives come in. In this episode of Improving Sales Performance, Alina McComas , VP / Senior Consultant at The Center for Sales Strategy, shares her insight on implementing target drives that help improve revenue performance.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Apptivo
APRIL 13, 2021
For every company, the employees and the people need to connect with the customers. The company needs to know customers on a personal level and understand their needs and provide solutions. Therefore, a customer journey is a visual representation of the points and the stages that are covered by the customers while they interact with your business. It helps in telling the course of a customer.
Zendesk
APRIL 13, 2021
After a year of uncertainty caused by a global pandemic, people are craving the comforting embrace of familiarity—and they’re looking for it in all sorts of places. A 2020 study showed that customers only wanted to buy from the companies that knew them best. Seventy percent said they would do their holiday shopping exclusively with brands that personally understand them.
SBI Growth
APRIL 15, 2021
What is your plan for achieving your revenue target in 2021? With new logo acquisitions increasingly scarce across industries, market-leading companies have had to reimagine how to go beyond the install base to optimize revenue generation. SBI hosts multiple client advisory.
Revenue Storm
APRIL 14, 2021
One of our clients recently won a contract worth over $1 billion in a highly competitive deal where they ousted a long-time incumbent. When looking back at their strategy and approach, the account team agreed it was their ability to LEAD the client through a series of touchpoints early in the sales process that helped them win. Long before the formal tender process began, the account team successfully leveraged thought leadership and a demand creation selling approach to create the right narrati
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Apptivo
APRIL 16, 2021
In the time of the pandemic, everything has become a priority for business owners and managers. They want their business to handle all the changes and challenges the pandemic had brought upon them. But, in this scenario, it remains confusing for everyone on the business trends we may expect to see after the pandemic. It is a curious expectation on how would the behavior of customers and employees change with time because of the pandemic.
Zendesk
APRIL 15, 2021
Here at Zendesk, the Brand Team works on all aspects of the brand—internally and externally facing. Usually, we’re creating web pages, updating presentation decks, producing videos, and other content. Y’know—creative brand stuff. But sometimes, we get the opportunity to do something totally wacky. This project is one of those. By now, you may have seen our new slogan, Champions of customer service , floating around.
PartnerTap
APRIL 13, 2021
If you want to make strategic co-selling a primary revenue driver, building connections with your partner’s field teams is critical. Microsoft perfectly explains the benefit of co-selling: “co-selling with partners typically results in a larger sale on average than those sold independently, which incentivizes sellers and partners to work with each other to identify synergies and join forces.”.
ACT
APRIL 15, 2021
Has your marketing email ever been delivered to the junk folder? While sender reputation is the most common and likely cause, spam keywords are another factor in the equation that can trigger a spam filter to block or junk your email. Spam filters will check for specific keywords like “free” or “no credit check” both in the subject and body of your email and calculate a score based on the severity and combination of words used.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
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