Sat.Feb 01, 2020 - Fri.Feb 07, 2020

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How to Distribute Equity for Your Startup

Hubspot Sales

Your startup is gaining traction, and you’re bringing on an all-star team and board of advisors to help you build your company and want to offer them equity in exchange for their talents and services. But let’s be honest, distributing equity in a startup isn’t an intuitive process. However, the beauty of being a business owner is the constant learning you must do to grow and scale your company.

Investors 142
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Are Your Marketing Campaigns Agile Enough?

SBI Growth

Many CEOs often ask us while planning for 2020, “what’s the secret marketing sauce? What’s worked for your other clients when it comes to the marketing mix? What isn’t working?” And as most CMOs can agree, there’s no such thing.

Marketing 135
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Our Customer Onboarding Process: How We Customize Onboarding for 10,000+ Customers

Groove HQ

Here’s how we optimize our customer onboarding process to cater to all our customers’ needs. The post Our Customer Onboarding Process: How We Customize Onboarding for 10,000+ Customers appeared first on Groove Blog.

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How To Sell More Products To Existing Customers

MTD Sales Training

Who would you rather talk to? A new person who you haven’t met before, or a close friend? Who do you trust more? A salesperson you’ve never seen trying to sell you something you’ve never bought, or someone you’ve known for some time and with whom you have great rapport. Who would you rather sell to? Someone who has never heard of you, or an existing customer who knows you, your products and your reputation?

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Sales Engagement: A Guide to Its Rules and Resources

Hubspot Sales

As a salesperson, every last interaction you have with a customer or prospect matters — no matter how, when, why, or where you reach them. Every professional exchange a salesperson has with a potential buyer bears some weight. They’re all opportunities that you have to make the most of. Every interaction a salesperson has in the interest of selling something constitutes what’s known as a “sales engagement.

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Intel Headed Into the 2008 Recession at the Top – but Did It Stay There?

SBI Growth

Before the 2008 recession, Intel pushed out rivals by keeping its product cycles tight. With a philosophy that innovation would move the market in its favor, Intel devoted itself to delivering the fastest and latest technologies. Being ahead of the.

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[INFOGRAPHIC] CSS By The Numbers 2019

The Center for Sales Strategy

At The Center for Sales Strategy (CSS), we take delivering results seriously. Our proven strategies help clients improve their company’s sales performance and increase their sales revenue by providing strategic plans and tailored solutions for their needs. We've taken some time to dig into last year's numbers so we can analyze and improve in the coming year.

Sales 93
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Return on Sales: How to Calculate It and What You Need to Know

Hubspot Sales

Return on sales is one of the most important metrics involved in gauging the health of your business and testing the logic behind your sales strategies and budget. The figure is reported as a ratio and shows how much of your overall revenue results in profit versus paying down operating costs. Over time, you want your ROS to go up, because a higher ratio means more profit.

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Value Is in the Eyes of the Client

Sandler Training

In selling to and serving major accounts, we hear a lot about value. Certain buzzwords have emerged around this topic, terms that, more often than not, simply add confusion. The post Value Is in the Eyes of the Client appeared first on Sandler Training.

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Selling to the C-Suite: How to Get Executive Decision Makers to Act Now

Corporate Visions

The post Selling to the C-Suite: How to Get Executive Decision Makers to Act Now by Jim Druckrey appeared first on Corporate Visions. Confidence and competence. All too often, that’s what salespeople lack when selling to the C-suite and other financial decision makers. In fact, Corporate Vision s research found that the majority of companies aren’t satisfied with their ability to tell an executive-level story. 67 percent say they’re underperforming at getting executive-level prospects to buy now

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Weekly Roundup: Aligning Sales Data, Create a Social Selling Strategy + More

The Center for Sales Strategy

- MOTIVATION -. "Quality performance (and quality service) starts with a positive attitude.". -Jeffery Gitomer. - AROUND THE WEB -. > Straightening Out Your Sales Data– LinkedIn. For sales teams, scarcity of information was once a major pain point. Now we have the opposite problem. We are awash in sales data, pertaining to all elements of our operations.

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Prospects Deserve Delight in 2020: Here's How To Deliver

Hubspot Sales

In 2010 you won because of your product, in 2020 you win because of your customer experience. The world of B2B selling has changed, and your business strategy needs to adapt along with it. The buying process starts much earlier than the first phone call or email. Today, 84% of B2B buyers start their buying process with a referral. Because of that, your customer needs to be at the center of your entire business.

CRM 126
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Three Strategies that Will Improve Your Team’s Closing Numbers in 2020

Sandler Training

It’s the start of a new year, with new goals, new challenges, and new opportunities. Each sales team is unique. but every team leader in every industry is, we believe, likely to be interested in the answer to a critical question about the year 2020: What can we do to improve closing ratios and margins this year? Here are three proven strategies to consider from the Sandler leadership playbook.

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The 9 best sales management systems to help your team sell smarter

Nutshell

An effective sales management system can help your business reach or exceed its long-term goals. Sales management software encourages cooperation between sales reps and streamlines common activities. By using a sales management system or CRM , you can increase teamwork, cut down on mundane admin tasks, and ultimately achieve your desired sales goals.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Key Elements of Great Sales Enablement Goals

Showpad

Sales enablement is on the mind of many businesses and Sales leaders. Why? A high-performing Sales enablement program can streamline workflows, inspire marketing collaboration, optimize the Sales process, and most of all, empower reps to notch more wins and deliver a personalized customer experience. . Yet the pathway to creating an effective Sales enablement program may be more involved than some might initially think it to be.

Sales 85
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Lean Startup Methodology: What It Is and How to Implement It

Hubspot Sales

Do you follow the mantra "move fast and break things" to build your startup? If so, you're not alone — this way of thinking has driven startup culture for the past decade. However, what worked to build new companies in the 2010’s isn’t necessarily the best course of action in 2020 and beyond. Scaling a company doesn’t have to be a destructive process.

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The Best Sales Negotiation Tactics

The Center for Sales Strategy

The sales pitch is delivered, objections are resolved, and the contract is sent. Now, you patiently wait for the prospect to sign, and you’ve sealed the deal. But then — the email comes through, and suddenly you’re scheduling a sales negotiation. Even if a salesperson has properly qualified a prospect and correctly managed their expectations through the sales process, they still can find themselves shifting gears from consultant to negotiator.

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How CEOs Are Evaluating Their GTM Strategy in Changing Market Environments

SBI Growth

It’s 2020, and you are just launching your annual go-to-market strategy. You are feeling good about your plan. You have solid teams around each initiative and feel confident that the timeframes are achievable. You made some big bets, and you.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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4 Pro Tips For Better Sales Prospecting

Drift

Whether you’re just starting out at the beginning of a sales development career or you’re a veteran looking forward to another year, you understand the challenges associated with the industry. Every single person who carries a quota knows it can bring on a rollercoaster of emotions, but there are strategies you can put into practice that will make the stress and tasks associated with hitting your.

Sales 77
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Don’t Put Off Your “Must-Dos”

Engage Selling

As a seller, each day you have a set of tasks that need to be completed. Don’t put off your “must-dos.” It’s common.

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How Well Do You Know Your Customers?

Revegy

In the age of customer-centricity, B2B companies are fighting for a competitive advantage through strategic relationship building. By changing the dynamics between customer and provider, companies that earn trusted advisor status see significantly more wins, close deals faster, and are less likely to get blindsided by a client’s internal turmoil. In a recent webinar conducted with Revegy, a leading technology platform for customer revenue optimization, and FinListics, the solution for financial

Finance 65
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Three Pitfalls Holding Back Your Sales Operations Strategy

Miller Heiman Group

Most organizations today have a sales operations function: nearly 70% of organizations have a dedicated sales operations team, and of those that don’t, 10% plan to add one within the year, according to the 2 nd Annual Sales Operations & Technology Report from Miller Heiman Group. But only a third of these organizations meet the majority of their sales operations objectives.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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9 Best SEO Tools to Improve Your Local Search Ranking

ReviewTrackers

It has become common over the past years for consumers to search for a specific local business online before making a purchase decision. And when they search online, they always check out online reviews and other types of consumer-generated information. This all happens before the customer enters the buyer’s journey. According to Yelp, 85 percent of consumers use search engines to look for local businesses.

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Move Beyond Hope: In Major Account Sales, You Win or You Learn!

Sandler Training

Hope, the saying goes, is not a strategy. Wise words! But are you perhaps relying on hope a bit too much after you and your team lose a major account? The post Move Beyond Hope: In Major Account Sales, You Win or You Learn! appeared first on Sandler Training.

Sales 60
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Part Three: Introverts Can Sell | Defining the Introvert [Podcast]

Sales Gravy

On part three of our podcast series on Why Introverts Can Sell, Jeb Blount (Inked) and Mathew Pollard (The Introvert's Edge) engage in a deep discussion about what introvert's are and are not. You'll probably be surprised at their conclusion. Listen to Part One of Introverts Can Sell Listen to Part Two of Introverts Can Sell Listen to Part Four of Introverts Can Sell Listen to Part Five of Introverts Can Sell Listen to Part Six of Introverts Can Sell On part three of our podcast series on Why In

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Will Putting Your Suggestion Box Online Help Your Office Avoid Becoming The Office?

Kainexus

If the internet is any clue, I’m not the only one who was prompted by its 10th anniversary to re-watch a bunch of old episodes of The Office. (For fans, there’s a great new podcast called Office Ladies featuring Jenna Fischer (Pam) and Angela Kinsey (Angela). They walk through each episode sharing the inside scoop.). There’s an episode during the second season in which Dunder Mifflin Paper Company’s branch manager, Michael Scott, learns that his boss is coming for a visit later that day to hear

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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2020 Social Media Guide for Business Owners

Outbound Engine

The team at OutboundEngine believes that every business deserves great marketing. However, we also know it can be easier said than done. Not every professional has the time or interest to become an expert in marketing. To make things more complicated, social media marketing is rapidly changing. It’s hard to keep up with all of this at once while running your business and life.

Media 52
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Common Mistakes Startups Make in Customer Success

Strikedeck

Cairo Amani talks about the common mistakes that startup SaaS companies make when it comes to their customers.

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How to Succeed at Getting More Referrals [PODCAST]

Sandler Training

Mike Montague interviews John Rosso on How to Succeed at Getting More Referrals. In this episode they will answer, why are referrals so critical, how to create a well rounded prospecting plan, and so much more. The post How to Succeed at Getting More Referrals [PODCAST] appeared first on Sandler Training.

Sales 52
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[Complimentary Webinar] The State of Sales Negotiation

RAIN Group

Date: Thursday, February 13, 2020 Time: 11 A.M. ET Presenter: Mike Schultz Cost: Free. Whether you work on a sale for 9 days, 9 weeks, or 9 months, you can lose it in an instant during the negotiation. Even if you win, you may watch your margin slip away, the buyer piecemeal the product or solution set, or find yourself fighting against any number of hardball tactics.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.