Sat.Jul 06, 2019 - Fri.Jul 12, 2019

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3 Drip Campaign Emails With An Above 40% Open Rate

Hubspot Sales

When I first built my email list, I was ready to create some drip campaigns. Just one little problem: I didn't know what to say. I felt like a salesperson with this perfect prospect, but I couldn't find the words to convey how I could change this person's business. I started chatting with a few of my friends in sales to learn more about their best secrets and corresponding open rates, and David Sneider , Sendbloom's former head of growth and current CEO of Deco.Network, provided the following qu

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Transforming the Seller Experience Through Sales Enablement

SBI Growth

Today Ray Oram, Global VP of Sales Enablement for IBM, joins us to discuss how to transform the seller experience. Traditionally, sales enablement groups have spent their time working on budgets, supporting sellers through training, developing digital assets, and knowledge sharing.

Sales 112
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Six Ways Of Dealing With A Client Who Won’t See You

MTD Sales Training

It may sound strange, but there will be people you know you can help who will refuse to meet with you! How dare they! Don’t they know you have their holy grail, the answer to their prayers, the very thing they have been looking for? Of course, the world doesn’t work that way, and there will be prospects and customers who will reject your advances and avoid you at all costs.

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4 Ted Talks You Should Show in a Sales Meeting

The Center for Sales Strategy

If your sales meetings are typically just focused on reviewing the budget pacing numbers and other housekeeping notes, then WOW are you missing a great opportunity. Sales meetings are a great place to do sales training or sales warm ups. While most sales managers agree with this, they often share that one of the reasons they don’t do that sort of activity is that they don’t have time to prepare.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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The Ultimate Guide to Sales Management

Hubspot Sales

When thinking about ways to boost your revenue and grow your business, you might consider evolving your product line, reaching your buyer personas in new ways, or launching a brand awareness campaign. But what about considering the people who are working to sell your products every day? Specifically, the managers who lead your sales teams — they oversee the reps who communicate directly with your prospects and customers daily.

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What Does It Mean to Be Extremely Productive?

RAIN Group

Productivity is often misunderstood. One person might think being productive is conquering their never-ending inbox by the end of the day, while another perceives it as working as many hours as possible. Here's the thing: it's not about getting through your email, and it's not about being a workhorse and cranking out eight or more hours of work every day.

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The Most Underrated Tactic in Business Conversations

The Center for Sales Strategy

If someone has the “gift of gab” they're often told that they should go into sales. Which often, just gives salespeople a bad name. Think about it. None of us like the salesperson who just keeps talking. The one that knows everything and is willing to tell us every detail. Are you talking about something the other person expressed interest in?

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A Step-by-Step Strategic Account Plan Template for Shared-Value

Hubspot Sales

Are you a B2B account manager or sales executive who is serious about account-based sales or account-based marketing (ABM)? If the answer is “Yes,” chances are you understand your customers want partners, not vendors. To win new business and grow key accounts, account managers and sales executives must become thoroughly invested in their customer’s challenges, goals, and competitive landscape.

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Three Sales Management Practices that Chief Revenue Officers Can Use to Prepare Themselves for a Recession

Miller Heiman Group

The question isn’t if a recession is coming. It’s when. Nearly half of American CFOs indicated they believed a recession would hit by mid-year 2020 in a Duke University/CFO Global Business Outlook survey released in June 2019. European business leaders feel similarly, as half of European companies stated that a recession is imminent in the next five years and 18% believing their country is already in one.

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Turning Your Salesforce Into A Learning Force

Sales Readiness Group

In this episode, we discuss how sales is changing, how sales training needs to respond to the new complexities in the marketplace, and what salespeople need to do to adopt a learning mindset.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Sell That Smoothie! (Successfully Selling Integrated Solutions)

The Center for Sales Strategy

Shifts in consumer behavior over the last 20 years demand that businesses use multiple platforms to reach consumers. As a result, most media organizations today understand the importance of selling Integrated Solutions – just take a look at all of the capabilities that they have to offer a business to help them achieve their desired business results!

Media 79
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Hiring for Sales Ops? The 5 Job Descriptions You Need

Hubspot Sales

Your sales team is working harder than ever to differentiate your product or service and close new business. In fact, HubSpot research shows 72% of companies with less than 50 new opps were unable to meet their goals. That number shrank to just 4% with companies earning 101 or more opportunities each month. Reps need to prospect, sell, and close -- and that doesn’t always leave a lot of time for administrative or big-picture work.

Sales 141
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Move the Deal Episode 5: Harnessing the Power of Millennial Talent with Pam Hammers

Miller Heiman Group

The latest Move the Deal episode features Pam Hammers, sales performance consultant at Miller Heiman Group. With more than 15 years of experience and a focus in the manufacturing industry, Hammers’ expertise includes attracting, training and retaining millennial sales talent—and she’s sharing her advice with Move the Deal listeners. Win More With Your Sales Team.

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Measuring Sales Performance – By Revenue or Margin?

Sales Management Matters

In this blog series, sales performance management (SPM) consulting firm OpenSymmetry explored key sales compensation plan design components and considerations for team-based incentivization. Continuing in the third installation of this series, we’ll examine different scenarios for which measuring sales performance by revenue and by margin are the most appropriate.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Weekly Roundup: Marketing Hacks to Make You a Sales Management Guru + More

The Center for Sales Strategy

- MOTIVATION -. "NEVER PUT OFF TOMORROW WHAT YOU CAN DO TODAY". -THOMAS JEFFERSON. - AROUND THE WEB -. > Marketing Hacks to Make You a Sales Management Guru — Sales & Marketing Management. Sales managers are a rare breed. The job is challenging. The most successful sales managers demonstrate a knack for hacking other disciplines. Successful sales managers combine the skills of economists, data analysts, psychologists, sociologists and entrepreneurs.

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Stop Blaming Marketing: You Own Your Pipeline | Sales Strategies

Engage Selling

????????????????????????When I ask sales teams what’s the number reason why their pipeline isn’t more full—how come they’re managing a pipeline so lean it’s going to be impossible for them to hit their targets—they give me an excuse.

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Entering a New Market? Avoid This Common Market Research Pitfall

SBI Growth

Often entering a new market represents a significant growth opportunity for a company. As the CEO setting the strategic vision deciding which markets to pursue and when is one of the most important decisions, you can make. Despite this, far.

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Innovation Management Software: Connect Creativity and Collaboration

Planview

Ideation + Delivery = Innovation. It’s a simple equation that is often a lot easier said than done. But why? We have heard it time and again…Somewhere between the birth of an idea and the delivery phase, innovation slows or becomes nonexistent. Which is why “Innovation is rewarded but execution is worshipped!” While most innovation management software makes it possible for teams and organizations to gather and iterate on ideas, the question you must ask is, how do you ensure the best ideas becom

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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How to Transform Weekly IFM's from Time Wasters to Performance Improvement Meetings

The Center for Sales Strategy

Sales managers know that if they want salespeople to have a healthy sales pipeline, they need to have a balance between proactive, upstream sales activities, and reactive, day-to-day tasks.

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5 Customer Experience Success Metrics That Never Disappoint

Strikedeck

Christian talks about the top 5 metrics that companies use to measure their CX improvements.

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How to Succeed at Locking Out The Competition [Podcast]

Sandler Training

Clint Babcock, Sandler trainer, shows you how to succeed with the attitudes, behaviors, and techniques needed to beat the competition. Get the best practices for locking out the competition and winning in a competitive space, collected from around the world. Listen Time: 30 Minutes.

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Three Ways to Build a World-Class Customer Experience

Miller Heiman Group

T ransformations in the market have put the locus of power squarely in the hands of buyers: the world revolves around buyers and their needs. That means sellers have to work harder than ever to attract buyers and convince them to purchase—not just once but in perpetuity. To forge these lasting customer relationships, sellers must create a world-class sales system that consists of three components: customer engagement, performance support and sales enablement.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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The 10 Principles of Operational Excellence

Kainexus

The dictionary defines “principle” as “a fundamental truth or proposition that serves as the foundation for a system of belief or behavior or a chain of reasoning. Principles help us see the positive and negative results of our actions. They enable us to make smarter decisions about what we choose to do. In business, when leaders, managers, and team members understand the principles of operational excellence, they are better able to align systems and reward ideal behavior.

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Are there Negotiation Archetypes, and why should I care?

Gordian Business

“ We have the ability to create choice by altering our interpretations of the world. ” — Sheena Iyengar, Author - The Art of Choosing. Twenty years ago, one of the favourite words used by business gurus and keynote speakers at conferences was – a paradigm shift. Today you would think it is a button on a Tesla motor car. Now, a new hot word has appeared – archetype!

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Share Your Vision Through Questions to Create Buy-in

Sandler Training

Of the corporate blind spots shared in The Road to Excellence , “ not sharing the vision with those who have to implement it ” is one of the most detrimental to the sustained growth of an organization. To create buy-in with your team (aka “those who will have to implement it”) share your vision in the form of questions instead of statements. Read Time: 6 Minutes.

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Middle Managers: 3 Reasons Why They Can Unlock Business Success

CMOE

The Linchpin of a Business. Have you ever seen or heard of a linchpin? A linchpin is defined as something that holds the various elements of a complex structure together. For example, a linchpin passes through the end of an axle to keep a wheel in position. And that is exactly what middle managers are to an organization. They are the linchpins that connect the front lines to higher levels of management and the direction of the business.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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A Structured Approach to Problem-Solving | Webinar Recap

Kainexus

A little while back, we had the pleasure of presenting a webinar hosted by Chad Westbrook, a manufacturing engineering manager and AGCO production system manager at AGCO Corporation. AGCO is a full line manufacturer of agricultural equipment. The company makes everything, including tractors, tillers, sprayers, bailers, and other equipment. Chad joined our own Mark Graban to discuss a different way of thinking about problem-solving.

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Weekly Sales Enablement News Roundup – July 12, 2019

Showpad

Heat up your sales enablement program this summer with these latest tips, tricks, and news! B2B Email Marketing Techniques To Avoid Poor Sales Practices. In her research, Marie Fincher discovered that 59% of B2B companies do not use email marketing. In this article, she dives into why this might be, and provides five B2B email marketing techniques to create a strong strategic approach in order to increase the overall success of your digital marketing campaigns. . 12 Stats About Sales Enablement

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How to Succeed at Dealing with Tough Issues [Podcast]

Sandler Training

This year, on Fridays, Dave talks about the attitude, behavior, and techniques of successful sales managers as he shares his thoughts on the 49 Sandler Rules for Sales Leaders. Listen Time: 13 Minutes.

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Having Difficult Conversations with Employees: A How-To Primer in 20 Tip

CMOE

As managers, we’re there with our direct reports through both good times and bad. They’re not always the people we want them to be. Sometimes they have different perspectives, goals, and interests than we might expect. Many of us dread having difficult conversations with employees. However, those are exactly the conversations that can lead to better relationships, performance, and culture at work—as long as we can learn to handle them well.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.