Sat.Aug 03, 2019 - Fri.Aug 09, 2019

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The Ultimate Guide to Sales Metrics: What to Track, How to Track It, & Why

Hubspot Sales

You can’t manage what you don’t measure. While metrics are important in every aspect of any business, they’re especially critical in sales. Sales leaders can’t use their intuition to guide their decisions — not only are they dealing with a huge amount of information, but the risk of failure is high. That’s why successful companies obsessively measure everything about their go-to-market model, sales strategy, and salespeople.

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Revenue Functions Staffing-Know the Difference Between Operations and Enablement

SBI Growth

What does 1% mean to you? Does it mean the top wealthiest tier of individuals in the world? Does it mean you are an incredibly high or dismally low performer at something? Or does it bring to mind a particular.

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6 Steps of a Successful Sales Process: Understanding the Buyer's and Seller's Perspective

RAIN Group

How would you rate your organization's sales process? Ad-hoc: No consistent process. Emerging: Some consistency and planning framework. Defined: Guides sellers to plan for—and win—opportunities. Managed (adoptive): Well-defined and easy to use, offering specific details and guidance for selling. World-Class (adaptive): All of the above—and then some!

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Your Sales Team Needs This Trait

Engage Selling

Successful sales teams don’t manifest by chance. All of the top sales teams in the world generally possess a few key traits for success. One of these important keys is resilience. Let’s face it, sales can be challenging.

Sales 90
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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New Hire Training for Salespeople: The Ultimate Guide

Hubspot Sales

The average ramp-up time for salespeople is between six and nine months. That’s a lot of lost revenue for your company. So how do you maximize the investment you’re making in sales new hires? Below is a guide to accelerated ramp-up time for your salespeople (along with some examples of how HubSpot trains their salespeople). It takes time. It might feel like you’re over-communicating.

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Which Sales Org Structure Is Right for You?

SBI Growth

Far too often, sales leaders look to org structure first regardless of the underlying cause of their performance issues. Why? It is viewed as an easier change to make, and it is likely you have executed or been a part.

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Reinforcement: The Key To Leadership In Sales Coaching

Sandler Training

One of the things I talk about often with sales leaders who are eager to maximize their team’s performance is the principle of reinforcement. All too often, we think of training for salespeople as a one-and-done initiative, as something we can check off a list once the "training" event is over and consider finished. Actually, the training we have invested in is next to worthless if it is not reinforced over time, incorporated as a personal priority, and made an ongoing topic for discussion withi

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How to Calculate Cost of Goods Sold in Your Business

Hubspot Sales

Any business that sells products needs to know its cost of goods sold. Why? Put simply, it’s one of the biggest indicators of revenue, profit, and business sustainability. In this blog post, we’ll dive more into what cost of goods sold is and why it matters, go over the cost of goods sold formula, and give you a few tips for optimizing cost of goods sold in your business.

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How Customer Experience Impacts Financial Performance

SBI Growth

Many customer-oriented initiatives come with a significant price tag, and customer success leaders question their ROI. Brad Christian, Chief Customer Officer of Market Force, joins us to discuss the impact that customer experience has on a company’s financial performance. In the.

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The 5-Point Poor Performance Analyzer

The Center for Sales Strategy

If you are a manager with a struggling seller, this blog post is for you! Too often, managers place the blame of a struggling seller at the feet of the struggling seller. This is usually a mistake. There is a better way to find out what is causing the seller’s lack of performance, and it involves an analysis of the following five things: Talent and Fit.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Business Model vs. Strategy: What’s the Difference?

CMOE

Military strategy is thousands of years old but the field of business strategy has only been around for about fifty years. Because this field is so new, there’s still a lot of disagreement about how business strategy and business models should be defined—and often among those who write about these topics the most! Given these challenges, is it even possible to answer the question, “What is the difference between a business model and business strategy?

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ERP vs. CRM: To Integrate or Not to Integrate

Hubspot Sales

The global Enterprise Resource Planning (ERP) software market is expected to earn $47 billion in revenue by 2022. And ERP and Customer Relationship Management (CRM) are still important levers for businesses, with 53% naming the two as priority investments in 2018. You’re probably on a first name basis with your CRM , but you may be less familiar with ERPs.

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7 Ways to Destroy Customer Relationships

MTD Sales Training

Customers often judge us by the quality of the back-up service we offer. If everything goes well before we actually start working with them, they may see fit to buy our products and services. The proof of the pudding will be after the deal is done. If the back-up isn’t there, we may as well say goodbye immediately to this customer being loyal to us.

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3 Things You Can Do Today to Engage Candidates on Glassdoor

The Center for Sales Strategy

Glassdoor was initially founded with the intent to improve transparency, which is part of the foundation for increasing employee engagement, but the benefit of being transparent doesn’t stop there. According to a recent Glassdoor.com study, p ositive online employee reviews not only enhance your overall employer brand, they directly correlate to a higher volume of candidate resumes for open positions and lower salary increases for the same job.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Proactively Managing Your Team’s Talent | Sales Strategies

Engage Selling

????????????????????????????Far too many sales teams underperform because they have underperforming sales reps in the team. These sales reps need to be replaced.

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3 Research-Backed Ways to Overcome Sales Enablement Obstacles

Hubspot Sales

Delivering value, making the ROI case, retaining customers, growing accounts, recruiting top talent, forecasting, implementing a sales process, using sales technologies, winning against the competition, developing sales managers, coaching sales teams, generating leads, onboarding, productivity, compensation. There’s no shortage of challenges facing sales leaders, and it can be difficult to decide which deserve to be prioritized first.

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Why Sandler Salespeople Find Pain

Sandler Training

As a sales trainer, I get a lot of pushback about the word “pain.” Many of my clients reason that there are many other motives to explain why people buy. There have been multiple instances where they were offended by the very word “pain” and its negative connotation and then asked if we can call it something else instead. . Read Time: 4 Minutes .

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Weekly Roundup: Helping Buyers Overcome Information Fatigue + More

The Center for Sales Strategy

- MOTIVATION -. "OUR GREATEST WEAKNESS LIES IN GIVING UP. THE MOST CERTAIN WAY TO SUCCEED IS TO TRY JUST ONE MORE TIME". -THOMAS EDISON. - AROUND THE WEB -. > Helping Buyers Overcome Information Fatigue — LinkedIn. Information overload is real. And for today’s B2B buyers, it’s a real problem. There was a time when it was difficult to find enough quality information while researching solutions and weighing options.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Ideas for Planning a Sales Kickoff That Will Stick With Your Team

Force Management

Many companies spend significant time and resources planning and executing their sales kickoff. If done right, the effort can be well worth it in the long run. Positive results can accumulate in the coming quarters and years down the line. In our webinar, "Your Next SKO: Stop the Insanity," we received several questions about planning a sales kickoff that will stick with your team.

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51 Startup Mistakes to Skip [Infographic]

Hubspot Sales

How easy it would be if the startup you created was guaranteed to succeed -- free from all the competition and harsh realities of the business world? Sadly, that can only exist in your dreams. If you truly want your startup to succeed, you need to work harder and smarter than the rest. The reason is that when you create a startup, you have no idea what you don’t know.

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How to Reward the Game-Changing Deal

Sales Management Matters

In the final blog of OpenSymmetry’s seven-part blog series on effective sales compensation plan design, we’re looking at how to manage all kinds of deals — even the unforeseen deal. To read the entire blog series, start with blog one. Rewarding significantly large sales is a challenge for any business. They are significant because they are critical to achieving overall company sales targets, but they are also unpredictable.

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Weekly Sales Enablement News Roundup – August 9, 2019

Showpad

Summer might be winding down, but we’ve still got hot Sales and Marketing tips, tricks, and news! 5 Biggest Sales Pitching Mistakes. Are you confident in your Sales pitching capabilities? You could be making one of these five mistakes that may result in losing a prospective sale. . Account-Based Marketing For More Sales And Bigger Deals. Account-based marketing (ABM) is a force that is driving results.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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How to Succeed at Preventing Objections [PODCAST]

Sandler Training

Joe Ippolito, Sandler trainer, shows you how to succeed with the attitudes, behaviors, and techniques needed to be more successful at preventing sales objections to close more sales. Get the best practices for selling, collected from around the world.

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Move the Deal Episode 7: Sales Coaching in the Flow with Tim Conroy

Miller Heiman Group

In the latest Move the Deal episode, host Greg Moore sits down with Miller Heiman Group Icon Tim Conroy. He’s spent the bulk of his career with Applied Materials , crediting his longevity to being open to learning and change. He focuses on sales processes (training and methodology) and enablement to support training and effectiveness, along with learning and development.

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How to Prioritize Your Time as a Sales Manager

Sales Readiness Group

In this episode, we discuss how to use a prioritization system to stop spending too much time stuck on urgent tasks, and more time on what's important—like coaching your team.

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How To Get Lucky, Or That Time Someone Took A Chance On Me

Liston Witherill

How do you become successful in your field? I wish there were an easy, one-size-fits-all answer. Here’s what I’ve learned: you need someone to take a chance on you. Maybe multiple someones. Ryan Holiday , an author and marketer, got his break when he worked with author Tucker Max. The two of them staged a boycott of Max’s book, which drummed up considerable publicity and book sales.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Increase your Broker Revenues by up to 37%

Deep Insight

HOW TO MAXIMISE THE ‘SHARE OF WALLET’ YOU RECEIVE FROM YOUR BROKERS. It’s all about ‘Share of Wallet’ Would you like to increase your broker revenues by up to 37%? If you’re in the insurance business, of course you would! It’s all about Share of Wallet and the reason is simple. In the world of insurance, brokers and Independent Financial Advisors (IFAs) have the power.

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Impossible Problems can be solved if you see a different future!

Gordian Business

“ Ideas are easy. Implementation is hard. ” — Guy Kawasaki. In the last blog, we looked at the Impossible Problem Innovation Model® and started to deconstruct the concept of an impossible problem. Let’s continue that focus because too quickly, people bypass the concept of clarity around a problem or opportunity. If you want to innovate and solve an impossible problem or leverage a fantastic opportunity you need to put in the work upfront to make that happen.

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How to Get the Most Out of Your Existing Technology Stack

Miller Heiman Group

The CSO Insights 2018 Sales Operations Optimization Study showed that companies actively invest in 25 different types of sales technologies, and the average sales organization uses 10 tools and plans to add four more in 2019. Yet most organizations aren’t showing a clear correlation between greater investment in tech and their sales results. Sales results continue to falter, as more than half of all deals forecast to close don’t and customer retention continues to drop, according to the 2019 Wor

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How to Succeed at Online Sales Training [PODCAST]

Sandler Training

Summer Solomonsen is Head of Cornerstone Studios at Cornerstone OnDemand, Sandler's Microlearning partner. Cornerstone and Sandler have partnered to deliver the world-famous Sandler Selling System in a proven Microlearning format. .

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.