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The term “headless WordPress” has recently become popular. You’ve probably heard about it but aren’t sure what it means. WordPress is a large and incredibly complicated platform, yet it has limitations. It’s a full-featured tool for bloggers and developers with many options, but it doesn’t let you do everything. Consider the following scenario: Publishing content […].
I want to highlight three important questions that buyers are asking themselves right now. Knowing how to deal with these three questions will help you attract and retain more customers. 1. Should I Engage? The first question that buyers are … Read More » The post Your Buyer Is Asking Themselves These 3 Questions | Sales Strategies first appeared on The Sales Leader.
Wouldn’t it be great if there was a silver bullet that would make you more successful in your sales efforts? Or if there was one thing you could do to really boost your sales results? Here’s the bad news: there’s no silver bullet. Sales success takes hard work and commitment, along with skill and savvy. There’s no shortcut to success.
Of the many strategic planning models that exist, the Blue Ocean Strategy could be considered the pacifist of the group. Based on an eponymously titled book , this strategy argues that “cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.” Companies should instead look for new market space and ways to reinvent the industry.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
The impact of the supply chain crisis is being measured in many ways – part shortages, the cost of shipping, the amount of containers, shortages of port workers, truck drivers and the list goes on. These factors and the corresponding financial impact traverses our newsfeeds and TV screens each day. Yet as economists study the […].
In today’s world of digital transformation, customers have come to expect streamlined and easy processes for every interaction they have with a company – and are willing to go elsewhere when those needs aren’t met. This is a trend that’s long existed in the B2C world that has accelerated in B2B over the past 18 months. Just like you might switch to another coffee shop after an unpleasant experience with a barista, you might also rethink the vendor you use after being mired in a painful buying pr
As a sales leader, you can count on the fact that there will be constant change. It's all around you — in technology, the economy, your team, and industry conditions. At times, it can seem impossible to prepare for and navigate the sea of changes you face, but successful sales managers adapt and adjust, and even embrace the changes. Whether the change is a small adjustment or a seismic shift, leaders have the ability to reduce uncertainty and smoothly maneuver the tumult of change.
As a sales leader, you can count on the fact that there will be constant change. It's all around you — in technology, the economy, your team, and industry conditions. At times, it can seem impossible to prepare for and navigate the sea of changes you face, but successful sales managers adapt and adjust, and even embrace the changes. Whether the change is a small adjustment or a seismic shift, leaders have the ability to reduce uncertainty and smoothly maneuver the tumult of change.
CEOs are increasing sales and marketing investment more than any other functional area in 2022, and most GTM leaders are funneling a significant portion of that investment to quota-carrying reps. However, where typical performers are on pace with winning companies when it comes to investment in people-intensive areas such as inside sales, field sellers, and key account reps, high-growth companies are much more likely to invest in areas that boost productivity and help teams work more efficiently
The customer experience(CX) is at the core of every business decision. Whether upgrading your existing system or developing new applications, CX is crucial for organizations to reap financial benefits and strategically improve loyalty and advocacy. Some of the factors that contribute to CX significantly are, Resolution Expectations Personalizations Time and efforts Integrity Out of these, […].
For some people, the thought of quitting their 9-to-5 to pursue an entrepreneurial life is exciting. For many others, it's frightening. But what if there was a happy medium — a way to keep a full-time job (and all its security) while earning an additional stream of income? Enter the side hustle. Let's learn more about side hustles, explore what makes a good one, and review the best side hustles for entrepreneurs and sales pros.
- MOTIVATION -. "People are influenced to change by people they trust.". - Mike Bosworth. - AROUND THE WEB -. > How to Help Your Team Hit Quota During the Holiday Season – HubSpot. Break the cycle of pressure to hit quota by playing into the holiday season and spreading the cheer! The holiday season is prime time to hit quota and set your team up to smash their numbers for months to come — but only if you play your cards right.
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
I haven’t written about Nimble in a while. Probably a mistake, because there is always something interesting going on in the Nimble world. Already on October 19 2021, Nimble announced the availability of a workflow functionality that is targeted at.
Driving organizational transformation is no easy feat, whether it’s your first initiative or your 10th. Force Management President, John Kaplan, answered timely questions during a webinar on sales leadership , sharing the tactics leaders are using now to achieve critical outcomes. Here are some of the most relevant questions answered, along with valuable resources to help you be successful.
How do you create a culture that attracts and retains top talent? One lesson Arnie Malham, Founder & President of BetterBookClub and Author of Worth Doing Wrong, teaches us in this episode is that it takes time and will not happen suddenly. Tune in now or keep reading for a brief overview.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Today’s sales professionals must be prepared to compete in a world where more communication with buyers takes place in venues where the salesperson cannot communicate face-to-face with the buyer. The post Sales Coaching in a Hybrid World appeared first on Sandler Training.
It’s safe to say nearly everyone has now interacted with a chatbot, so much so that a new cohort of chatbot power users is on the rise. These consumers are getting more comfortable online and want instant answers and zero wait time, and they are seeking out chatbot interactions first versus emailing or calling businesses […].
Everyone agrees that referrals are an essential part of growing a business. Furthermore, it's the most cost-effective way to build customer relationships and win new customers. Despite the sundry benefits of a referral program , how to ask for referrals has never been easy. Acquiring a referred customer will cost you almost nothing, and they have a high degree of loyalty and retention.
How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
No matter what industry you are in and no matter how excellent your products or services are, you will always have angry customers. Unfortunately, it’s inevitable. But that doesn’t mean you should sit back and let them be angry. These “detractors” can potentially damage your brand perception, spreading negative brand awareness to their community. This […].
Technology Matt uses: Zoom, Cornerstone, Showpad. Meet Matt Ondrejko, Vice President of Global Marketing at Valmont Industries. In this interview, Matt shares his perspective on how to get a business to digital faster using methods and tools that reduce print and increase customer insights in a non-traditional sales environment. . “For us, our push to go more green really initiated our digital transformation.
In this article, we highlight three tools that should be in every channel tech stack. The channel tech industry is awash with solutions created specifically for partnering, so it’s easy to get lost in this sea of software. We are here to help! Channel software is a great solution because it helps streamline, automate, and simplify channel processes.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Are you finding it challenging to manage your customer relations? Are you looking to switch to CRM Software? Are you unhappy with your current CRM platform? Then, this blog is a must-read for you and your organization. Wondering why? Well! This blog walks you through the evolution of Apptivo and how Apptivo CRM solutions have the potential to bring a huge difference to your business.
Data-driven segmentation and personas drive digital personalization The skyrocketing consumer demand continues to cause more aggressive competition in the online retail industry. It is undeniably one of the most thriving industries in the world today, magnified by the Covid-19 pandemic. The common thread amongst the top-performing Shopify stores, at least, is the total adoption of […].
Sales and customer service should be a natural fit. Both teams work to create successful customer interactions and move the company forward. It stands to reason that they should easily support one another—unfortunately, that’s rarely the case. Because sales and customer service (CS) teams are focused on different metrics, they rarely interact with each other.
The 5S technique is part of a broader set of management practices known as visual management or visual control. Although these tools are often used by organizations that employ Lean management or the Toyota Production System, they can be used by any organization seeking to optimize workspaces and processes. 5S can be implemented without technology to support it, but our clients have found that the digital approach can smooth the process and amplify the results.
Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
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After the long pandemic slowdown, travel is returning in fits and spurts. According to the U.S. Travel Association’s June 2021 Monthly Travel Recovery Data Report, 62% of American adults said they felt comfortable taking a vacation. That travel confidence resulted in 66.4 million U.S. airline passengers in June—marking a dramatic increase from 16.4 million passengers […].
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For every sales manager and General Manager, November and December are always interesting months. And the reasons why: it's the end of the year and it's BONUS month. It's the months to prod, cajole, incentivize, and yes, even beg the sellers to get out there and close the year strong! 2021 is nearly over! If you're only a few dollars short of getting your year-end bonus, you should do everything within your power to do so.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
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