RAIN Group
NOVEMBER 17, 2021
Wouldn’t it be great if there was a silver bullet that would make you more successful in your sales efforts? Or if there was one thing you could do to really boost your sales results? Here’s the bad news: there’s no silver bullet. Sales success takes hard work and commitment, along with skill and savvy. There’s no shortcut to success.
Customer Think
NOVEMBER 13, 2021
The term “headless WordPress” has recently become popular. You’ve probably heard about it but aren’t sure what it means. WordPress is a large and incredibly complicated platform, yet it has limitations. It’s a full-featured tool for bloggers and developers with many options, but it doesn’t let you do everything. Consider the following scenario: Publishing content […].
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Engage Selling
NOVEMBER 19, 2021
I want to highlight three important questions that buyers are asking themselves right now. Knowing how to deal with these three questions will help you attract and retain more customers. 1. Should I Engage? The first question that buyers are … Read More » The post Your Buyer Is Asking Themselves These 3 Questions | Sales Strategies first appeared on The Sales Leader.
ClearPoint Strategy
NOVEMBER 18, 2021
Of the many strategic planning models that exist, the Blue Ocean Strategy could be considered the pacifist of the group. Based on an eponymously titled book , this strategy argues that “cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.” Companies should instead look for new market space and ways to reinvent the industry.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Hubspot Sales
NOVEMBER 16, 2021
In today’s world of digital transformation, customers have come to expect streamlined and easy processes for every interaction they have with a company – and are willing to go elsewhere when those needs aren’t met. This is a trend that’s long existed in the B2C world that has accelerated in B2B over the past 18 months. Just like you might switch to another coffee shop after an unpleasant experience with a barista, you might also rethink the vendor you use after being mired in a painful buying pr
Customer Think
NOVEMBER 19, 2021
The impact of the supply chain crisis is being measured in many ways – part shortages, the cost of shipping, the amount of containers, shortages of port workers, truck drivers and the list goes on. These factors and the corresponding financial impact traverses our newsfeeds and TV screens each day. Yet as economists study the […].
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Help Scout
NOVEMBER 18, 2021
Help desk metrics allow you to make the most of your help desk and ensure your team is excelling. Here are 19 to start tracking today.
Hubspot Sales
NOVEMBER 15, 2021
For some people, the thought of quitting their 9-to-5 to pursue an entrepreneurial life is exciting. For many others, it's frightening. But what if there was a happy medium — a way to keep a full-time job (and all its security) while earning an additional stream of income? Enter the side hustle. Let's learn more about side hustles, explore what makes a good one, and review the best side hustles for entrepreneurs and sales pros.
Customer Think
NOVEMBER 13, 2021
The customer experience(CX) is at the core of every business decision. Whether upgrading your existing system or developing new applications, CX is crucial for organizations to reap financial benefits and strategically improve loyalty and advocacy. Some of the factors that contribute to CX significantly are, Resolution Expectations Personalizations Time and efforts Integrity Out of these, […].
The Center for Sales Strategy
NOVEMBER 16, 2021
As a sales leader, you can count on the fact that there will be constant change. It's all around you — in technology, the economy, your team, and industry conditions. At times, it can seem impossible to prepare for and navigate the sea of changes you face, but successful sales managers adapt and adjust, and even embrace the changes. Whether the change is a small adjustment or a seismic shift, leaders have the ability to reduce uncertainty and smoothly maneuver the tumult of change.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Sandler Training
NOVEMBER 19, 2021
Today’s sales professionals must be prepared to compete in a world where more communication with buyers takes place in venues where the salesperson cannot communicate face-to-face with the buyer. The post Sales Coaching in a Hybrid World appeared first on Sandler Training.
Help Scout
NOVEMBER 15, 2021
Learn about the various types of shared email accounts, and discover nine tools to consider to improve your team's ability to collaborate.
Customer Think
NOVEMBER 13, 2021
I haven’t written about Nimble in a while. Probably a mistake, because there is always something interesting going on in the Nimble world. Already on October 19 2021, Nimble announced the availability of a workflow functionality that is targeted at.
The Center for Sales Strategy
NOVEMBER 19, 2021
- MOTIVATION -. "People are influenced to change by people they trust.". - Mike Bosworth. - AROUND THE WEB -. > How to Help Your Team Hit Quota During the Holiday Season – HubSpot. Break the cycle of pressure to hit quota by playing into the holiday season and spreading the cheer! The holiday season is prime time to hit quota and set your team up to smash their numbers for months to come — but only if you play your cards right.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Crank Wheel
NOVEMBER 17, 2021
Sales presentations can have a big impact on conversion rates: Here are 5 leading solutions for increasing conversion rates.
Showpad
NOVEMBER 16, 2021
Technology Matt uses: Zoom, Cornerstone, Showpad. Meet Matt Ondrejko, Vice President of Global Marketing at Valmont Industries. In this interview, Matt shares his perspective on how to get a business to digital faster using methods and tools that reduce print and increase customer insights in a non-traditional sales environment. . “For us, our push to go more green really initiated our digital transformation.
Customer Think
NOVEMBER 13, 2021
It’s safe to say nearly everyone has now interacted with a chatbot, so much so that a new cohort of chatbot power users is on the rise. These consumers are getting more comfortable online and want instant answers and zero wait time, and they are seeking out chatbot interactions first versus emailing or calling businesses […].
The Center for Sales Strategy
NOVEMBER 17, 2021
How do you create a culture that attracts and retains top talent? One lesson Arnie Malham, Founder & President of BetterBookClub and Author of Worth Doing Wrong, teaches us in this episode is that it takes time and will not happen suddenly. Tune in now or keep reading for a brief overview.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
PartnerTap
NOVEMBER 17, 2021
In this article, we highlight three tools that should be in every channel tech stack. The channel tech industry is awash with solutions created specifically for partnering, so it’s easy to get lost in this sea of software. We are here to help! Channel software is a great solution because it helps streamline, automate, and simplify channel processes.
Apptivo
NOVEMBER 17, 2021
Are you finding it challenging to manage your customer relations? Are you looking to switch to CRM Software? Are you unhappy with your current CRM platform? Then, this blog is a must-read for you and your organization. Wondering why? Well! This blog walks you through the evolution of Apptivo and how Apptivo CRM solutions have the potential to bring a huge difference to your business.
Customer Think
NOVEMBER 17, 2021
No matter what industry you are in and no matter how excellent your products or services are, you will always have angry customers. Unfortunately, it’s inevitable. But that doesn’t mean you should sit back and let them be angry. These “detractors” can potentially damage your brand perception, spreading negative brand awareness to their community. This […].
Zendesk
NOVEMBER 16, 2021
Sales and customer service should be a natural fit. Both teams work to create successful customer interactions and move the company forward. It stands to reason that they should easily support one another—unfortunately, that’s rarely the case. Because sales and customer service (CS) teams are focused on different metrics, they rarely interact with each other.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
SalesGlobe
NOVEMBER 19, 2021
As we adapt a new way of conducting business and sales with continued limited in-person contact, hybrid work locations, and curtailed business travel, companies are forced to make short-term changes to allow for disrupted supply chain and shifts in customer demand. As you conduct your business planning for the new year think about the organization’s growth objectives and sales strategy, does your attention turn to questions like: “Is the sales compensation plan really working?
The Center for Sales Strategy
NOVEMBER 15, 2021
Everyone agrees that referrals are an essential part of growing a business. Furthermore, it's the most cost-effective way to build customer relationships and win new customers. Despite the sundry benefits of a referral program , how to ask for referrals has never been easy. Acquiring a referred customer will cost you almost nothing, and they have a high degree of loyalty and retention.
Customer Think
NOVEMBER 19, 2021
Data-driven segmentation and personas drive digital personalization The skyrocketing consumer demand continues to cause more aggressive competition in the online retail industry. It is undeniably one of the most thriving industries in the world today, magnified by the Covid-19 pandemic. The common thread amongst the top-performing Shopify stores, at least, is the total adoption of […].
Zendesk
NOVEMBER 15, 2021
There’s no perfect approach to sales psychology. Sales tactics are ever-changing based on the market, your products, your company, and your customers. That said, most sales tactics fall into either a hard or soft sell category, and understanding the difference between those categories is crucial to your sales success. In this piece, we’ll discuss the differences between hard sales and soft sales, the pros and cons of both sales approaches, examples of both types of sales, and how a strong CRM ca
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Kainexus
NOVEMBER 18, 2021
The 5S technique is part of a broader set of management practices known as visual management or visual control. Although these tools are often used by organizations that employ Lean management or the Toyota Production System, they can be used by any organization seeking to optimize workspaces and processes. 5S can be implemented without technology to support it, but our clients have found that the digital approach can smooth the process and amplify the results.
Sandler Training
NOVEMBER 19, 2021
The global pandemic forced the buyer/seller relationship online, dramatically accelerating a trend toward digitization of the buying process that was already in place. The post What Do Larger Buyers Want? The Sandler Research Center Report Offers Key Insights appeared first on Sandler Training.
Customer Think
NOVEMBER 13, 2021
After the long pandemic slowdown, travel is returning in fits and spurts. According to the U.S. Travel Association’s June 2021 Monthly Travel Recovery Data Report, 62% of American adults said they felt comfortable taking a vacation. That travel confidence resulted in 66.4 million U.S. airline passengers in June—marking a dramatic increase from 16.4 million passengers […].
Zendesk
NOVEMBER 15, 2021
In the early 2010s, the Age of the Customer emerged. Consumers were more connected than ever before, and as their access to information and resources grew, so did their expectations. The Age of the Customer continues today—and the data shows it. Gartner research reveals that 74 percent of customers expect more from brands, not only in their products and services but also in how they treat their customers.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
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