Sat.Oct 26, 2024 - Fri.Nov 01, 2024

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Creating a Strong Employer Brand to Attract Top Sales Talent

The Center for Sales Strategy

Every company has an online brand, whether it’s crafted intentionally or shaped by external perceptions. If you're unsure of your company’s brand, do a quick Google search and look at the reviews. Websites like Glassdoor and other employment platforms can offer valuable insights into how your company is perceived. Ask yourself: Does your company appear inviting to potential candidates?

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The Top 20%: Lessons on Scaling in the B2B SaaS Market

Force Management

A recent piece by McKinsey notes that 80% of startups who landed Series A funding failed within eight years (n=3164). Using interviews with B2B SaaS leaders who beat those odds by scaling from startup to over $100MM in ARR, McKinsey's recent playbook examines how these companies set up their organizations, common challenges they overcame and the actions leaders can use to emulate these pathways to success.

B2B 100
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Why Is It So Hard To Use Gmail for Customer Support? (And What To Do About It)

Groove HQ

As small businesses grow, they often find that their trusty Gmail setups struggle to keep up with increasing customer demands. What started as a simple, cost-effective tool has become a roadblock. Your inbox is overflowing, your team is juggling multiple conversations, and important customer issues are slipping through the cracks. It’s a common growing pain, […] The post Why Is It So Hard To Use Gmail for Customer Support?

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Three Ways to Deal with Pressure During High-Stakes Negotiations

Vantage Partners

Here are three of the most helpful ways to deal with pressure during high-stakes negotiations — not just to endure, but to get the outcome you desire.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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The 7-Step Framework That Turns Value Propositions Into Deal-Closers for B2B Sales Leaders

FinListics Solutions

Here’s a hard truth all B2B sales leaders need to hear: 86% of sales messages fail to resonate. They don’t inspire action, don’t move deals forward, and ultimately waste time and resources. If you’ve ever watched a promising deal stall or go cold after delivering what you thought was a great pitch, you’re not alone. The culprit? Your value proposition isn’t landing where it matters most.

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Outbound Strategies for Authentic Sales Success feat. Mark Hunter

Sales Gravy

Join host Jeb Blount Jr. as he welcomes legendary sales expert, Mark Hunter, to The Sales Gravy Podcast! In this episode they dive into actionable Outbound strategies, discuss the latest AI trends, and reveal why authentic relationships are the cornerstone of every successful sale. Key Takeaways – Success in outbound selling relies on maintaining strict discipline, consistent activity, and following a structured process to keep momentum and drive results. – Results in prospecting don’t happen ov

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10 Common Cold Calling Blunders You Need to Avoid at All Costs, According to Experts

Hubspot Sales

Cold calls are awful. They're inherently intrusive, naturally uncomfortable, and — according to a study from Cognism — unsuccessful roughly 95.2% of the time. With that said, that same study found that 49% of buyers actually prefer to be contacted through a cold call. That‘s why they’re still central to many orgs' sales processes. If they‘re already a staple of your day-to-day, you can’t bank on them becoming obsolete anytime soon.

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The Hidden Gold in Your B2B Client's Business Segments: A Sales Leader’s Guide to Precision Selling

FinListics Solutions

B2B Sales teams win or lose based on how well they understand their client’s business—not just at the top level but within individual segments. Yet too many sales leaders focus on the big picture while overlooking the finer details of each business division.

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Boosting Commercial Efficiency with Customer Success Management and AI

SBI Growth

In this podcast episode hosted by Mike Hoffman, Nick Mehta, CEO of Gainsight, the two discussed Customer Success Management and the implications of involving AI. In many cases, organizations have the reached the point of requiring a reevaluation of their current go-to-market (GTM) strategies due to lack of productivity.

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KAM Technology – Growing Key Accounts In 2025

ProlifIQ

KAM Technology & Use Cases in 2025 KAM technology plays a crucial role in supporting these best practices by providing powerful tools and features that streamline and enhance key account management processes. With kam techology , you can: Centralize Account Information : Make sure the critical information about an account is clean and in one place.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Digital Sales Mastery: Building Trust in the Modern Era feat. Neil Cameron

Sales Gravy

On this episode of The Sales Gravy Podcast, host Jeb Blount Jr. and guest Neil Cameron discuss the evolving landscape of B2B sales, focusing on how to adapt to millennial buyers, the importance of authenticity in digital sales, and strategies for building trust in the modern sales environment. Neil emphasizes the significance of understanding buyer psychology in today's digital age.

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Help Scout Joins the Shopify Plus Certified App Program

Help Scout

Help Scout has officially joined the Shopify Plus Certified App Program! This milestone only deepens our commitment to being a go-to customer support solution for businesses running and growing on Shopify.

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5 Key Factors to Set Your New Sales Hire Up for Success

SBI Growth

Hiring and onboarding new sales hires can be extremely challenging especially for sales managers who lead, manage, and coach an existing sales team. Focus on these five factors to increase your odds of success with new sales hires.

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Why Prioritizing Business Agility Creates Better Outcomes

Planview

The business world is caught up in a whirlwind of change. How your enterprise responds to that change can determine whether your organization is an industry leader or another company stuck in the middle of the pack. That’s because a defining trait of best-in-class organizations is their ability to quickly pivot in the face of changing market conditions, emerging and disruptive technology, and shifting customer demands.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Gmail vs Outlook vs Groove for Customer Support: Which Provides the Best CX?

Groove HQ

We take a customer-first approach to compare Gmail to Outlook to Groove for growing businesses. The post Gmail vs Outlook vs Groove for Customer Support: Which Provides the Best CX? appeared first on Groove Blog.

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Step by Step to Success with AI-Powered Solutions

MDI Training

Step by Step to Success with AI-supported Solutions Do you prefer to listen to this article? Click below to access our AI-generated audio version! Step by Step to Success with AI-supported Solutions A successful AI transformation in human resources development does not happen overnight. It is a process that requires a strategic approach and an agile implementation.

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Masters of Innovation: How Corporations can Learn from Startups

AchieveIt

Innovation often holds the key to sustained success. While startups are celebrated for their entrepreneurial spirit and creativity, large corporations face unique challenges in fostering innovation. As highlighted in the latest episode of The Strategy Gap with Abhay Jain, Vice President, Strategy and Business Development at A+E Networks, it’s crucial to understand the dynamics of innovation across different organizational structures to unlock potential growth.

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The Business Case for Win-Loss Analysis: Transform Lost Deals into Future Wins

Corporate Visions

The business case for win-loss analysis: Learn how win-loss analysis can prevent millions in lost revenue, with data showing 53% of lost B2B deals were actually winnable.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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How To Develop Your Customer Service Branding Strategy

Groove HQ

In an overcrowded marketplace full of options, you might be worried about how to set your business apart. That’s especially hard when your product isn’t that ‘different’ from competitors at its core. How can you leverage the services you offer, rather than the product itself, to define yourself in such a marketplace? Think about it […] The post How To Develop Your Customer Service Branding Strategy appeared first on Groove Blog.

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Efficiency with AI in Leadership Development

MDI Training

Efficiency with AI in Leadership Development Do you prefer to listen to this article? Click below to access our AI-generated audio version! Efficiency with AI in Leadership Development Perhaps the first AI hype is already over, but it paves the way for a more realistic view. AI transformation is progressing at different speeds in different industries.

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Myanmar Social Media Influencers Fees in 2024

May Phoo Pan

The influencer marketing landscape in Myanmar continues to evolve rapidly, with creator compensation reflecting the growing impact and sophistication of social media campaigns. As brands increasingly recognize the value of influencer partnerships, understanding current market rates has become crucial for effective campaign planning.

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Planning Your Sales Training for 2025: A Step-by-Step Guide

RAIN Group

There's no room for improvisation when it comes to sales training. In a recent study from the RAIN Group Center for Sales Research, only 33% of respondents rated their sales training as extremely or very effective, indicating a significant gap for most organizations. 1 However, some organizations still get training right. These organizations build training to address specific needs and plan their logistics from start to finish.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Track Marketing Performance With the Nutshell Marketing Dashboard

Nutshell

Understanding how your company’s marketing efforts translate into sales is critical for fostering business growth. Introducing Nutshell’s new marketing dashboard , your hub for viewing the performance of all your Nutshell marketing efforts. Whether you’re monitoring email campaigns, tracking website analytics, or viewing form submissions, the marketing dashboard reveals what’s working so you can refine and optimize your strategies.

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Step by Step to Success with AI-Powered Solutions

MDI Training

Step by Step to Success with AI-supported Solutions Do you prefer to listen to this article? Click below to access our AI-generated audio version! Step by Step to Success with AI-supported Solutions A successful AI transformation in human resources development does not happen overnight. It is a process that requires a strategic approach and an agile implementation.

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What Baldrige Award-Winning Local Governments Have in Common

ClearPoint Strategy

See how Baldrige-winning cities Germantown, Fort Collins, and Coral Springs set the standard in government excellence using ClearPoint dashboards for transparency.

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How To Choose the Right Help Desk Software for Your Small Business

Groove HQ

We’re willing to bet your inbox is overflowing with customer inquiries. You’ve probably realized that although relying on Gmail or Outlook seems manageable at first, it soon leaves you buried under a mountain of messages. Your support team ends up feeling overwhelmed, and your customers wait too long for answers. Yet finding the perfect help […] The post How To Choose the Right Help Desk Software for Your Small Business appeared first on Groove Blog.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Strategic Group Analysis (SGA)

Flevy

Competitive analysis is the backbone of strategic decision-making. By identifying an organization’s competitive landscape, leaders can get the lay of the land and see how to position their resources, enhance market presence, and minimize threats. However, a deeper look is sometimes required to understand clusters of competitors within this landscape, and that’s where the concept of Strategic Groups comes into play.

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Efficiency with AI in Leadership Development

MDI Training

Efficiency with AI in Leadership Development Do you prefer to listen to this article? Click below to access our AI-generated audio version! Efficiency with AI in Leadership Development Perhaps the first AI hype is already over, but it paves the way for a more realistic view. AI transformation is progressing at different speeds in different industries.

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The Secret to Optimizing Your Generative AI Investment

Vantage Partners

Many leaders assume efficiencies achieved from generative AI investments involve the removal of the human element. And though generative AI can automate and streamline a wide range of tasks, that’s not quite right. In fact, successful efforts very much require human collaboration — stakeholders aligning to set strategic goals, define deliverables and determine performance metrics and KPIs.

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Zendesk vs Help Scout vs Groove: What’s the Best Customer Support Solution for Small Businesses?

Groove HQ

Are you struggling to keep up with customer requests? Are your support efforts disorganized and inconsistent, despite your team’s best efforts? A quality help desk goes a long way towards solving those problems. At the same time, there’s a new problem on the table – which help desk to choose! If you’re torn between some […] The post Zendesk vs Help Scout vs Groove: What’s the Best Customer Support Solution for Small Businesses?

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.