Sat.Oct 26, 2024 - Fri.Nov 01, 2024

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Creating a Strong Employer Brand to Attract Top Sales Talent

The Center for Sales Strategy

Every company has an online brand, whether it’s crafted intentionally or shaped by external perceptions. If you're unsure of your company’s brand, do a quick Google search and look at the reviews. Websites like Glassdoor and other employment platforms can offer valuable insights into how your company is perceived. Ask yourself: Does your company appear inviting to potential candidates?

Sales 95
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The Top 20%: Lessons on Scaling in the B2B SaaS Market

Force Management

A recent piece by McKinsey notes that 80% of startups who landed Series A funding failed within eight years (n=3164). Using interviews with B2B SaaS leaders who beat those odds by scaling from startup to over $100MM in ARR, McKinsey's recent playbook examines how these companies set up their organizations, common challenges they overcame and the actions leaders can use to emulate these pathways to success.

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Strategic Group Analysis (SGA)

Flevy

Competitive analysis is the backbone of strategic decision-making. By identifying an organization’s competitive landscape, leaders can get the lay of the land and see how to position their resources, enhance market presence, and minimize threats. However, a deeper look is sometimes required to understand clusters of competitors within this landscape, and that’s where the concept of Strategic Groups comes into play.

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The Secret to Optimizing Your Generative AI Investment

Vantage Partners

Many leaders assume efficiencies achieved from generative AI investments involve the removal of the human element. And though generative AI can automate and streamline a wide range of tasks, that’s not quite right. In fact, successful efforts very much require human collaboration — stakeholders aligning to set strategic goals, define deliverables and determine performance metrics and KPIs.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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3 Quick Tips To Humanize AI for Customer Service

Groove HQ

Is your business struggling to manage an influx of support tickets? Maybe you’ve decided to turn towards automation and AI-based tools to supplement your human support team. Unfortunately, all the responses your AI tool generates come across as “robotic”. You tried it out for a bit, but your customers complained. The problem might not be the […] The post 3 Quick Tips To Humanize AI for Customer Service appeared first on Groove Blog.

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10 Common Cold Calling Blunders You Need to Avoid at All Costs, According to Experts

Hubspot Sales

Cold calls are awful. They're inherently intrusive, naturally uncomfortable, and — according to a study from Cognism — unsuccessful roughly 95.2% of the time. With that said, that same study found that 49% of buyers actually prefer to be contacted through a cold call. That‘s why they’re still central to many orgs' sales processes. If they‘re already a staple of your day-to-day, you can’t bank on them becoming obsolete anytime soon.

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Three Ways to Deal with Pressure During High-Stakes Negotiations

Vantage Partners

Here are three of the most helpful ways to deal with pressure during high-stakes negotiations — not just to endure, but to get the outcome you desire.

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The 7-Step Framework That Turns Value Propositions Into Deal-Closers for B2B Sales Leaders

FinListics Solutions

Here’s a hard truth all B2B sales leaders need to hear: 86% of sales messages fail to resonate. They don’t inspire action, don’t move deals forward, and ultimately waste time and resources. If you’ve ever watched a promising deal stall or go cold after delivering what you thought was a great pitch, you’re not alone. The culprit? Your value proposition isn’t landing where it matters most.

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Digital Sales Mastery: Building Trust in the Modern Era feat. Neil Cameron

Sales Gravy

On this episode of The Sales Gravy Podcast, host Jeb Blount Jr. and guest Neil Cameron discuss the evolving landscape of B2B sales, focusing on how to adapt to millennial buyers, the importance of authenticity in digital sales, and strategies for building trust in the modern sales environment. Neil emphasizes the significance of understanding buyer psychology in today's digital age.

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Boosting Commercial Efficiency with Customer Success Management and AI

SBI Growth

In this podcast episode hosted by Mike Hoffman, Nick Mehta, CEO of Gainsight, the two discussed Customer Success Management and the implications of involving AI. In many cases, organizations have the reached the point of requiring a reevaluation of their current go-to-market (GTM) strategies due to lack of productivity.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Why Prioritizing Business Agility Creates Better Outcomes

Planview

The business world is caught up in a whirlwind of change. How your enterprise responds to that change can determine whether your organization is an industry leader or another company stuck in the middle of the pack. That’s because a defining trait of best-in-class organizations is their ability to quickly pivot in the face of changing market conditions, emerging and disruptive technology, and shifting customer demands.

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The Hidden Gold in Your B2B Client's Business Segments: A Sales Leader’s Guide to Precision Selling

FinListics Solutions

B2B Sales teams win or lose based on how well they understand their client’s business—not just at the top level but within individual segments. Yet too many sales leaders focus on the big picture while overlooking the finer details of each business division.

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Outbound Strategies for Authentic Sales Success feat. Mark Hunter

Sales Gravy

Join host Jeb Blount Jr. as he welcomes legendary sales expert, Mark Hunter, to The Sales Gravy Podcast! In this episode they dive into actionable Outbound strategies, discuss the latest AI trends, and reveal why authentic relationships are the cornerstone of every successful sale. Key Takeaways – Success in outbound selling relies on maintaining strict discipline, consistent activity, and following a structured process to keep momentum and drive results. – Results in prospecting don’t happen ov

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5 Key Factors to Set Your New Sales Hire Up for Success

SBI Growth

Hiring and onboarding new sales hires can be extremely challenging especially for sales managers who lead, manage, and coach an existing sales team. Focus on these five factors to increase your odds of success with new sales hires.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How To Choose the Right Help Desk Software for Your Small Business

Groove HQ

We’re willing to bet your inbox is overflowing with customer inquiries. You’ve probably realized that although relying on Gmail or Outlook seems manageable at first, it soon leaves you buried under a mountain of messages. Your support team ends up feeling overwhelmed, and your customers wait too long for answers. Yet finding the perfect help […] The post How To Choose the Right Help Desk Software for Your Small Business appeared first on Groove Blog.

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Help Scout Joins the Shopify Plus Certified App Program

Help Scout

Help Scout has officially joined the Shopify Plus Certified App Program! This milestone only deepens our commitment to being a go-to customer support solution for businesses running and growing on Shopify.

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The quote-to-cash journey just got faster. Here’s how.

Planview

For professional services organizations, managing projects from inception to completion is only one part of the quote-to-cash journey. The other part? Ensuring that your billing and revenue recognition can catch the baton. This is why Planview and SOFTRAX joined together. Now you can bridge the gap between complex service delivery and financial operations – no matter how you deliver, and no matter how you bill.

Finance 59
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Step by Step to Success with AI-Powered Solutions

MDI Training

Step by Step to Success with AI-supported Solutions Do you prefer to listen to this article? Click below to access our AI-generated audio version! Step by Step to Success with AI-supported Solutions A successful AI transformation in human resources development does not happen overnight. It is a process that requires a strategic approach and an agile implementation.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Why Is It So Hard To Use Gmail for Customer Support? (And What To Do About It)

Groove HQ

As small businesses grow, they often find that their trusty Gmail setups struggle to keep up with increasing customer demands. What started as a simple, cost-effective tool has become a roadblock. Your inbox is overflowing, your team is juggling multiple conversations, and important customer issues are slipping through the cracks. It’s a common growing pain, […] The post Why Is It So Hard To Use Gmail for Customer Support?

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How to Choose the Right Sales Training Provider: 4 Steps

Brooks Group

You’ve decided to choose a sales training provider to help upskill your sales team. Great! Some sales leaders are simply unwilling to devote the time and resources necessary to get to the heart of sales self-improvement. You’ve crossed the first hurdle. Now, it’s time to consider who will be your training partner. If you’re investing in a sales training initiative, give your project the best chance of success by selecting a provider that’s the right fit for your organization.

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The Ultimate Guide to LinkedIn Open Networking (LION)

LinkedFusion

Key Highlights Large Network: LIONs often have many contacts, giving you access to more professionals. Better Visibility: When you connect with LIONs, your profile shows up more in searches and your content reaches more people. Building Relationships: Although not promised, talking with LIONs can help you make connections with others in your field. Risk of Spam: Open networking can lead to getting more spam messages and connection requests from users you do not know.

Media 52
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Efficiency with AI in Leadership Development

MDI Training

Efficiency with AI in Leadership Development Do you prefer to listen to this article? Click below to access our AI-generated audio version! Efficiency with AI in Leadership Development Perhaps the first AI hype is already over, but it paves the way for a more realistic view. AI transformation is progressing at different speeds in different industries.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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How To Create a Customer Service Training Manual

Groove HQ

Is your team providing inconsistent customer support? Maybe your agents aren’t on the same page about how to handle returns. Customers get different answers or levels of service depending on who they speak to. This results in misaligned expectations when those buyers return for additional support. A customer service training manual streamlines the onboarding process […] The post How To Create a Customer Service Training Manual appeared first on Groove Blog.

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KAM Technology – Growing Key Accounts In 2025

ProlifIQ

KAM Technology & Use Cases in 2025 KAM technology plays a crucial role in supporting these best practices by providing powerful tools and features that streamline and enhance key account management processes. With kam techology , you can: Centralize Account Information : Make sure the critical information about an account is clean and in one place.

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Planning Your Sales Training for 2025: A Step-by-Step Guide

RAIN Group

There's no room for improvisation when it comes to sales training. In a recent study from the RAIN Group Center for Sales Research, only 33% of respondents rated their sales training as extremely or very effective, indicating a significant gap for most organizations. 1 However, some organizations still get training right. These organizations build training to address specific needs and plan their logistics from start to finish.

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Step by Step to Success with AI-Powered Solutions

MDI Training

Step by Step to Success with AI-supported Solutions Do you prefer to listen to this article? Click below to access our AI-generated audio version! Step by Step to Success with AI-supported Solutions A successful AI transformation in human resources development does not happen overnight. It is a process that requires a strategic approach and an agile implementation.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Zendesk vs Help Scout vs Groove: What’s the Best Customer Support Solution for Small Businesses?

Groove HQ

Are you struggling to keep up with customer requests? Are your support efforts disorganized and inconsistent, despite your team’s best efforts? A quality help desk goes a long way towards solving those problems. At the same time, there’s a new problem on the table – which help desk to choose! If you’re torn between some […] The post Zendesk vs Help Scout vs Groove: What’s the Best Customer Support Solution for Small Businesses?

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How Should You Write an Effective LinkedIn Job Post?

LinkedFusion

For acquiring the right talent from all over the world, LinkedIn has become a go-to platform for HR professionals and companies. According to stats, every minute 6 people are hired on LinkedIn. And the element that plays a pivotal role behind this hiring is “ Job Posting.” A well-written job post helps the right candidates imagine themselves in the role by understanding the responsibilities and values that the employer is looking for.

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Myanmar Social Media Influencers Fees in 2024

May Phoo Pan

The influencer marketing landscape in Myanmar continues to evolve rapidly, with creator compensation reflecting the growing impact and sophistication of social media campaigns. As brands increasingly recognize the value of influencer partnerships, understanding current market rates has become crucial for effective campaign planning.

Media 52
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Efficiency with AI in Leadership Development

MDI Training

Efficiency with AI in Leadership Development Do you prefer to listen to this article? Click below to access our AI-generated audio version! Efficiency with AI in Leadership Development Perhaps the first AI hype is already over, but it paves the way for a more realistic view. AI transformation is progressing at different speeds in different industries.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.