Hubspot Sales

DECEMBER 22, 2017

Today’s salespeople need to know more about their prospects before conducting outreach. And, chances are, they’ll need to know someone other than the decision maker pretty well. In days of old, salespeople could call the C-suite, marketing could email them, and it was much easier to gain access to the decision maker. Now, C-suites can isolate themselves with caller ID, email filters, and assistants.

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Decision-making Sales Finance Stakeholders 145

Openview

DECEMBER 21, 2017

At the top of the funnel, marketers obsess over attracting, capturing, and handing off qualified leads. At the bottom of the funnel, sellers fixate over deals won and revenue attained. But what about the middle of the funnel? It’s easily the most ignored – but, arguably, the most important – stage in any sales pipeline. The middle of the funnel is where relationships with prospects are built, and where reps learn what obstacles need to be overcome.

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Sales Prioritization Marketing Business Growth 95

The Center for Sales Strategy

DECEMBER 18, 2017

A lmost everywhere I go I hear managers and salespeople say, “Yeah, case studies are very valuable. We need to get more case studies.” So why don’t more sales operations have more case studies? What’s holding them back? I can tell you what prevents most sales teams from having enough case studies: Case studies require some level of client participation.

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Organization Sales Management 86

Engage Selling

DECEMBER 21, 2017

Is your sales team doing enough to build their current relationships? When you close a sale with a new client, you create a new relationship that needs to be nurtured.

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Sales Client Relationships Management 81

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

Hubspot Sales

DECEMBER 20, 2017

To know how successful a salesperson is, just look at their numbers. Understanding why they’re succeeding is trickier. In sales, success is a reflection of two things: The strength of their hard skills and the strength of their soft skills. What are soft skills in sales? Unlike hard selling skills, which are relatively easy to teach and measure, soft skills are "fuzzy.

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SBI Growth

DECEMBER 18, 2017

B2B marketing leaders drive hyper-growth by bridging the gap between the corporate office and the field. If you are investing in field events, and not generating desired outcomes, consider thinking like a B2C marketer. To do this, you need to.

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B2B B2C Marketing Sales 73

PandaDoc

DECEMBER 22, 2017

Any successful and well-structured business proposal or business plan should include an executive summary. This section can take many forms, lengths, and writing styles. What is an executive summary? An executive summary is, by its very nature, a summarization of information. Serving as an introduction to a proposal, the executive summary often contains brief statements describing what will be further detailed in the coming proposal.

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Business Planning Investors Internet Small Business 72

Hubspot Sales

DECEMBER 21, 2017

What is consultative selling? Consultative selling is an approach that focuses on creating value and trust with the prospect and exploring their needs before offering a solution. The salesperson’s first objective is building a relationship; their second is providing the right product. Advancements in sales and marketing automation are making inside selling more effective than ever before.

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MTD Sales Training

DECEMBER 18, 2017

It happens to us all. Even though you are doing the same things that you were doing when sales were up, you enter that phase where nothing closes, no-one wants to talk to you and the competition start taking over. It can be enough to drive you to depression. But it needn’t. Here are some tips that will improve your motivation and drive when things aren’t going according to plan. 1) Remember that ‘motivation’ is temporary.

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Sales Sales Training Meetings Management 72

The Center for Sales Strategy

DECEMBER 21, 2017

I seem to regularly have conversations with sales teams where I hear managers talk about accountability, implementation, follow-up—all referring to a system, process, or new business development that is lacking. Most of the time, my response is: "let’s talk about your weekly meetings and your weekly sales plan.". Here is the tried-and-true guide to great one-on-ones.

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Sales Management Management Sales Meetings 78

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

SBI Growth

DECEMBER 19, 2017

Today’s show demonstrates how to improve the productivity rates of the sales team with smart sales systems design. Our guest is Steve Bonvissuto, the Executive Director for Innovation at MarketSource. Steve answers questions out of SBI’s 2018 hbspt.cta.

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Hubspot Sales

DECEMBER 19, 2017

Selling Skills 2018. Video skills. Ability to be honest. Tech savviness. Framing skills. Challenger selling. Knowledge of Data Analysis. EQ. Product expertise. Imagine you wake up in 1958. Your job title hasn’t changed -- you’re still a salesperson, sales manager, sales director, etc. -- but of course, everything else has. Buyers are different; they don’t have the internet to guide their decisions.

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MTD Sales Training

DECEMBER 20, 2017

2017 has been a great year for MTD having won the CIPD Best HR/L&D Supplier 2017 & the Personnel Today Best HR Supplier Partnership Award Winner 2017, and I hope its been a successful year for you too! We’ve brought you tips and techniques all year long and will continue to do so in 2018! So here we go, the best 10 blog posts of the year as voted for by you: What To Do When Your Experienced Sales People Have Lost Their Edge.

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Engage Selling

DECEMBER 22, 2017

I want to have a quick conversation with you about something that often doesn’t get discussed when we’re talking to sellers, top performers, and sales leaders. It’s a mandatory discussion that we have to have on a regular basis.

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Sales 65

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

SBI Growth

DECEMBER 21, 2017

Our guest today is Tracy Eiler, the Chief Marketing Officer for InsideView. InsideView is the leading cloud-based market intelligence platform for sales and marketing professionals. Tracy is a revenue-driven SaaS marketing executive and co-author of Aligned to Achieve: How to.

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Hubspot Sales

DECEMBER 22, 2017

Do something you love, and you'll never work a day in your life. People ask, " Tony, how do you consistently 15+ hours every day? After three decades, how are you not beyond burnt out on selling, calling, and incessantly traveling across continents? ". It doesn't mean I love every element of what I do or enjoy the rejection-laden gauntlet. Between finishing my latest book, meeting client commitments, and publishing blog articles, I've had moments of near-implosion this year.

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Planview

DECEMBER 19, 2017

We’re thrilled to share that Ignite 2018, Spigit’s annual conference for the brightest minds in innovation, will be returning to the historic Bently Reserve in downtown San Francisco on May 1st and 2nd – register now to take advantage of early-bird pricing. So, what’s in it for you? Why should you attend Ignite 2018? Well, for starters…. The keynote.

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Innovation Energy and Utilities Organization 58

SBI

DECEMBER 20, 2017

What a year it’s been. The Sales Tech space has grown dramatically as evidenced by the publication of our 2017 Sales Tech Landscape with 500 solutions. The buzz words for the year were predictive analytics, AI, ABM, ABS, and Coaching. Here are some of Smart Selling Tools stats for 2017: Published over 100 articles on our blog. Hosted 17 of our own webinars and participated in about a dozen others.

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Publishing Software Software Organization 0

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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Meetings

Sales Latitude

DECEMBER 21, 2017

It’s that time of year again when you have to do your annual account plan. I can hear the groans now: “Ugh. Why? God only knows, but my management insists. What a waste of my time. I never see value.” When I hear these types of statements from sales people, I know they just don’t get it. They think developing an account plan is a waste of time, that it takes too long.

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Hubspot Sales

DECEMBER 22, 2017

How do you get hired at one of the world's best companies? You know, one of those fun companies with great culture, a challenging environment, and has unlimited perks of seemingly everything. With everyone applying for these jobs, I asked myself a question: How can I stand out from the hundreds of other applicants? Well, I'm excited to say with a little bit of luck and a little bit of planning, I figured out how.

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The Center for Sales Strategy

DECEMBER 20, 2017

Like it or not, the holiday shopping season is officially here! The shift of in-store retail sales to online sales gets all the buzz these days, but according to the U.S. Commerce Department online retail sales were just 8.1% of the retail total in 2016. I’m sure that number will be up a bit when the 2017 numbers are final, but the overwhelming majority of retail sales still happen the same way they always have: in the store!

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SBI

DECEMBER 19, 2017

Today’s buyer’s journey is very different. Instead of a serial progression from marketing to sales, buyers interact with both marketing and sales throughout the buyer’s journey. We see this with the advent of of social selling as well as the proliferation of digital content. However, even with the increased touch points, according to a Gallup poll, only 29% of buyers feel fully engaged in the sales process.

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Value Proposition Communication Decision-making Leadership 55

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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

Sales

Nutshell

DECEMBER 19, 2017

Do you use Gmail for work? Good. You’re going to love this. We’re thrilled to announce the release of our new Nutshell for Gmail Chrome extension, which lets you manage your Nutshell contacts and leads directly from your Gmail inbox. A CRM has to sync with your email in order to be effective, which is why Nutshell has made Gmail integration a top priority since day one.

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Organization CRM Communication Management 48

Hubspot Sales

DECEMBER 19, 2017

Types of Presentations. Visual Style. Freeform Style. Instructor Style. Coach Style. Storytelling Style. Connector Style. Everyone on the internet has an opinion on how to give the “perfect” presentation. One group champions visual aids, another thinks visual aids are a threat to society as we know it. One expert preaches the benefits of speaking loudly, while another believes the softer you speak the more your audience pays attention.

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Engage Selling

DECEMBER 16, 2017

Top-ranked sellers who work in crowded markets—especially in industries where the products or services are commodities or hard to distinguish from each other—can teach you a lot about how to be a stand-out sales performer.

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Marketing Sales Account Management Negotiation 48

Sales Gravy

DECEMBER 20, 2017

It’s a moment business leaders dread — terminating an employee can be a complicated and emotional process for both parties involved. As Justworks CEO Isaac Oates put it, “If someone has ever violated my trust or behaved in a way that is obviously incongruent with our company’s values, those would be deal breakers. This doesn’t happen much, but when it does, it’s the easiest decision in the world.

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Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

Sales

SBI

DECEMBER 18, 2017

OpsPanda lets you understand the underlying factors that are impacting your actual ability to hit targets so you can correct course, as often as needed, before it’s too late. You’ll know how to turn your Sales Capacity dials to impact ability to achieve targets. Visit OpsPanda.

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Hubspot Sales

DECEMBER 17, 2017

The traditional breakup email doesn’t work as well as it used to. Asking if you can close your prospect's file, or if they haven’t responded because they’ve been eaten by a bear, used to be funny and attention-grabbing -- now it's just tired. I haven’t responded to a single breakup email following the standard format for a couple months. However, I recently got one I replied to immediately.

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Sales 111

ReviewTrackers

DECEMBER 20, 2017

When you incorporate online review management and analysis as part of your brand reputation and customer feedback collection efforts, you take control of an important part of your marketing efforts. Shep Hyken , customer service expert, author, and speaker, talked with us about the importance of online reviews and what it means to create a consistent customer experience.

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Customer Experience Retail Media Communication 28

Sales Gravy

DECEMBER 19, 2017

Atlanta, GA — Shari Levitin, an internationally recognized speaker, sales strategist, and the author of Amazon’s bestselling Heart and Sell: 10 Universal Truths Every Sales Person Needs to Know, has been announced as a Training Track speaker for th

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Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Marketing