Brooks Group
MARCH 27, 2025
Retaining customers is the number one priority of sales leaders this year, according to the 2025 Sales Leader Report. Holding on to your current accounts is just smart business. Acquiring new customers can cost as much as five times more than retaining existing ones, and a 2% improvement in customer retention is equivalent to the profit generated by cutting costs 10%.
Sales Gravy
MARCH 25, 2025
Wes from Flower Mound, Texas, has a familiar challenge: how to attract more qualified B2B leads and convert them before they slip away. Hes already tried a variety of channels, including inside sales, social media, and email, but is struggling to ramp up both volume and quality. Below are the key insights from our conversation, along with practical strategies to multiply your lead count and build a system that secures face-to-face meetings with the right buyers.
Hubspot Sales
MARCH 26, 2025
I hate to break it to you, but having a great product or service alone is not enough to succeed in todays marketplace. Sales teams need the right tools, content, and data to talk to customers and close deals faster. Thats where sales enablement platforms help. Ive worked with businesses that spend thousands on software that sales teams end up barely using.
The Center for Sales Strategy
MARCH 25, 2025
As a sales leader, one of your most critical tasks is to elevate the performance of your team members. Turning a C player into a B+ player requires a blend of effective coaching techniques, skill development, and motivational strategies. With the integration of AI, this process can be streamlined and enhanced, providing personalized support and actionable insights.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Planview
MARCH 26, 2025
When it comes to software delivery, the topic of outcomes often comes up. Are we creating value rather than just features? Are we achieving specific business results that make these massive technology investments worth it? These questions are worth asking because, alarmingly, the answer is often no. For every dollar a typical company invests in software development, only about 25 cents supports the companys highest-priority business outcomes.
Sales Gravy
MARCH 27, 2025
Great advice is everywhere, but most of it is fluff. In sales, you dont need clichsyou need real strategies that help you win more deals. Weve pulled together five of the biggest game-changing sales tips from the Sales Gravy Podcast so far this year. These are proven tactics from top sales pros who know what it takes to close deals, stay sharp, and dominate the competition.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
Brooks Group
MARCH 25, 2025
Chasing unqualified prospects who will never close is one of the biggest wastes of your sales teams time and effort. For this reason, its important to help your sales professionals quickly assess whether a prospect is qualifiedso they can move on to the next if necessary. Having a well-defined lead qualification process will improve your forecasting accuracy, decrease wasted time and resources, and allow your sales professionals to focus their attention where it has the greatest impact. 5 Tips f
Envisio
MARCH 26, 2025
Local governments and other public sector organizations need strategic plans that perform. With limited resources, competing priorities, and rising demands for transparency, public sector organizations must develop strategic planning processes that not only look good on paper, but also drive measurable results. There are many strategic planning models to choose from, and it can be tough to know which one will work best for your organization.
Sales Gravy
MARCH 23, 2025
George Foreman, gave us a masterclass in resilience, on never giving up. His pivots and comebacks from defeat were legendary. He was a force of nature and one of the greatest boxers, salesmen and personalities the world has ever known.His inspirational story matters to us because one of the most critical mental disciplines for sales professionals is resilience.
PandaDoc
MARCH 25, 2025
The sales process varies greatly depending on the purchase. If youre selling a cup of coffee, the options are relatively simple. You choose a price based on size, add any extras, and send your customers on their way. But what happens when the purchase isnt as straightforward? Take buying a CRM, for example. You cant just pick it off a menu. You need to evaluate pricing, implementation, features, integrations, and ongoing support.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Flevy
MARCH 25, 2025
Strategy hasnt stood still. It has evolved alongside industries, shifting from static competitive positioning to a more fluid, adaptive approach. Early Strategy models focused on industry forces and market positioning. Then came the Resource-Based View (RBV) , arguing that sustained success comes from leveraging unique internal resources rather than just reacting to market dynamics.
MDI Training
MARCH 25, 2025
MDI’s Leadership Lab: Unlocking the Future of Leadership Training Would you like to listen to this article? Click here to access our AI-generated audio version! Have fun listening MDI’s Leadership Lab: Unlocking the Future of Leadership Training The world of learning and development (L&D) is evolving with the advancements in artificial intelligence (AI) , offering new possibilities alongside established training methods.
Hubspot Sales
MARCH 25, 2025
For businesses, AI agents can sound like a dream come true: increased productivity, reduced administration on internal teams, and humans outsourcing repetitive tasks in favor of the ones they love. As a consumer, I personally love it when I can self-serve efficiently through an AI agent. It saves time, bypasses the need to listen to tinny hold music on the phone, and I dont disrupt a hard-working humans day with my easy-to-solve query.
PandaDoc
MARCH 25, 2025
Big-budget enterprise sales teams arent out-selling you because they have deeper pocketstheyre winning because they have better systems. While small and mid-market businesses (SMBs) represent 43.5% of the United States gross domestic product (GDP) , according to the most recent data from the U.S. Chamber of Commerce, yet sales tech providers often leave smaller businesses hanging.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
QYMATIX
MARCH 25, 2025
B2B Churn Rate: Definition and Calculation. Business-to-Business (B2B) companies depend on building and developing long-term relationships with their customers to be financially successful. However, over time, some customers will stop buying or will defect to the competition. Sales managers define this situation as churn or customer attrition. Managing and reducing customer churn is one of the most important, yet sometimes overlooked job of the sales leader.
Maximize Business Marketing
MARCH 27, 2025
The GAIM Plan An offer you cant refuse! If you ever watched any of the old godfather movies, they used to use the phrase; I want to give you an offer you cant refuse! Now, Id like to make you an offer that will be very difficult to refuse, especially if you want to succeed far beyond what you are doing now in B2B sales. My offer has a different connotation than how the godfathers people used it, but the results you get can be exceptional.
Strategic Planning and Management Insights
MARCH 25, 2025
Goodfood's Vision for Strategic Growth: A Conversation with Jonathan Ferrari
SBI Growth
MARCH 27, 2025
Historically, CEOs have treated enablement as a tactical function and support system for sellers rather than a strategic multiplier. Enablement is the backbone of revenue growth.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Help Scout
MARCH 24, 2025
Learn how Help Scout scaled to meet the educational needs of new, old, and prospective customers alike by turning one on one demo sessions into interactive live classes.
ClearPoint Strategy
MARCH 27, 2025
How the psychology behind visual communication holds the power.
Planview
MARCH 27, 2025
At the 2024 Project to Product Summit, Sue Schweitzer, Senior Flow Advisor at The Vanguard Group, shared how Vanguard scaled flow across 750+ IT teams, transforming their way of working. What began as a small pilot to improve developer experience grew into an enterprise-wide program, tackling work-in-progress (WIP) overload, fragmented workflows, and alignment challenges.
SBI Growth
MARCH 26, 2025
Adjusting SaaS pricing for local markets can maximize acquisition and revenue. Explore practical strategies and steps to implement pricing localization.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Corporate Visions
MARCH 27, 2025
Product marketers: Learn how win-loss analysis reveals messaging gaps, feature-value disconnects, and hidden objections your buyers never share.
ClearPoint Strategy
MARCH 25, 2025
Your reporting needs a refresh. Clean your data now for the perfect strategy reporting calendar all year long.
AchieveIt
MARCH 24, 2025
Think about the typical strategic goals of any government entity. Reducing crime, making housing affordable, optimizing the public healthcare system, and preserving cultural and environmental heritage. Achieving these goals (and so many more) directly impacts the quality of life of entire communities. Yet, so many government entities are working with limited budgets and resources.
SBI Growth
MARCH 25, 2025
Last weekend, a strange man knocked at my front door. He introduced himself as a painter named Steve with a unique specialty: painting your home address on the curb in front of your house. But Steve wasnt looking for my business.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Corporate Visions
MARCH 25, 2025
Amanda DeVlugt and Tim Riesterer sat down with Dr. Stefanie Boyer, a professor at Bryant University, to talk about building resilience, the magic of AI in coaching, and why your sellers probably need a little more yes, and in their lives.
ClearPoint Strategy
MARCH 28, 2025
Learn how risk management software can help business leaders identify, analyze, and mitigate risks effectively, ensuring compliance and protecting assets.
AchieveIt
MARCH 24, 2025
Driving innovation in state and local government is no easy feat. Agencies often face tight budgets, bureaucratic hurdles, and risk-averse cultures that can stifle creativity and hinder progress. Yet, citizens expect faster, more efficient, and digitally accessible services, putting pressure on government entities to modernize. The COVID-19 pandemic further accelerated this need, as lockdowns and social distancing measures forced agencies to rapidly adopt digital service delivery models and find
Planview
MARCH 24, 2025
Product managers juggle countless responsibilities while steering products toward market success. From prioritizing features to analyzing customer data, the demands can quickly become overwhelming without the right tools. With AI, organizations are discovering real value in redesigning how work gets done. New research from McKinsey indicates that workflow redesign has the strongest impact on achieving measurable financial returns from generative AI more than any other factor studied.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
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