Sat.Oct 10, 2020 - Fri.Oct 16, 2020

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Crime Doesn’t Pay, But Relationships Do

Upland

There’s a reason that the “murder board” offers such a strong visual representation of a case and is seen in some of our most favorite crime-shows. When a detective puts photos of all the suspects and their associates on a wall with strings mapping out details and relationships, it’s a great way to visualize how the characters relate to each other as part of a more extensive investigation.

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Getting Virtual Communication Right

Engage Selling

Is your team getting virtual communication right? Communication in 2019 meant something different than it does in 2020.

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How Software Leaders Pragmatically Prepare for 2021

SBI Growth

The software industry has experienced more disruption in the last 6 months than in the previous 10 years. With an increased need for online purchasing, content management, payment processing, and more, leading software CEOs have navigated changes in demand drivers.

Software 139
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6 signs that you need to automate your RFP process

PandaDoc

The Request For Proposal (RFP) process is broken, flawed, and disorganized. It is a complicated business routine that is vital to companies progressing, expanding, and forging partnerships where both sides win. When you’re down in the weeds, entangled in the messy process, it can be hard to figure out how to make improvements. Luckily, technology is our saving grace.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How to Train Your Team in Social Selling

Hubspot Sales

Social media is used by businesses across all industries to reach their target audience members. For example, you might hear about a company using Instagram to market their products, LinkedIn to share industry expertise and insights, or Facebook Messenger to respond to customer service queries. Less frequently do we hear about social media being used by sales reps as a way to identify, connect with, educate, nurture, speak to, and convert prospects — this process is known as social selling.

Media 137
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The Secrets of Successful Key Account Management Teams with Laura Cuello

Account Manager Tips

Share. 0. Tweet. 0. Share. 0. Pin. 0. Is your business and your key account management team growing fast? Do you feel like you're always playing catch-up and never have time for important projects, like developing processes that drive business growth or creating career paths for your key account managers? In this interview, key account management expert, Laura Cuello shares practical advice to help you set up your key account management team for success.

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Sandler Research Center Report: Pipeline Health

Sandler Training

Everyone wants to know what business closed today. Or this week. Or this quarter. But is that really all we should be asking? Make no mistake. These are all critical key performance indicators (KPIs). It’s worth noticing, though, that what closed today, this week, and this quarter all are lagging indicators. Arguably more important in… The post Sandler Research Center Report: Pipeline Health appeared first on Sandler Training.

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The Mock Call: An Exercise to Take Sales Reps to the Next Level

Hubspot Sales

A solid, carefully coordinated dry run is a big help in any context. Having a feel for what to expect, what can go wrong, and what you need to do better makes literally any situation run more smoothly — and sales calls are no exception. As a salesperson, you don't want to go into a call blindly — especially if you're newer to the game. You want to have your feet beneath you to set yourself up for success.

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Don’t Give Up on Email Prospecting! | Sales Strategies

Engage Selling

Email prospecting: we’re relying on it more and more during this new selling environment. However, unfortunately, the ratio of prospecting emails sent to responses are getting worse.

Sales 112
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8 reasons to include elements of storytelling in your sales strategy

PandaDoc

Storytelling is one of our oldest forms of communication and is an excellent persuasive tool. Stories do the job better than facts – you only have to look to the tabloid news cycle to see that. It’s also clear that, however fictional, stories can profoundly impact actions in reality, as the ‘Jaws effect’ proves. Despite their power, many brands aren’t utilizing storytelling techniques in their sales strategy.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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Sales Professionals: What is on the Horizon for 2021?

Sandler Training

Given the upheavals and uncertainty of 2020, many leaders and salespeople have been asking us what we see on the horizon as the next year approaches. What skills and adaptations will be necessary not just to survive, but to thrive in 2021? After meeting with tens of thousands of sales professionals this year, we would… The post Sales Professionals: What is on the Horizon for 2021?

Sales 114
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5 Strategies That'll Make Deal Reviews 5X More Successful

Hubspot Sales

Predicting the outcome of a deal is like predicting a tornado. If you say, "There’s a tornado coming — I know because I can see it," no one’s impressed. The same is true for a deal that’s obviously very close to closing. On the other hand, if you say, "There’s a tornado coming in the next half hour — I know because of these X conditions,” you give everyone a chance to prepare.

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6 Tips to Help You Secure a B2B Sales Appointment

The Center for Sales Strategy

Just securing an appointment is one of the most difficult steps in the entire sales process. Having a referral or industry success story makes this task a little easier (so, use them if you have them). But, what do you use if you don’t have either at your disposal? What if you just can't get the appointment?

B2B 110
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Blending Text Messaging Into Your Account Management Process

Sales Gravy

The Fine Art of Blending Text Messaging Into Your Account Management Process I love blending text messaging into my account management process. As a communication tool, it’s fast, efficient, less formal than email, and allows for arm’s-length, nonintrusive, synchronous communication that still feels personal. There are two reasons why blending text messaging into your account management process works: It’s mobile.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How to Succeed at Better Selling through Storytelling [PODCAST]

Sandler Training

Mike Montague interviews John Livesay on How to Succeed at Better Selling Through Storytelling. Find John Livesay at: [link] In this episode: Best attitude, behavior, and technique to succeed at better selling through storytelling Turn a case study into a case story and people will listen and remember you The key to dealing with rejection is,… The post How to Succeed at Better Selling through Storytelling [PODCAST] appeared first on Sandler Training.

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How to Win More Sales With An Optimized Distribution Strategy

Hubspot Sales

Running a retail business feels more complicated today than ever before. To survive in a competitive market, brands must be agile. They also need to make many crucial decisions. Add in a global pandemic and its economic impacts , and success can seem an impossible task. At heart, though, retail remains straightforward. You must provide products that consumers genuinely desire.

Logistics 128
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4 Virtual Selling Imperatives: Take the Lead for Success in the New Normal

RAIN Group

How sales happen has changed significantly in just the last several months, and these changes are here to stay. Selling virtually has proven to be a challenge for even the most seasoned sellers. It requires sellers to be more strategic, more deliberate, and more proactive than ever before. It requires a refocused approach because the rules have changed.

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5 Steps To Troubleshooting Technical Issues Quicker

Groove HQ

Here's an ultra-practical guide to help non-technical founders (and customers alike) troubleshoot and resolve issues. The post 5 Steps To Troubleshooting Technical Issues Quicker appeared first on Groove Blog.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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The importance of collaboration in a remote world

PandaDoc

Collaboration is the single most important ingredient to a successful project. “97% of employees and executives believe lack of alignment within a team impacts the outcome of a task or project.” -Mckinsey & Co. Collaboration 101: What is Collaboration? Collaboration is when a group works together to accomplish a common goal. According to Salesforce, 86% of employees and executives cite a lack of collaboration or ineffective communication for workplace failures.

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How to Train your SDR Team, According to HubSpot Managers

Hubspot Sales

Do you have a new class of sales development reps starting soon? If so, you're probably thinking about how to train them and conduct effective coaching. While it might seem like a hassle to spend a lot of time on training, it's crucial to prioritize. Did you know that most SDRs require 4.1 months to fully ramp ? That's why training is so important for your sales team.

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Would you give your car keys to a stranger? A lesson in security in a digital world

Excelerate

Security Should be Top of Mind for All Businesses – Large or Small According to Secureworld, attackers are relying on emotional triggers such as greed, curiosity, urgency, helpfulness, and fear to take control of systems. This means they are ignoring the front door and sending targeted spear phishing emails instead. For many of you reading this post, it is quite possible you have already handed someone your digital keys.

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Improvement Culture: 4 Signs of Trouble

Kainexus

Modern leaders are fortunate to have a host of proven continuous improvement tools like DMAIC , Standard Work, kanban, Hoshin Kanri , and more. We owe a lot to those who pioneered Lean management and other methodologies that bake quality improvement into daily business processes. These tools are available to everyone, but not all organizations that strive for improvement achieve it.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Weekly Roundup: Video Sales Letters, Win in Uncertain Markets + More

The Center for Sales Strategy

- MOTIVATION -. "Management is doing things right; leadership is doing the right things.". -Peter Drucker. - AROUND THE WEB -. > You Should be Using Video Sales Letters Instead of Emails– Sales Fuel. Which would you rather do: Read a letter or watch a short video? You probably agree with most people and would choose the video, right? It’s just easier that way.

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7 Secrets of a Winning Capabilities Presentation

Hubspot Sales

As a B2B sales pro or account executive, you know how important it is to make a good first impression with a potential client. However, in today’s competitive business environment when buyers are experiencing Zoom fatigue and information overload, making a good first impression and standing out from the competition is no easy feat. Endless pitch decks that focus more on the seller’s desire to land the deal than the needs of the customer are disengaging and tiresome for buyers who are overwhelmed

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The Power and Limitations of Automating Business Operations

Nimble Business Success

There’s no shortage of options when it comes to automating business processes. Integration tools like Zapier and Unito are making automation easy and inexpensive – especially when compared to the effort of building brand new features into an existing software product. There’s also no shortage of reasons for automation. Manual operations are prone to errors […].

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How Leading CMOs Develop a Strong Messaging Architecture

SBI Growth

You are to the point where you have built the ideal go-to-market strategy, completed a thorough buyer segmentation, and you even pulled together a Rockstar sales playbook. You have clearly defined buyer personas and even a well-defined buyer’s journey. You.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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5 Ways to Work Your Marketing Content Into Sales Plays

The Center for Sales Strategy

Marketing content isn’t just for branding and lead generation anymore. Today’s buyers aren’t interested in being sold. Instead, they want to be educated and informed. Consequently, it’s more important than ever that sales teams have access to content relevant to their prospect’s business problems and positions the seller and the organization as thought leaders and subject matter experts.

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The Sales Pod: A Scalable Sales Org Structure Worth Exploring

Hubspot Sales

Most sales reps work independently. They have their own quotas, are judged by KPIs specific to their individual performance, and often literally compete with their fellow reps. Their operations are often siloed — particularly when it comes to reps operating in different roles. The sales pod format challenges that convention. It's a team structure that binds a handful of reps — operating at different levels within a sales organization — to collaborate, work, and be evaluated as a cohesive unit.

Sales 119
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OpenView Venture Partners Raises $450 Million for Sixth Fund

Openview

BOSTON, Oct. 14, 2020 – OpenView Venture Partners, a leading venture capital firm focused on business software, announced the closing of its sixth fund at the end of the second quarter. The Fund was oversubscribed, reaching its hard cap of $450 million in commitments. OpenView will maintain its focused strategy of high conviction, concentrated venture investments in business software companies on the path to be large and enduring businesses. “We are excited to continue to partner wit

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How to Succeed at Rule #40 – Fake It ‘Til You Make It [PODCAST]

Sandler Training

David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated… The post How to Succeed at Rule #40 – Fake It ‘Til You Make It [PODCAST] appeared first on Sandler Training.

Sales 68
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.