Strategic Account Management Association

MARCH 29, 2022

This article is based on a panel discussion that took place involving Frederic Kahn, Vice President Global Sales at Wavelength Pharmaceuticals; Alessio Arcando, Professor at Bologna Business School and former Director of Strategic Key Accounts for West Europe for 3M; and Harvey Dunham, Managing Director for Strategy and Marketing at SAMA. Their conversation has been … Continue reading Sustaining profitability: Measuring and quantifying the ROI of a strategic account management program.

Account Management 520

Account Management Profitability Management Marketing 520

Software Sales Guru

MARCH 28, 2022

The Tie Down In one of my recent Software Sales Bootcamps, one of the participants mentioned that all the sales training he’d had up to that point conditioned him to get the potential buyer into a “yes” mode. The theory is that if they say yes once, they will say yes again. Getting them to agree with you on a small point, opens up the. Read more. The post The Tie Down appeared first on Software Sales Gurus.

Sales Training 147

Sales Training Software Software Sales 147

Hubspot Sales

APRIL 1, 2022

Maintenance teams need structure to do their jobs effectively — guesswork always needs to be kept to a minimum. That's why they leverage documents known as work orders to delegate and track their tasks and responsibilities. Here, we'll go over what work orders are, see what they might cover, review the difference between them and work requests, detail the work order management process, and get a helpful template for you to make work orders of your own.

Prioritization 130

Prioritization Manufacturing Management 130

Engage Selling

APRIL 1, 2022

?? Getting time on your side is a powerful strategy that will help you win more business! What do I mean by “getting time on your side”? I discuss this … Read More. The post Win More Business With This Strategy | Sales Strategies first appeared on Colleen Francis - The Sales Leader.

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Sales Client Relationships Account Management Communication 117

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

Strategic Account Management Association

MARCH 29, 2022

This article is based on a panel discussion that took place involving Frederic Kahn, Vice President Global Sales at Wavelength Pharmaceuticals; Alessio Arcando, Professor at Bologna Business School and former Director of Strategic Key Accounts for West Europe for 3M; and Harvey Dunham, Managing Director for Strategy and Marketing at … Continue reading Sustaining profitability: Measuring and quantifying the ROI or a strategic account management program.

Account Management 520

Account Management Profitability Management Marketing 520

The Center for Sales Strategy

APRIL 1, 2022

- MOTIVATION -. "Quality performance starts with a positive attitude.". - AROUND THE WEB -. > How to Create a Healthy and Effective Goal-Driven Sales Environment, According to Sales Leaders – HubSpot. The goal of any sales organization is, ultimately, to increase revenue. Which means the goal of any effective sales leader is to inspire and motivate their sales team to hit, or exceed, their revenue targets.

Sales Environment 116

Sales Environment Sales Organization 116

Flevy

MARCH 30, 2022

In this article, we will go on a journey… a journey for your Business Model. As we all know, innovative Business Models can reshape industries and drive tremendous growth. In fact, if executed successfully, Business Model Transformation can make organizations resilient in the face of Disruption and create Growth unbounded by the limitations of its businesses.

Innovation 111

Innovation Value Proposition Profitability Customer Value 111

Engage Selling

MARCH 29, 2022

Discover four prospecting habits for success! When salespeople are stuck or in a slump, many of them tend to…wait. That’s right, far too many sellers just wait for things to … Read More. The post 4 Prospecting Habits for Success first appeared on Colleen Francis - The Sales Leader.

Sales 109

Sales Client Relationships Communication 109

The Center for Sales Strategy

MARCH 28, 2022

A person needs many skills and qualities to be successful at business, including good organization, communication, leadership, and negation. Business acumen is another necessary skill for those who are driven to succeed. But what is it? And how can you develop it? Keep reading to learn everything you need to know about business acumen.

Leadership 116

Leadership Communication Organization 116

Hubspot Sales

MARCH 28, 2022

With over 740 million active users , LinkedIn is undoubtedly one of the most popular social channels — and it's also the most trusted social network used by business professionals. Which makes it a great place for social selling. But its popularity also makes it a crowded platform to stand out — and sales reps risk sounding overly promotional if they don't compose their messages appropriately.

Acquisition 116

Acquisition Publishing Sales Training Leadership 116

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Sales Gravy

MARCH 30, 2022

The buyers in procurement are professionally trained to negotiate. Salespeople not so much. This can put you at a huge disadvantage with you are forced to negotiate with them. But not anymore. On this fascinating Sales Gravy Podcast episode, Jeb Blount who is the author of the sales negotiating book INKED and Mike Landers an ex-procurement buyer turned sales trainer teach you the secrets to playing to win, when negotiating with procurement.

Procurement 106

Procurement Negotiation Sales 106

Aepiphanni

APRIL 1, 2022

What is required of an extraordinary leader on the path to building a successful, extraordinary business? Is it as simple as writing down your vision, hiring some high-performing employees, and working hard to achieve your goals? In a perfect world, that probably would be enough. Unfortunately, life happens, and more often than not, you will […].

Business Planning 98

Business Planning 98

The Center for Sales Strategy

MARCH 29, 2022

As a sales manager, it’s important that you continually take new courses of action to help your team generate more sales. Here are six practical methods you should consider.

Sales 115

Sales Sales Management Management 115

Insightly

APRIL 1, 2022

What is behavioral segmentation? Why is it important to your business? Behavioral segmentation is a way to organize customers into segments based on the actions they take with your website, marketing content, sales team, your brand–really, any interaction they have with your company. Once you organize customers into groups based on the actions they take, you can more effectively target and market to them.

Marketing 98

Marketing Decision-making Advertising Communication 98

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Zendesk

MARCH 30, 2022

Here are the newest integrations from Zendesk to help your team provide top-quality experiences. Microsoft Teams for Support. Microsoft Teams for Support (Support) helps resolve tickets faster, simplify employee workflows, and boost team performance. With this integration, view, create, and update Zendesk tickets from directly within Microsoft Teams.

Construction 98

Construction Government Profitability Decision-making 98

Hubspot Sales

MARCH 30, 2022

If you travel for business – or use a personal vehicle for work — chances are you're incurring some business expenses. In order to be fairly reimbursed, you need to keep track of expenses in an expense report. On the flip side, employers need expense reports to know how much the business is spending and where. Here, we'll cover the basics of an expense report, how to fill it in, and see an example in action.

Transportation 98

Transportation Insurance Advertising Small Business 98

The Center for Sales Strategy

MARCH 30, 2022

It’s widely believed that the first Customer Relationship Management (CRM) software was introduced in the 1980s. Since then, businesses have made large investments in time and money to launch CRM initiatives, only to have their salespeople misuse them or not use them at all. Over the years, business leaders have begged, threatened, bribed, and cajoled their salespeople to use these powerful tools.

CRM 107

CRM Software Software Management 107

RAIN Group

MARCH 29, 2022

The practice of sales prospecting is surrounded by confusion and misconceptions. Prospecting may sound simple enough, but ask a group of sales professionals about the best prospecting approaches and you’re bound to get several conflicting answers.

Sales 98

Sales 98

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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Meetings

Apptivo

MARCH 29, 2022

3 mins read. What is a CRM system? A CRM system essentially provides a centralized platform where businesses can store customer and prospect data, track customer interactions, and share this information with colleagues. It allows businesses to grow by managing customer relationships in the most effective way. CRM offers a wide range of benefits for businesses.

CRM 98

CRM Software Software Decision-making 98

Peter Simoons

MARCH 27, 2022

When we talk about alliances, we tend to focus on the external component: collaborating with other organisations. By itself that is correct, after all alliances are collaborations between two or more organisations to accomplish a goal that one of the organisations cannot achieve on its own. So we do need external parties! However, alliances have a strong internal component as well and that is about internal collaboration, or in broader terms, it’s very much also about a company’s culture. .

Procurement 98

Procurement Suppliers Negotiation Acquisition 98

Zendesk

APRIL 1, 2022

Remember the last time you saw a live concert? You were also witnessing a team working like a well-oiled machine. The band members face the audience, delivering an experience that creates loyal fans—similar to how your customer success managers (CSMs) work with your customers one-on-one. But the band also depends on a crew to handle sound, lighting, and logistics to ensure their performance is unforgettable.

Customer Success 97

Customer Success Logistics Onboarding CRM 97

Brooks Group

APRIL 1, 2022

Studies indicate that participants in traditional curriculum-based training forget more than 80 percent of the information they were taught within 90 days. Sales training that sticks, however, results in behavior change because it’s reinforced. That requires involvement and buy-in from both sales leaders and salespeople. But how do you develop that level of commitment if salespeople see training as unnecessary, and management sees it as expensive but not something they need to participate in?

Sales Training 97

Sales Training Sales Facilitation Meetings 97

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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

Sales

Kainexus

MARCH 31, 2022

In the post-WW II era, Toyota realized that they could improve profitability and product quality by matching parts inventory with real-time demand to create a “just-in-time” production and provisioning process. To achieve this, they implemented a visual system to track the movement of parts from the supplier to storage locations and finally to the assembly line.

Procurement 92

Procurement Manufacturing Suppliers Profitability 92

CMOE

MARCH 31, 2022

Strategic thinking has become one of the most valued skills in managers, and many organizations know that strategic thinking is integral to their success. Unfortunately, managers often run into challenges that prevent them from engaging in strategic thought and action with consistency and regularity. Let’s take a look at three stumbling blocks managers often encounter so we can better understand how to help them overcome these challenges. 1.

Strategic Thinking 75

Strategic Thinking Management Shareholders Leadership 75

Force Management

MARCH 30, 2022

With this month's podcasts, there's no shortage of educational insights and quick tips for sales reps, managers and leaders. Review the episodes below for actions you can take to drive accountability around your priority sales initiatives. Share the episodes with your front-line managers to help them improve their coaching skill set. Listen to the Audible-Ready Sales Podcast on your favorite podcast player, so you can easily download, listen and share.

Management 73

Management Sales 73

SBI Growth

MARCH 30, 2022

Investment in SalesTech is at an all-time high with no signs of slowing: SBI’s latest research shows more than 1200 solutions available for purchase across 43 different categories. When salestech is optimized, teams note quantifiable improvements in metrics like pipeline, close-rates, and forecast accuracy. When it isn’t, however, teams report low adoption rates, results that don’t align to the intended business case, and disillusioned reps who don’t want to bother with the tools bought to help

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Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

Sales

Groove HQ

MARCH 31, 2022

Looking to exceed customer expectations? We've built a guide for you! Meeting expectations is one thing, but going above and beyond takes true commitment. The post How to Meet & Exceed Customer Expectations appeared first on Groove Blog.

Meetings 69

Meetings 69

Sales Readiness Group

MARCH 31, 2022

Targeting and gaining access to key executives is challenging, yet we’ve all been told we need to do it in order to be more strategic and sell larger deals.

Sales 62

Sales 62

Arpedio

APRIL 1, 2022

Account-Based Selling (ABS): Everything you need to know. Account-Based Selling (ABS): Everything you need to know. ? Back to blog. Account-Based Selling is a targeted approach to B2B sales. It requires investing your team’s resources to target multiple stakeholders within an account. Instead of the conventional one-to-one sales approach, each account is treated as a market of one.

Stakeholders 59

Stakeholders B2B Account Management Decision-making 59

SBI Growth

APRIL 1, 2022

John Wilson, founding CEO of Wilson HCG, a global talent solutions leader, has a coveted front row seat for The Great Resignation and shifting commercial talent needs. John shares the macro trends he is seeing in the market and the CEO’s role in positioning the organization to be the “employer of choice”.

Organization 62

Organization Marketing 62

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Marketing