SBI Growth
JULY 15, 2020
To kick off the summer, SBI held a virtual meeting comprised of an intimate group of market-leading B2B Chief Revenue Officers (public and private, $240M to $8B in revenue) as part of their advisory board program. These global CRO’s gathered.
PandaDoc
JULY 14, 2020
When most people think of pop-ups, they think of unrelated advertisements that appear while they’re in the middle of reading something. But that’s not all they can be! Used effectively, they can be a great way to generate more sales and draw your customers in. But how can you use them effectively? Here are a few initial tips. Place them in context. Pop-ups should always relate to the page on which they appear.
Hubspot Sales
JULY 13, 2020
A CRM — at least one with a host of sales-oriented features — is a means to an end. It's designed with intention, and in many cases, that intention is enhancing your ability to track and close more deals. One of these systems can contain tools that streamline prospect and customer outreach, make data entry and maintenance more straightforward, help you better understand and visualize your sales process, and track your team's performance — among several other resources that can supplement and enh
RAIN Group
JULY 15, 2020
Developing relationships, collaborating online, leading virtual sales conversations, gaining and keeping attention, leveraging technology, making the ROI case, delivering value—these are challenging regardless of the selling and economic environment. But are they more difficult in a down economy while many sellers are transitioning to virtual sales?
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
SBI Growth
JULY 11, 2020
Often, those who are in a selling role find it challenging to distinguish the customer journey from the buyer journey and what that means for them and their quota. However similar they may seem, their touchpoints, and the overall experience.
Engage Selling
JULY 17, 2020
It used to be that in-person meetings in sales were the default, and video conferencing was the exception. Now, it’s the other way around. Stop fighting this fact!
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
The Center for Sales Strategy
JULY 13, 2020
Active buyers in today’s market have immediate and pressing issues that couldn’t be foreseen earlier this year. Business owners have more distractions than ever, and there’s no roadmap for dealing with the economic changes that are still occurring. Putting yourself inside the mind of these buyers will help you gain access to them. Understanding who they are post-pandemic is critical to understanding how you sell your products and services to them.
Sales Readiness Group
JULY 14, 2020
Sales managers play a critical role in the psyche and success of their sales teams and that's especially true during the Covid-19 pandemic. Given that most teams are now completely virtual, this has introduced new complexities in terms of how sales reps connect with their customers, managers, and peers.
Sandler Training
JULY 11, 2020
Back in the 1930s, in the wake of the stock market crash that led to the Great Depression, there was a social phenomenon in the United States known as the “Hoover Garden,” sometimes called a “Depression Garden.”. The post Salespeople: Have You Planted Your Garden? appeared first on Sandler Training.
Hubspot Sales
JULY 16, 2020
Imagine you have a captive audience, and you're making your pitch to prospects who are perfect for the product/service you're selling. The last thing you want is for their eyes to glass over, indicating that they're absorbing none of the information you're delivering. We've all fallen victim to a boring presentation at one point or another, but you don't want it to happen at a make-or-break moment in the lifecycle of an important deal.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
SBI Growth
JULY 13, 2020
The Essential C-Suite Initiative You Are Overlooking Today. It’s time revenue enablement is elevated to its rightful place among C-suite and boardroom discussions, alongside those of quarterly earnings, diversity and inclusion, and enterprise value. Fully embracing revenue enablement could mean the.
EcSell Institute
JULY 14, 2020
Photo by Hattie Kingsley Photography. It has never been more important for leaders to actively engage with their teams. To do this in our new virtual world can be challenging, however, this exceptional situation can be an opportunity for clarifying priorities as you navigate through this crisis and implement your recovery plan. A good balance of encouragement, empathy and gratitude is also crucial.
The Center for Sales Strategy
JULY 15, 2020
Last week, we discussed why the sales industry needed a Henry Ford assembly line. We determined that while the technology that we use has changed over time, our sales structure’s foundation has not. Before Ford's assembly line, auto manufacturers built cars one-at-a-time. They hired a skilled artisan who would build the vehicle from the ground up, which meant that Ford had to hire people who knew every aspect of the vehicle.
Hubspot Sales
JULY 15, 2020
Sales efforts aren't always cut and dry. In many cases, you won't be able to present a product or service at a price that a prospect will be immediately receptive to — especially if that product or service comes with multiple options at different price points. There might have to be some give and take when making a sale — some degree of negotiation to land on a mutually beneficial agreement that suits both you and your customer well.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
SBI Growth
JULY 17, 2020
Even though some of the immediate business impacts of the COVID shutdown has started to abate, one of its more lasting effects has been to throw most enterprise 2020 marketing plans into total disarray. Tradeshows and field marketing events have.
Force Management
JULY 16, 2020
Over the past few months, many sales organizations have been struggling with margins, deal size, and overall sales productivity due to the current economic climate. While some sales leaders are simply trying to keep their teams focused, others are trying to do anything to stop the bleeding and recoup lost revenue.
The Center for Sales Strategy
JULY 16, 2020
The market's uncertainty has left many companies with an uncomfortable and frustrating bloated feeling in their sales pipeline. Even before the pandemic, you could have easily convinced me that compensation plans changed radically and that people in sales were getting paid based on pending business. Every time I asked a salesperson how they were doing, I received the same response: "I’ve got a lot pending!”.
Hubspot Sales
JULY 13, 2020
In sales, every day is a new opportunity to contact leads, close deals, and move closer to your target. However, it's also important to step back regularly and conduct sales audits to ensure your team is performing at a high level that meets or exceeds your expectations. What is a sales audit? The term may sound a little intimidating, but it doesn’t have to be.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Corporate Visions
JULY 16, 2020
The post Deficit Learning and the Rise of the Just-in-Time Situational Salesperson by Tim Riesterer appeared first on Corporate Visions. People are more willing to learn and will learn best when they’re in a deficit—a moment of need. This kind of learning is what we call, “Deficit Learning.”. For example, do you remember the last time you had to change a flat tire?
Vantage Partners
JULY 14, 2020
The 2020 ASAP Global Summit featured many great presentations – and because the conference was virtual, these are all available to registered participants through August 18th. If you haven’t already explored the library of on-demand content, review the catalog and select a few sessions relevant to you and your company, and consider (virtually) getting together with your colleagues for a watch party.
Force Management
JULY 16, 2020
Over the past few months, many sales organizations have been struggling with margins, deal size and overall sales productivity due to the current economic climate. While some sales leaders are simply trying to keep their teams focused, others are trying to do anything to stop the bleeding and recoup lost revenue.
Hubspot Sales
JULY 14, 2020
Hear me out for a moment — we’re going to take our salesperson hat off and are going to tap into our marketing alter-egos (briefly, I promise). Over the past decade, the rise of social media and the emerging field of influencer marketing has turned how companies advertise and sell their products upside down. Between 2014 and 2019, the increase in influencer marketing spend mirrored the decrease in print advertising spend.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Sandler Training
JULY 13, 2020
Mike Montague Interviews Bill Cates on How to Succeed with Radical Relevance. Find Bill Cates online at [link]. The post How to Succeed with Radical Relevance appeared first on Sandler Training.
The Center for Sales Strategy
JULY 17, 2020
- MOTIVATION -. "Life is 10% what happens to you and 90% how you react to it.". -Charles R. Swindoll. - AROUND THE WEB -. > Pay Attention to These Sales Trends– Forbes. Today, sales tactics and consumer behavior have changed. What worked in 1995 would be very inefficient now. Entrepreneurs and business owners should be paying attention to current sales trends so that they can meet the needs of their consumers and turn a profit.
Miller Heiman Group
JULY 14, 2020
Here in the United States, we’re facing two pandemics: one, the coronavirus, has been with us for a matter of months, while the other, systemic racism, has been with us for more than 400 years. We’re in a race against time with the virus, searching for a vaccine to stem the tide of illness and deaths, but we’re also now in a similar race to eliminate the inequities that Black Americans struggle with every day in every facet of their lives, from the criminal justice system to education, healthcar
Hubspot Sales
JULY 15, 2020
Digital transformation and a shifting sales landscape are driving both general interest in and a pronounced need for salespeople that might not physically interface with prospects. As time has gone on, many B2B companies have begun to incorporate that brand of sales — known as B2B inside sales — into their overall sales infrastructure. Considering their increasing prevalence and tremendous utility, B2B inside sales are certainly worth understanding and exploring.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
Nutshell
JULY 17, 2020
Combined sales and marketing software helps growth teams communicate better, coordinate their efforts, and save money. . There are two common problems with using multiple software platforms for all your sales and marketing tasks. First, you run the risk of information getting out of sync, with updates in one platform not appearing in others. Second, you’re likely overspending by paying for multiple products.
Sandler Training
JULY 11, 2020
The value of client retention is significant, especially when compared to the cost of customer acquisition. The post Benchmarking for Client Satisfaction appeared first on Sandler Training.
The Center for Sales Strategy
JULY 14, 2020
The benefits of employee recognition are far-reaching. When employees receive recognition for a job well done, they want to repeat the positive behaviors that led to that success, increasing productivity and performance. This is because people are neurologically hard-wired to repeat positive behaviors when they receive praise. “Meaningful recognition activates the brain’s limbic system, causes a rush of dopamine, and compels us to repeat rewarding behaviors,” explains Beth Sunshine , Partner at
Kainexus
JULY 16, 2020
Let’s be honest, it can be difficult to get people excited about the subject of business process improvement. The phrase itself has no personality, no flair. Of course, we know that continuous improvement and innovation are requirements for success in today’s hyper-competitive environment. One way to get teams excited about business process improvement is to bring meaning to it using an inspiring motto or catchphrase that gives life to the idea.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
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