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Gaius, who runs an insurance brokerage in Ohio wants to know how to get his new sales agents cold calling and building pipeline earlier in their training cycle, without making them feel overwhelmed and sabotaging their confidence. If youve ever hired a sales class or tried to ramp up new hires in an industry with complex products or strict guidelines, youll relate to Gaiuss dilemma.
In today's competitive market, leveraging data effectively can be the key to unlocking higher sales performance and increased revenue. Most leaders understand they must harness the power of data to drive success. But in order to effectively use data, you must first ensure you have the right structures in place to collect data about your sales activities and apply findings in a way that's relevant and actionable.
The vocabulary around customer centricity is well worn. Now that weve admitted it, we can dispense with the pleasantries, examine the reality and ask the tough questions. Is your company structured to treat your customers’ bottom line as a direct extension of your own? Or in more simple terms, Is your customers business at the center of yours?
The structure of your sales team can make or break your success. Are you trying to organize your sales team? Are you trying to figure out what the best sales organizational structure is or trying to identify the problem within your current structure? Determining the best way to organize your sales team is important, and t ransitioning from a one approach to another model could significantly impact your sales performance.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Wherever you are in your sales journey, you need a mentornow. If youre serious about becoming a top performer or want to stay at the top of your game, you need more than just grit and determination. You need a guide. A mentor whos been through the fire and who can help you avoid costly mistakes. Sales expert Tony Morris stands behind the power of mentorship and the impact it can have on confidence in The Sales Gravy Podcast.
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Operational Excellence isn't just about improving processesits about sustaining and scaling those improvements over time. But how do you measure success? Organizations that excel in Operational Excellence rely on key performance indicators (KPIs) and metrics to track progress, align efforts with strategic goals, and drive data-driven decision-making.
Operational Excellence isn't just about improving processesits about sustaining and scaling those improvements over time. But how do you measure success? Organizations that excel in Operational Excellence rely on key performance indicators (KPIs) and metrics to track progress, align efforts with strategic goals, and drive data-driven decision-making.
Not all businesses are built the same. A good CRM provider understands that sometimes you need specific information to track for the leads, people, and companies in your contact database. Thats where CRM custom fields come in. Custom fields are a handy feature that helps you personalize customer experience, automate workflows, and improve your reporting.
Transitioning from traditional sales to enterprise sales can be a major shift, as SBI Executive Consultant, Sarah Bedwell, knows all too well. On our latest episode of The Sales Readiness Podcast , hosted by Ray Makela, SBIs Managing Director, Sarah shared her firsthand experiences and insights on selling to the C-suite, a process that requires a different mindset, a tailored approach, and an unwavering focus on delivering value.
AI is becoming a core part of CRM systems. Considering the time-saving benefits, its unsurprising that generative AI CRMs can be incredibly valuable in helping businesses grow. Ive already written an article on CRMs with AI , but I wanted to take my curiosity about AI and CRM one step further. So, in this article, Im focusing specifically on three generative AI CRMs, how generative AI can improve the sales process, and much more.
Positive Effects of Strategic Thinking: Operational Benefits for Your Business Effective leaders use strategic thinking to approach team building and operational action. This gives them an advantage over the competition and positions them to achieve their goals. While strategic thinking does not guarantee business success, it does put organizations in an advantageous position to gather information, solve problems, and make informed decisions.
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Financial services organizations are navigating a rapid pace of change, driven by technological advancements, shifting consumer demands, and the complexity of global economic forces. To stay competitive, many of these organizations are transforming their approach to strategy execution, ensuring they can not only survive but thrive in a dynamic and disruptive environment.
Innovation is no longer a luxuryits survival. Organizations that fail to innovate, stagnate. Its that simple. The challenge isnt just coming up with ideas but knowing which ones to pursue and how to allocate resources effectively. Thats where the Innovation-Ambition Matrix steps in. This framework helps leaders balance incremental improvements, market expansion, and transformative breakthroughs, ensuring Innovation efforts align with Strategy.
As someone who loves exploring how technology reshapes industries, Ive noticed a pattern. Great enterprises arent wished into existence, and the ones who often are able to cut through the noise are those willing to reimagine the basics and disrupt. 2025 is here and the entrepreneurial world is brimming with companies that are rewriting the rules in their industries and solving old problems in new, exciting ways.
Organizations that leverage a strategic thinking framework position themselves to establish competitive differentiation and relevance in the marketplace. In recent survey, the vast majority of senior leaders97%pegged strategic thinking for leadership as the most important factor in success. This level of consensus is far from typical; anyone can clearly draw the conclusion that strategic thinking isnt just valuable, but essential.
2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.
Sales leaders prioritize seller training, but they often overlook training for frontline sales managers, one of the most critical levers to improve seller productivity. These managers dictate whether sales teams execute effectively or fail to meet their targets. However, most companies fail to invest in their development, leaving a gap in performance.
In a previous role selling software, I kept running into the same issue. Despite winning demos from researched and personalized pitches, I struggled to convince prospects to rip and replace a competitors solution. Most of them had used the industry incumbent for years. The cost and uncertainty of a migration just wasnt worth the effort despite our products advantages.
Strategic thinkers can elevate a team, a department, and a company to another level. They personify valuable skills that make a difference in any industry or organization. Few would argue with this premise, but how do you know if someone is a strategic thinker? Identifying these unique assets is necessary to unlock their potential while determining who can benefit from having an improved strategic mindset instilled in them.
How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
The Great Game of Business and EOS Traction are two popular business management frameworks. Our guide discusses how these frameworks differ and complement each other.
Pricing can make or break a deal when it comes to making a sale in SaaS. Seems like common sense, right? This is when strategic pricing approaches come into play, a key one being ramp pricing. This method is all about allowing you to ease your customers into payments over time. This article will break down everything you need to know about ramp pricing, including how it works and why its so important.
Understanding the 3 As of Strategic Thinking Every leader and team member desires the ability to think strategically; however, the process of building your own strategic thinking skills can be difficult, as can encouraging strategic thinking in your team members. Rich Horwath developed The three As of strategic thinking framework with a mission to improve the process of developing and utilizing strategic thinking.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Amanda DeVlugt and Tim Riesterer chatted with Rohail Khan, President of Digital Services and Solutions at the Institute of Robotic Process and Automation and Artificial Intelligence, about cracking the code to the C-suite and making those elusive decision-makers lean in.
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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten
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In a rapidly changing landscape of technological advances and being able to share them more immediately than ever in human history, higher educational institutions (HEIs) are entering into a phase of intense introspection.Universities, colleges, and other higher educational platforms are being called to find their unique role in the meteoric momentum of innovation incubation?
Both team members and leaders are highly valued for their strategic thinking capabilities. The characteristics of a strategic thinker represent skills that can elevate a team or organization, to the point where identifying strategic thinkers is a priority for leaders across the organization. Strategic thinking characteristics come from a specific mindset.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
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