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21 Free Courses for Key Account Managers to Boost Your Skills Now

Account Manager Tips

21 free courses for key account managers to boost your skills now A key account manager has to grow and retain their clients. Find out what those skills are, along with 21 free courses to help you become a better key account manager. Emotional intelligence 6. Creativity 2.

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The Ultimate Guide to Build a Top Performing Key Account Management Team from Scratch

DemandFarm

Do you know how the top key account managers (KAMs) become the top KAMs? They don’t just respond to an account’s needs—they anticipate them, creating proactive strategies that build trust and deepen relationships. Emotional Intelligence (EQ) – Building strong relationships requires empathy and adaptability.

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7 Reasons Why Clients Ghost You (and What to Do About It)

Account Manager Tips

They don't need anything As a key account manager, if you've done your job right, there's no reason for them to keep in touch. They've lost confidence in you Ask yourself, "Have I been delivering my best as a key account manager?" And if they don't, at least you know where things stand.

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Selling challenges in professional services: Sales processes and skills

Red Star Kim

Amongst the delegates were business development executives and managers with responsibility for between three and five clients as part of their firm’s Key Client Programme (KCP) or Key Account Management (KAM). Sales skills There are numerous inventories of what selling skills and qualities are needed.

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Nine insights: Sales processes and selling skills for targeting and meetings

Red Star Kim

Key Account Management (KAM) programme (kimtasso.com). Key Account Management KAM in a nutshell (kimtasso.com). Managing key client meetings – Key Account Management (kimtasso.com). Book review: Managing key clients (professional service firms) (kimtasso.com).

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Making a splash: Lumina Spark psychometric

Brightbridge Consulting

Top key account managers build exceptional relationships both with their customers and internally with their colleagues. Self-understanding and regulation are important aspects relating to emotional intelligence. Behaviours can be mapped against key leadership behaviours and key sales behaviours.

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Referrer Management – Capacity and Capability

Red Star Kim

There was advice for pragmatic solutions: from starting small (focus on a few key relationships, concentrate on “field of play”, Key Account Management (KAM) programmes), preparing relationship maps, scraping data from email threads and reverse engineering successful relationships.